Billing ?'s = from trial to full membership and more
 

Got a question or two I need answers for and am not as familiar with the stats today as compared to the past.

1- What is the average ratio these days of trials that convert to full membership? What's an excellent ratio and what's piss poor?

2- What, if any, difference does the trial subscription price and length make? IE- does a lower trial mean more fraud, etc and what do the various prices mean to conversion rates to full trial.

3- What, if any, difference have people noticed in not having a trial at all but offering just an straight sign up option.

bump for some good questions :winkwink:

Thanks for the bump. Hoping to get some replies and a discussion going.

bump for you :)

good questions
another bump

There are a lot of factors involved.
It can depend on the type of traffic, the way the site is pre-sold before the surfer even hits the first tour page or even the price.

True.. but I'm generally talking industry average. IE a typical programs numbers.