Highly-Customized Site ?More Than Just a White Label?
Friday, May 26, 2006, SAN FRANCISCO ? Top adult video-on-demand (VOD) provider NakedSword.com and Falcon Entertainment, the leading brand in gay adult entertainment, announced the launch of MustangVOD.com. The highly-customized site features free previews, scenes and full-length videos for pay-per-view (PPV) purchase and membership. The site will be marketed separately from Falcon Entertainment and
www.Falconstudios.com as well as
www.Mustangstudios.com, but will be hosted and powered by NakedSword.
The site will be officially unveiled today at the International Mr. Leather event being held in Chicago through the Memorial Day Weekend.
?MustangVOD.com is a key part of the re-launch of the Mustang Studios brand and we?re proud to partner with Falcon Entertainment on it,? said Tim Valenti, President of NakedSword.com. ?MustangVOD.com is more than a white-label theater. It?s a wholly customized site designed to meet the needs of both the Mustang brand and the Mustang consumer.?
Falcon Entertainment re-launched their Mustang brand in March with the release of Trapped 1 & 2. NakedSword.com and Falcon collaborated on a massive promotion to introduce the Trapped video and the Mustang brand to key online consumers.
?Online access to adult content is very important to the consumer we target with the Mustang brand, so having a comprehensive VOD site was imperative,? said Todd Montgomery, CEO of Falcon Entertainment. ?NakedSword?s ability to customize theaters is unrivalled, and their understanding of our brand was crucial to this project.?
NakedSword.com has produced several customized sites under its NSPresents theater label over the past few months, and plans on launching several more over the summer months.
NakedSword.com has been a leader in online gay adult VOD since 1997. Its innovative membership and pay-per-view models allow users unlimited access to its 3,500 online video library, featuring full-length titles from over 100 studios including Falcon, Titan, COLT, Hot House, Lucas Entertainment, Raging Stallion and Jet Set.
