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-   -   WSJ Domain Name article, Enom sale, etc.. (https://gfy.com/showthread.php?t=604355)

Brujah 05-01-2006 12:15 PM

WSJ Domain Name article, Enom sale, etc..
 
The web site www.flashgames.com has no staff, spends no money on marketing and despite its name, offers no games. All it offers is a list of links to other game sites. Yet it earns revenue of more than $150,000 a year selling online ads.

These sites' ability to make lots of money for little investment is now attracting attention from big players. A group of investors led by former MySpace.com chairman Richard Rosenblatt is expected to announce today that it has raised $120 million from investors to build a new company, Demand Media Inc., centered on generic domain names like these. The venture has already acquired 150,000 domain names -- including flashgames.com -- and plans to aggressively acquire more. But, conscious of the limitations of these bare-bones sites, it plans to add some low-cost content in hopes of making the business even stronger.

http://online.wsj.com/article_print/...844940115.html

To provide the technology for offering upgraded content, Demand has also purchased eNom Inc., a large domain name registrar based in Bellevue, Wash. With better content, Mr. Rosenblatt says, the Web sites will appear higher in search-engine listings and thus attract more visitors. That in turn, will hopefully translate into more clicks on the links -- and more revenue.

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WiredGuy 05-01-2006 12:19 PM

Its hard to imagine FlashGames.com earning in excess of $12,000/month on clicked ads, but all the more to them. That's awesome. Not to mention the entire enom registrar :)
WG

Manowar 05-01-2006 12:21 PM

holy shit, they bought enom

that's intense

madawgz 05-01-2006 12:23 PM

what the fuck, they are going to takeover the world....

DigitalPimp 05-01-2006 12:28 PM

Quote:

Originally Posted by Brujah
To provide the technology for offering upgraded content, Demand has also purchased eNom Inc.

Maybe it is just me but it seems strange to buy a registrar for technology to offer upgraded content.

Brujah 05-01-2006 12:48 PM

Quote:

Originally Posted by DigitalPimp
Maybe it is just me but it seems strange to buy a registrar for technology to offer upgraded content.

Enom has it all. They are a register with it's own successful drop catching system, they also have their own monetization setup now I believe. A stable tested API, with a large number of extras that include web hosting, full dns management, completely turnkey solutions, multi-tier reseller, privacy, full pop3, traffic statistics, monitoring, ssl certificates, and it's one of the largest. I think by 'upgraded content' they meant in relation to the Domain business they're looking to invest a lot of money in.

Brujah 05-01-2006 02:30 PM

I have confirmation that the article is not a rumor. Enom indeed has been SOLD.

strobi 05-01-2006 02:35 PM

Imagine you owned a dropcatcher like Enom and could grab all those domains at like 6$/pop. There are going to take over the world indeed. Big big news!

European Lee 05-01-2006 02:37 PM

Online flash games is a HUGE market place for sure.

For the last few months we've been collating a heap of data for a new project we have in te pipeline launching later this year in that genre of site :winkwink:

Regards,

Lee

~Ray 05-01-2006 02:48 PM

I have scriptgames.com , am I l33t?

polish_aristocrat 05-01-2006 02:56 PM

cool news, thanks for sharing

btw will this affect enom resellers like namecheap in any way?

woj 05-01-2006 03:40 PM

wow, interesting news indeed :thumbsup

fris 05-01-2006 09:10 PM

founder of myspace launched www.vidilife.com and he has also bought 5 or 6 very large humor sites. dumpalink.com being one.


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