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Affiliates what do you want, more money or more tools?
Here's a thought I had while driving to work. Yes I do think sometimes. :winkwink:
What would you prefer, a sponsor who does everything he possibly can for you and pays 60% or one who does little and pays 70%? The % may change due to differing programs, conversion will stay the same as it's the same program. What I'm saying is, nothing is for free in this world. The tools cost money, money that comes from the sign ups the affiliates send. So would you prefer little support, maybe just the content and a bigger slice or all the tools and pay for them with a smaller slice? I think 10% would cover it and attract the better affiliates. Think of the cost, hosting, banners, galleries, STAFF, etc. Then think "I can do this for myself, do it different and earn more money or I can take all the tools and save time to drive traffic. Which is best for YOU?. |
more money.. the tools usually just bother me.
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i think more money....many affiliates can build there own tools... imho
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I put this elsewhere, will be interesting also to see the different votes on the different boards.
I know some of the tools are easy, like content. But some cost money and it has to come from some where. Would also be interesting to see how much traffic comes from the guys who vote either way. |
60% seems the going rate for recurring programs, bumping upto 70% won't get you that many more affilates but making all the good tools for your affilates and cutting all the content for them and making there live easy and giving them free hosting. That is what increases your sales and affialtes.
Matt |
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you do both.
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mo money mo money :thumbsup :2 cents:
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Other then that, when I'm promoting a program I would like to see some good support and promo tools no matter what their payout is. If I have a question I would like to have a answer or at least a way to reach them :thumbsup |
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We are taking on a new guy to help affiliates and this prompted me to think this one out. We can afford it, but it's tough for new sponsors to start and cope. |
not sure what "tools" you are refering to, but if you spread the cost of tools over 100s of affiliates and then over many signups, the cost of implementing "tools" should be minimal... I'm not sure what kind of tools you currently offer, but if you don't offer good selection of banners and hosted galleries, you are probably missing out on a lot of potential affiliate traffic...
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more money
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The next cost is staff and then design, both affordable and as we grow it will need more investment. I just started this thread to see what people thought. I think one of the biggest cost would be promotion to find new affiliates, but no way you can do without that. :thumbsup Reak, at the moment most people will find me around, as we grow we will take on people in different time zones to get more cover. |
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As for your question, I do have a use for FHG's and sometimes downloadable content, so if you're referring to tools other than that I'd rather just have the extra payout. |
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