How To Kill The Competition (Interesting Article)
 

A Smart Defensive Marketing Strategy Can Stave Off Rivals, or Even Eliminate Them.

http://www.inc.com/magazine/20060301...marketing.html

Interesting article :pimp

DH

intresting.

In this industry, its much easier. You just have to take your competition out partying a few times, and get them addicted to drugs, alcohol and whores. Eventually, they just burn themselves out and quit!

(its funny cuz its true)

I've noticed that the type of methodology mentioned in that inc.com article depends entirely on the company and leadership styles within the company. What works best for some does not work best for all.

Just an observation. Interesting article.

they forgot to mention "starting drama on gfy"....

So that's why there are so many webmaster conventions, hu? :1orglaugh

killer read

Mmmm, brain food.

Nice read - thanks.

how right you are :thumbsup

interesting...

When you have a strong product where the client pays you every month / year / transaction and has a business need for your product, playing defence is a valid way to work to maintain business and expand using word of mouth / related companies / related people strategies.

It is how IBM worked the mainframe buisness for years. Once you were hooked, selling you the next piece of software or next hardward platform or upgrade was easy money.

Alex

Good points! :thumbsup

DH

Not bad, thanks.

I like that and it really is an interesting read. thanks

it's worth the read. the valuable info posted there is highly appreciated.