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>> Limited access on trials without mentioning it
Whats your opinion on giving away a trial membership for lets say $4.95 and you only give the customer limited access WITHOUT mentioning it on the joinpage?
Is anyone having any numbers on this/tested it? So does it help the sales or does it give you more CBs as you obviously tricked the surfer into getting a trial or at least thats how he/she can feel about it. Had a surfer complaining about a site wich is doing this and he was pretty pissed about it ;)) Just wondering :upsidedow |
Surfer state of mind....
I dont like that... :mad:
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I would think any sites doing that are thinking short-term. It should lead to a big increase in Chargebacks I'd think :2 cents:
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Like TCG? :upsidedow |
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Would you promote it if they do so when they pay you on a PPS base? So it won't affect you directly as you are not depending on the memberships/retentions. |
thatll get you some nice cb yes
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Never good to fuck with the surfers give them what they want and they will come back
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If surfers didn't like it, they wouldn't be updgrading as much as they are.
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This will not result in more chargebacks. Those who are saying it will, please post your numbers here.
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This is all part of "training" the surfer....we have trained them to expect everything for free....now we have to RE-train them to pay for it.....
We don't use this practice atm...but i am considering testing it on a few sites.... |
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whats what i meant, if i get pps i wouldnt care about advertising limited access or not.
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You can see it as building a relationship with your surfers type of thing, thats what I meant. Guess I put it wrongly lol |
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ha.
If you want to see 60%+ off the trial, use a trial members area :) Otherwise, stop bitching. :thumbsup |
A cap on the amount of content they can get through a trial is a good thing, maybe limit the bandwidth to a few gigs during the trial rather than limit access.
Otherwise people come in on a trial download the complete site then fuckoff.. |
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All trials should be limited access, but everyone making the change all at once isn't going to happen.
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Take FreeOnes for example, people on FreeOnes (lots of bookmarks) now they can trust us to a certain level and this works out in a positive way. So no need to screw people over right ;))) |
I have tested it both ways..
Not telling the surfer about the trial members area will increase refunds and complaints. Chargebacks will increase but not enough to make any alarms go off. Telling them does lower complaints and refunds, and of course fewer chargebacks. It also decreases the amount of total sales you will get, a lot less trials will come through. However, I did notice that my monthly memberships increased by a little. Telling them above or below the form, at the bottom of the page, etc.. Doesn?t mater. People that read will see your notice, people that don?t read which is most, never see the notice anyway and will still complain. Overall, either way is fine. The increase in refunds & chargebacks is small. The member pays a small amount, they get a small amount, and it?s fair. A few others and myself have been using trial upgrades for years with no problems. |
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