What works better - One Stop Shopping or Niche Marketing?
 

Hi.

I am preparing to redesign our mainstream site. We will offer mainstream web design, traffic solutions and web hosting.

I was thinking rather than make ONE site that does all of these (ie. one stop shopping), would it be more effective to split up the business into sections specifically targetted to that market?

Although it would be much easier to operate one site, I'm thinking perhaps people will believe a web hosting company can only do an exceptional job if it ONLY does web hosting? Same goes for web design, etc.

What do you think?

Why are you here if youre mainstream?

See sig.



I also do adult... Eeediot.