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IS "Only interested in trial subscription" A Valid Reason To CANCEL a MEMBERSHIP???
CCBILL question...I have noticed a lot of members using the excuse "Only interested in trial subscription" as an excuse for canceling, usually the same day they sign up...anyone else notice this? :mad:
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thats why it is a trial
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Fucking charge back. They (visa/mc/whatever) should do something for that kind of scam :2 cents:
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Make your trial price higher, obviously your site isn't retaining the way it should be. Update your members section.
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Cheyenne |
lo fucking l
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So, to answer your question, yes. |
Without even trying, the initiator of this thread managed to sum up everything that is wrong with the business side of our industry. And no, that isn't a compliment.
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Joke thread of the day. :1orglaugh
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My favorite is satisfied and charging back.
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This is why we no longer offer trial subscriptions. This is also why we pay our affiliates a flat per signup fee that is larger than our subscription prices instead of a percentage. Oh yes, every webmaster here who runs a percentage based program will tell you that there stuff retains members but this is simply not true. Last month I ran numbers from all 15 of the percentage based programs that I promote for the previous 12 months. The AVERAGE customer stayed 1.2 months. My BEST program kept customers an average of slightly less than 1.5 months. What does this mean? If you are pushing sites that pay a percentage you are LOSING ALOT MORE MONEY than if you promote site with a $30-40 per signup payout. If you don't believe me check your rebill stats with your percentage based programs, you will see for yourself. Now click on my sig damnit! :pimp |
thats a good reason not to offer trials.
Its always been that way, you have a large group who surf around looking for free or cheap trials, they download all they can and cancel. Heck, I even see referring url's from SE's showing people were looking for "membership site with free trial" thats why I did away with normal trials years ago. now my trial consist of a buy one month, get one free. Works out really well for me. Quote:
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I am still rebilling people from 8 years ago. some sites still do retain members.
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Valid? Yes, if it is an option.
The smart (experienced) surfer sign up for 5-6 trial sites instead of one monthly membership, grab all content, and sign up again for trials months later to grab the updates. I think the best solution on this "problem" would be something like this, let say with a 3 day trial: Assume you have X GB of content, you can make a daily/hourly bandwidth limit on the trials so they can't grab it all. Just make sure its in your terms :winkwink: Or make something like "Silver/Gold" accounts, with limited access, only preview. However if the paysite is bad, it wont help at all. :upsidedow |
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:pimp |
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If you maintain your site in such a way that you put your members' experience first, you'll retain members. Not only new content but also customer service gives a sense that you're not just looking for a fast buck but creating a business that will last.
At SexyAds, once an affiliate sends a free signup to us, that member is tagged with the affiliate number for the life of the membership. Like someone else said, people join the same site over and over again. SexyAds pays the affiliate every time that referral buys. |
Of course. You offer the trial as just that, try it and continue if you like the site. Buying a trial doesn't commit them to buying a month.
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As far as your affiliate program tracking customers, it is a good theory but how do you track them? By name? Too many John Smiths in the world. By IP Address? If they switch providers or God forbid have dial-up that won't work. By there credit card number? Doesn't the average American adult have 4.5 different cards? I'm sorry, but PPS is still the way to go if you are an affiliate. :2 cents: |
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Thats the reason I pick when I cancel.
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Here's a novel idea. Treat the trial as part of the overall revenue strategy, and price it accordingly. That way, if the customer cancels, you still make some money.
Or you can do it the way all the big players do it. Offer you affiliates high commissions on trials, so that you have no choice but use every scamming trick in the book to make sure that trial converts to a paid membership. |
Live content, it is new each time a cam girl is on, cant be duplicated, cant be seen again, the cust. cant participate in it if he missed it.
thats what keeps people recurring month after month after month after year. By cam girl I am not talking about upsells to a place that sells pay per view, I am talking live sex, live toys, live orgies and so on. Quote:
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I have found (and very very few sites do this) that retention goes way up by offering a higher priced 1 month subscription with no rebilling also. Forcing people to join and cancel before they forget is no way to improve customer satisfaction, yet many sites do this hoping to catch a number of people who retain by accident. It also leaves the distinct impression on the customer that is exacty what you are hoping for. I did a database search once and found that a huge number of people purchasing memberships for only 1 month bought several a year, which is still a pretty decent dollar amount off 1 customer. |
No it's not "valid". Sue them
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