BUSINESS THREAD: What is best for a cross sell: a free trial, or $1 trial?
 

So if you are offering a cross sell on a site, how much should the cross sell be? Free, or $1? And for how many days? 1 day? 3 days? 5 days?

What do you guys think, as far as maximizing your income.

And no, the cross sell is not gonna be $40 after the trial, it will be just $14.95.

well then.... do it 1 day for free , trust me!

Interesed in doing that??

We can help you. Please hit me up.... :thumbsup :2 cents:

bump guys

Gotta love it how this thread stands out as a BUISNESS THREAD
Bump

Good questions...i like threads like this...i think a free trial for 1 day or 3 days is best but Paycom wont approve anymore....the next would be $1 for 3 days....

Interesting, so Paycom will not approve free cross sells anymore? Is that written in stone, or is it on a case by case basis, so if you can prove a good track record with low chargebacks, they may allow it?

So $1 for 3 days, compared to $1 for 1 day or even 2 days, why do you say the 3 days is best? Is that based on your previous experience?

I appreciate your comments Raffi. I like your threads as well, which are mostly business related :)

7 day, $7 trials doing well here :)

wow, really? Thats a high priced trial.

$1 for a few days is best because you know that they will pay after the trial

right, but this is a cross sell, m,eaning they are already paying for the first membership, so you know they will pay for more already.

do free and then cancel all the one's who do not login so there is nothing but a refund/void.

make sure you have plenty of other transactions to wash with :thumbsup

Bingo. The most important x-sell peice is cancelling those who do not log in (especially prechecks). However, I'd still recommend paid trials as the transaction is factored into your chargeback ratio; while free are not.

Right but that doesnt mean they will signup up for you.
$1 gives you a surfer who has paid for paysitse at least twice

Adultplayersclub free trials kickass, $1 do ok but free is best if you want the most Crosssells

Wow, that may be the best tip I have gotten on GFY! Thank you Evan!!


Does anyone know what percentage of cross sells members never log in to the members areas?

wow, I didnt know that. So on a free trial is not counted as a tranasction, but if the customer chargesback once the free trial become a full membership, the chargeback counts towards you. Is this right?

Bumpo for more informative responses like the last few ones :)

Basically, you need to sell something to have a transaction count in the banks eyes. A buck, three bucks, whatever....but a free trial is essentially *air*. Most will send an auth on a free trial but an auth does not count towards cb ratios; only settles do.

So if you have a surfer who signs up for a free trial, then converts, you have one sale and if he charges back you have a 100% cb ratio on him.

Another benefit to low cost trials is that many banks will not charge back a low dollar sale as it isn't worth their time. So if the above example was a one dollar trial you would likely have a 50% cb ratio...big difference.

Do they do free trial coessales as the links are not free trial s but $1 trials with afree option on the check.

That just reminded me....my earlier comments are purely Credit Card related. Free trials are a whole nother' animal on checks.

Best thread I've read in a while guys. :) This information is gold!

JMScore, your info is sooooo appreciated!! It's really helping me out, and others as well I am sure.

Would you be able to elaborate more on free trials on checks?

Bumpieee

one more bump for the night :)

:1orglaugh

Not True!!!! We see $2.95 chargebacks on one-off's and we also see people cb the initial 2.95 and the renewal after the trial which is equals 2 cb's.

Are you new there? Jettis knows their shit inside and out from my experience :thumbsup

Evan, your insight is much appreciated. Thanks again!

another bump to see if anyone else can add anything.

$1 trials seem to convert better

Free's will make you a lot more, but good luck getting them approved by EPOCH.

Free 3 day working well, thinking about trying free 1 day and seeing the differance..