Google Adwords Change in Algo.
 

So one of my SE ppc people got a news letter this morning mentioning a major change in the adwords algo. Anyone else notice any changes? in the past 2 days i've seen my spending from .30/click drop to .07 a click and ctr from 2.2% jump to 9%.

Any more details on this?

What exactly was changed?

didn't see anything on WMW on this.... only way to increase CTR is to put the ad higher in the rankings, which I guess is possible as its rank is partly dynamically determined

ok so i was lied to by my ppc people. but i have noticed funny things with adwords.


http://publications.mediapost.com/in...2 50&p=272728

it relates to organic.. SEO people should be all over this by now already .

I bet this has something to do with they new adware/spyware toolbar...this is going to bring lots of shit results :(