Great Example of the Power of TV Advertising
 

2 Million Subscribers x $20 a pop each per month. $40 Mil/mo Nice!


Netflix Says Subscribers Grew 84 Percent

NEW YORK (Reuters) - Online DVD rental company Netflix Inc. said on Thursday its subscriber base jumped 84 percent in the first quarter from a year earlier, helped by a television advertising campaign.

Los Gatos, California-based Netflix, which charges subscribers $19.95 a month for its DVD rental service, said it ended the quarter with about 1,932,000 subscribers. That was up 30 percent from 1,487,000 at the end of the fourth quarter and up from 1,052,000 a year ago.

"It's a big number," said stock analyst Dennis McAlpine of McAlpine Associates. "The key thing is they started in the fourth quarter some national TV advertising ... obviously that's working for them."

That is insane.

$20 sucks. Kazaa 4 lyfe ;)

2 Million people don't think so. :1orglaugh

Wow!
I wonder how much they invested in TV advertising to get such great result.

HOT DAMM, they've gotta be partying like it's 1999 at the office...that's some kick ass results....





I hope radio does even a fraction as well....I just blew my first chunk of change on radio ads yesterday...


//crossing fingers...

Good luck. What kind of spot did you do? Post a link and lets listen.