Explain The NIKE Ad To Me
 

i never noticed this ad before, think i heard somebody talking about it.

seemed cool, saw Andre Agassi sitting in the dugout of the Yankees.

Is Brian Urlacher the star of the ad? Was that him as a boxer, hockey player, etc? Then I saw Serena Williams playing beach volleyball........... i'm very confused, what is the message of the ad?

The lesson is...

Digital video is cool.

Its just digital editing, making it look like famous athletes are famous for playing other sports. I.E. Randy Johnson and bowling, Andre Agassi for baseball, Marion Jones for Gymnastics. They are interesting commercials.

who was the white guy boxing? Urlacher?

who was playing hockey for the Avs?

amazing what they can do with video when u have a million bucks to spend on a 60 second movie.

Agassi was at Fenway on the Red Sox by the way.

I believe its Lance Armstrong thats boxing, and Urlacher thats playing hockey.

i believe lance armstrong was the boxer

Lance Armstrong was the boxer.

Urlacher and Micahel Vick are on the Avs.

Wow - that had to be some good editing there

the lesson is: branding.

Bah you Plan9:1orglaugh

Nike has a long history of ads that don't really do what they are supposed to. In my opinion, any ad that you don't know what the product is when it was done is a waste of money.

Nike isnt advertising a product. They are advertising their name.

I thought it was pretty easy...

JUST DO IT!

They put guys who play sports playing a totally different sport.. the idea is.. JUST DO IT!

branding :thumbsup

We;re talking about Nike now aren't we?

It's all about branding.