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bigdog 01-26-2004 06:34 AM

exclusive content is not the key
 
i have tried some pushing some exclusive content sites on revshare and the percentage of trial to full is not that great.Paysites should not give access to the whole site on a trial, but instead only give a couple of scenes and force the surfer to upgrade to a monthly membership to see the entire site.Surfers cancel because usally after three days they have seen everything on the site. A month will give the surfer at least 4 updates to look forward to so he would be less likely to cancel

stocktrader23 01-26-2004 06:35 AM

Shhh, You'll wake AaronM. :winkwink:

Ray@TastyDollars 01-26-2004 06:37 AM

Quote:

Originally posted by bigdog
i have tried some pushing some exclusive content sites on revshare and the percentage of trial to full is not that great.Paysites should not give access to the whole site on a trial, but instead only give a couple of scenes and force the surfer to upgrade to a monthly membership to see the entire site.Surfers cancel because usally after three days they have seen everything on the site. A month will give the surfer at least 4 updates to look forward to so he would be less likely to cancel
My best recuring sites use the method.

strobi 01-26-2004 06:59 AM

If you satisfy the surfer he'll leave, just give it to him in bits and pieces:thumbsup

reynold 01-26-2004 07:01 AM

If you read any of Marc De's recent stuff... it looks like the OLD PPS models will be going BYE BYE soon :)

Dveron 01-26-2004 07:04 AM

Quote:

Originally posted by bigdog
i have tried some pushing some exclusive content sites on revshare and the percentage of trial to full is not that great.Paysites should not give access to the whole site on a trial, but instead only give a couple of scenes and force the surfer to upgrade to a monthly membership to see the entire site.Surfers cancel because usally after three days they have seen everything on the site. A month will give the surfer at least 4 updates to look forward to so he would be less likely to cancel
Or they should do away with the trial.

goBigtime 01-26-2004 07:06 AM

if anyone wants to try what is being talked about above...

You can use Updatem to preschedule updates to your members on a per-user basis (members can be on different updates).

bigdog 01-26-2004 07:12 AM

i know that http://www.socalcash.com/ does not give surfers access to the whole site on trials

Azure Sales 01-26-2004 07:14 AM

I agree which is why the episodic (sp?) model works best with exclusive content -

Like Survivor - they keep coming back to see what is going to happen next. Doesn't have to be reality - Soap Operas work the same way, and taking a point from the story development is not so much required as long as there is a cliff hanger. Always leave them wanting more

The sites we have done that way are showing an a low average of 5.2 months (mostly because customer stopped production) to as high as 9.4 months (keep producing weekly- they keep coming back).

Biz 101 - its easier to keep a customer then to get a new one.

Episodic, Reality - it all means the same thing - $$$

Matt_WildCash 01-26-2004 07:17 AM

Why on earth offer a trial on Exclusive stuff, we have some new sites coming out shortly some using exclusive some using normal hardcore content and all will sell kickass with no trails just $24.95-$29.95 straight up, trails are not nessesary on sites that sell awesome. You make more money without trials as well and so do affilates. signup 100 $4.95 trials and have them convert at 30-50% to full month and you aren't going to make as much as 80 full month $29.95 memberships you'd normally sell.

Each to their own of course, if it works for you all power to you. :)

Dveron 01-26-2004 07:21 AM

Quote:

Originally posted by Azure Sales
I agree which is why the episodic (sp?) model works best with exclusive content -

Like Survivor - they keep coming back to see what is going to happen next. Doesn't have to be reality - Soap Operas work the same way, and taking a point from the story development is not so much required as long as there is a cliff hanger. Always leave them wanting more

The sites we have done that way are showing an a low average of 5.2 months (mostly because customer stopped production) to as high as 9.4 months (keep producing weekly- they keep coming back).

Biz 101 - its easier to keep a customer then to get a new one.

Episodic, Reality - it all means the same thing - $$$

I've seen a few (very few) sites that do a weekly episode type content, but what happens if you start going into a story that many of your members don't like for weeks on end? Assuming that is you're only doing one storyline at a time.

TheSaint 01-26-2004 07:21 AM

Yep, if you can't make money on a no-trials exclusive paysite, just close it, case closed.

If you can't pony up $24.95 at least at my sites, you can't join, period. Less chargebacks and complaints, too.

sweetcuties 01-26-2004 07:22 AM

The key is no trials... I haven't used trials in 2 yrs! Then again my sites are the exception to most of the shit out there... when a customer joins, they don't want to see feeds, jokes, outdated 80's content or crap like that. Give your surfer decent content at a resonable price. I'm going back to sleep :2 cents:

Paul Markham 01-26-2004 07:26 AM

Everyone thinks the mere fact that content is exclusive means it will work.

Well the reality is non-exclusive good content will get the surfer jerking off quicker than exclusive bad content. Too many buy exclusive purely on price and are left buying from guys who can't produce the goods to a level that will turn a surfer into a member or a trial into a sign up.

Look for porn quality first and think about what you are getting not what you are paying.

doober 01-26-2004 07:31 AM

Quote:

Originally posted by Azure Sales
I agree which is why the episodic (sp?) model works best with exclusive content -

Like Survivor - they keep coming back to see what is going to happen next. Doesn't have to be reality - Soap Operas work the same way, and taking a point from the story development is not so much required as long as there is a cliff hanger. Always leave them wanting more

The sites we have done that way are showing an a low average of 5.2 months (mostly because customer stopped production) to as high as 9.4 months (keep producing weekly- they keep coming back).

Biz 101 - its easier to keep a customer then to get a new one.

Episodic, Reality - it all means the same thing - $$$

why the hell do you have popups to nastydollars sites on your site *geared towards webmasters looking for content*?
who is your target audience?

:helpme

BRISK 01-26-2004 07:34 AM

No trials

Excellent quality exclusive content

$29.95 a month

:thumbsup

DarkJedi 01-26-2004 07:37 AM

Quote:

Originally posted by Dveron


Or they should do away with the trial.


DVTimes 01-26-2004 07:46 AM

One simple option is to use AVS systems for your trial.

Many webmasters use Proadult (see link below) as they can put a set of pics on ProAdults system, so they are not even using there webspace but ProAdults.

It works great in many ways:
(1) You will get tons of free traffic without having to do anything as ProAdult sites get many hits.
(2) You may even make some cash just from people joining your Proadult site.
(3) It costs nothing to set up a ProAdult site, except an hour or so developing it.

bigdog 01-26-2004 09:19 AM

Quote:

Originally posted by Dveron


Or they should do away with the trial.


yeah but for most sites you will get a lot more sales with at least a trial,and you also have the email of a guy who is willing to purchase porn.Just don't give away your whole site on trial.If you have 30 epsiodes give away two on a trial membership and then you just have a one click thingy on the site to automatically upgrade to the monthly membership.

Phoenix 01-26-2004 09:29 AM

we sell full memberships to sites like www.willshegag.com

www.nightmov.com and our others. No need to offer a trial, quality porn will keep them jerking for months.

Matt_WildCash 01-26-2004 09:36 AM

Nightmov.com LOL

There is copying and then there is COPYING! :thumbsup

bigdog 01-26-2004 09:37 AM

Quote:

Originally posted by Driven
Nightmov.com LOL

There is copying and then there is COPYING! :thumbsup

i know that shit is sad even the fucking name

BradShaw 01-26-2004 09:43 AM

IMHO you need exclusive updated atleast 3 times a month, give access to numerous exclusive sites with staggered updates, so surfer gets new stuff daily. Also, a ton of other filler content and movies never hurts.

Trax 01-26-2004 09:50 AM

ok
tell me how socalcash is doing this trial / fullmembers thing

i am very interested... tell me more
scripts
costs

whatever

KraZ 01-26-2004 10:55 AM

I can't comment on this as I'm biased towards exclusive content for obvious reasons...

As a surfer, however, I'll waste no money on a site which "boasts" content easily downloadable from KaZaa [or any other free service].

bigdog 01-26-2004 11:53 AM

Quote:

Originally posted by KraZ
I can't comment on this as I'm biased towards exclusive content for obvious reasons...

As a surfer, however, I'll waste no money on a site which "boasts" content easily downloadable from KaZaa [or any other free service].

That's why live cam sites will get bigger as more people get broadband. You can't chat and interact with live girls on kazaa

SGS 01-26-2004 12:00 PM

Trials with 100% exclusive??? :eek7

KraZ 01-26-2004 01:33 PM

Quote:

Originally posted by bigdog


That's why live cam sites will get bigger as more people get broadband. You can't chat and interact with live girls on kazaa

That's exactly what I mean - exclusive content in reality shows and live cam sites seem to be better suited to the P2P world we're living in.

Rictor 01-26-2004 02:48 PM

Quote:

Originally posted by bigdog
i have tried some pushing some exclusive content sites on revshare and the percentage of trial to full is not that great.Paysites should not give access to the whole site on a trial, but instead only give a couple of scenes and force the surfer to upgrade to a monthly membership to see the entire site.Surfers cancel because usally after three days they have seen everything on the site. A month will give the surfer at least 4 updates to look forward to so he would be less likely to cancel
Actually, most trials are cancelled within a few seconds of signing up before the surfer even takes a look at the members area. Surfers abuse the paysite trial system, this is a fact. The idea that the surfer will see how great your members area is and not cancel is a bit of a myth. It's more likely they forgot to cancel.

Rictor 01-26-2004 02:49 PM

Oh, and then there's the surfers that sign up for a trial every few weeks because it's cheaper than a monthly membership. Obviously, they like the site because they keep coming back, but they're cheap.

Azure Sales 03-24-2004 11:41 AM

Quote:

Originally posted by Dveron


I've seen a few (very few) sites that do a weekly episode type content, but what happens if you start going into a story that many of your members don't like for weeks on end? Assuming that is you're only doing one storyline at a time.

That is why you make it as interactive as possible..... see American Idol.....


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