Discussion time: Diversity in 2004
 

Discussion Topic: How important is it to branch out your business to incorporate more products, or more niches, or more services.
Do you plan on extending how you do things? Do you plan on starting a new niche freesite?

If you DO plan on starting new areas, talk about how and why you are doing this.
If you do NOT plan on trying any new tactics or strategies, tell us why you have chosen to stick to ONE thing.

In business, most people know that there is a cap on maximum revenue. Once capped it is time to move on or branch out or invest in new areas. For example - Coke Cola knows it can only make so much on Coke. So it started selling Tacos, dips, buying up resturants etc.

Pepsi bought up fast food chains, released new beverages and snacks to help bring in NEW sales from different markets.

How do you plan on maximizing YOUR revenue?


This is one of those Free DVD threads. Bring up the best points, present the best argument, or give the best hints/tips and one lucky person will find themselves with a free Sony 5 disc DVD player!

Remember, we want to hear good ideas and fresh tips... good rebuttles. Arguments are good. Have it out - treat it like a brainstorming session.
This is also to help spread knowledge around the board. Community!

Go!

And this should win brad a new digi cam from gfy :thumbsup

Cheers Brad :glugglug

Not about digital cameras man - it's all about giving shit away and *cough* maybe getting some more webmasters. ;)

PS: Contest ends Wednesday evening, December 17 @ 11:59pm PST.
So make sure to get your friends in. The more people you have arguing with you or agreeing with you, the better chances of winning.

We want to hear some good stuff!

It's important... Stop! ..:glugglug

There is an old saying :


"Dont put all your eggs in one basket "


You really CAN'T count on one source of income. For example say your host term's you for some reason and you ran a tgp and that was your only source of income. What will you do ? You will be sitting there lookin stupid with your thumb up your ass thinking " Damn i should of had something else going on too ". Sure you can just get a new host for your tgp but you will more than likely lose a huge chunk of your traffic meaning you will lose a huge chunk of your income.

Here is another idea for you guys



GO REV SHARE INCASE SHIT LIKE WHAT I POSTED ABOVE HAPPENS.

If your members keep rebilling you will keep getting checks





REV SHARE REV SHARE REV SHARE REV SHARE REV SHARE REV SHARE REV SHARE REV SHARE REV SHARE REV SHARE

2004 will be the year for rev share

fuck PPS :thumbsup

Exactly. And even so I am sure a lot of webmasters here have several sites. Some on different hosts. So that is not an issue. But I see so many guys/gals doing the SAME niche. Yes it may work for you. But have you tried doing something else, and feeding it clicked traffic from your other sites?

I have put up the word "Gay?" on some of my sites and gotten thousands of clicks from people who are either not interested in women, or who are curious. That alone is worth the effort.

Personaly I feel if you can not enjoy the content or niche you are in you wont convert it. How can you attract a gay surfer if you dont know what a gay surfer wants ?

I like to stick to the few niche's that i enjoy looking at.

Sure you can always hope the content will sell it's self but you have no clue what the surfer is wanting to see if you do a niche you dont like

Yeah I see what you're saying. I mean I have been in adult now for awhile but I still can't look at some stuff. I can look at gaping assholes, *******... all sorts of shit.
But BBW and Gay still gets me, because I am not turned on by it.

So then I could put up on my teen sites "Milf" or even some of those Reality sites. Anything I am interested in that is NOT the teen niche.

I think that is worth the time to just TRY doing. The extra traffic may just convert really well. And BAM more money coming in for doing the same thing just a little differently.

I'm just a huge fan of broadening horizons. I mean hell look at our company. We sell Webdesign, Sex toys, Pills.... we don't stick to one thing. That limits growth. And this all applies to Freesites, avs, tgp... EVERYONE!

I mean paysite owners will agree on this. They usually have several niches to help maximize their potential revenue. But even THEY could be doing more to make more cash.

Good point hard to argue with when you bring up " Pay site owners have several niche's " Rarely ever do you see an affilate program that doesnt have a gay / bbw / teen / tranny / milf site.

I guess it is all about the money when it comes down to it. BUT the paysite owners normaly hire a designer to do the site. The designer would generaly know what kinda layout would convert gay traffic. THE DESIGN not the content. Now for the content they would have a photographer who knows what looks good and what a good quality picture is. As he is lookin at the picture quality not " mmm that boy looks tasty " .... and it would come down to us affilate's to convert the content. So i guess it really isnt the owner of the diffrent paysite's job to convert the traffic.

It is the designer ... The content provider ... The affilate .....


Then the paysite owner just sits there and live's large


Hmmmmm

To an extent Chris.
One thing about traffic is it is a surfer. And if you send it blind and they have no idea what they are doing at this site... they will close the window and never go back. Boom, sale lost.

It's the job of the webmaster to qualify the traffic for optimal conversions. The more they know about it before they go to buy, the better chances of buying there is. If they aren't interested they don't click. Thus you get better ratios, and more traffic circulating your site.

It's up to the paysite to take the traffic and convert it. But if the surfer is sent out of nowhere, even the BEST converting site in the world wont be able to convert bulk shit traffic.

All traffic in a sense is good traffic. I will blurt these words until the day I die "qualified click/traffic".

This is how your prod % increases, but giving the user options.

But yeah, you're on the money there.

Exactly the webmaster HAS to sell it to the surfer ... the webmaster being the affilate who is SENDING the traffic to the paysite.


If i go get into the tranny niche and try to sell it to my surfers I would have NO clue how to sell it. Sure i can go with " Quality Tranny site " link to pre-qualify my surfer but " Quality Tranny site " can mean diffrent things to diffrent people. If im lookin at a site i enjoy and they cover a niche i enjoy im lookin at the pictures not the god damn text. I want to be ' teased ' into clickin the link ... the whole " Teen site here " wont dont anything for me


Now if you have a nice picture of this hot lightspeed chick doin her thing then imma click the shit out of that link to see what is behind it =)


You can still try to throw your surfers to Basic text link about the tranny but i think you will see a low low click thru ratio

I'm off to bed


argue my points while i sleep and bake cookies tommrow ( please feel sorry for me :( )


and ill be back to argue some more


I need a new dvd player mines a piece of shit

i look forward to the start and end of every year

by the end of 2004 if i even learn half as much as i did this year, i will be doing just fine :)

i guess my overall plan is to focus on a small group of things at a time, and always stay organized.
i've buried myself in so many projects before i was working all day and never finishing anything.
so staying organized is one thing i always make time for.

i'm always looking to expand my work areas a little bit, and always willing to learn (or attempt to learn) something new.

like chris said above, you can't keep all your eggs in one basket.. so it's good to have a few skills under your belt.. and promote a few different programs at the same time.

i guess that's about it :thumbsup
not really a dvd player worthy post.. but still adds some good points to this thread :)

but... the REAL point of this thread is to get more webmasters off their lazy asses and at least try putting a few links up to wishing.com on their sites.

wishing is a great program.. and brad is willing to do ANYTHING to get you guys to start promoting it :)
so get your asses over to http://www.wishing.com/money and check it out
and if you've got any questions i'm sure brad can help you out :)

What hapened lasy year is not what wil happen next year. The Adult Internet is young and developing all the time.

The fact that Coca Cola diversified into different areas does not mean a one man or even 5 man band can change from Jazz to Hip Hop and expect it to work, Coca Cola hired in experts to do the work of research, planning and marketing.

Do what you know and then diversify with a "slightly" different twist.

We shoot well and when asked to do Gay, BDSM, Glamour, etc. we say no. More money in what you know than what you do not know.

I'm working on branching out into mainstream. The goverment has found a way to legally regulate the adult net & that's by hittin' us where it counts...the credit card companies. We already let them take it too far & I believe the smaller adult web companies will eventually be phased out by the CC companies.

I'm gonna milk it as far as I can, but IMO, now is the perfect time to start branching out to non-adult before the wave of out of work adult webmasters start tapping into it.

don't worry.. i see content guys like you as the top of the food chain..
without you.. none of us would survive. we'd be forced to shoot our own shitty content, or learn on our own how to shoot decent content.
i don't see you guys ever not having a future in this biz :)

Thanks Klik.

Just trying to get it over to the guys. Do what you know. Mind you I think some of Brads tricks will just burn more B/W, not sure if the extra sign ups are worth it.

With the new rules by Visa showing the surfer respect is going to be fundamental, he logeed on to see good wankable porn. Quality not just quantity. Those supplying it will take from those who do not.

Next year we will have another professional shooter submitting work to us, maybe two, and we will have the lease gallery.

Am looking around for another shooter to work in the new bigger studio. We will also be letting out the studio, complete with models, to shooters who want to come here.

Next year will be better than this year. :thumbsup

i always tell myself that.. and it usualy works out :)

bump for brad :)

http://www.search4smut.net/bump.jpg

i know some of you are just waking up.. :winkwink:

bump for Brad... Who wants the DVD player?

Charly Can i ask why you wont do GAY BSDM and GALMOUR ?


Your a photographer ... dont you consider what you do an art form ?

My next comment is just for the sack of argument I think your a great guy and all that good stuff


but or are you just a dirty old pervert that likes taking pictures of young looking girls?

Nice guys, keep 'em coming. :)

Good points..intresting :glugglug

I learned from past mistakes to never put all my eggs in one basket. I've had great positions in companies that overnight decided to close up shop and move operations to another country among other things.

Until I have enough $$ in the bank to insure that all the bills can be paid if we lost ALL sources of income for at least a year, I do whatever I can to make money from all different sources so if something happens to one, something else can pick up the slack a bit.

I have my own online business (non-adult) that does well, I do the full day time job thing. I webmaster and do a couple of other things also.

Sounds great huh? Nope, as with everything else there are drawbacks that everyone should consider when doing multiple projects and that is spreading yourself too thin.

Each project I am involved in has potential to expand but there not enough hours in a day to do that. Yes, I could drop a couple of things, but then what if I drop the wrong ones? I live in constant fear that we might be broke again so I work far too much, enjoy life far too little.

I honestly think you just wasted your time ( you know the hours of the day that you need to expand your online ventures ) by posting that. You said exactly what I said..




CAN ANY OF YOU FUCK TARDS ARGUE THE FACT THAT I STATED?

But HOW are you going to be doing this? That's all well that you want to... but HOW will you do it?

Trial and Error but that cost money ...

Time = MONEY TIME = MONEY TIME = MONEY


You need to learn as fast as you can so you can expand to new venture's

Amazing... I would have thought GFY had more to contribute than 2 or 3 guys with valid points.

Every company needs to branch out and explore their options.
With every new product you introduce to your company, you can reach a wider market.
With good service you should able to make a higher profit.

Yeah, I'd like to point out one company that has seemingly infinite revenue by sticking to one thing - making shitty software. You know who you are :winkwink:

Perhaps you'd like to comment on why you stuck to this when you could have been producing many *good* quality products :)

Ben, your software isn't shitty!

No one wants to win?

[QUOTE]Originally posted by uproared


http://www.uproared.com/graph.gif

i see someone took an econ class

Pornsites for women with high quality member areas is a new niche we believe strongly in... More women than men surf the internet and most of them actually do enjoy porn :)

I wasn't talking about my software you dumbass :P

Though the topic of this discussion is over broad here's my take.


Entitled the Tao of Revenue Diversification, copyright 2003, Hoax D. Hoaxr.


Like life, business is a matter of focus.

Like life, business is a matter of projects, sets of goals along a certain theme or path.

Like life, business is what happens when you're busy making other plans. (Thanks John.)

Diversification is a matter of widening one's focus.

When a camera lens widens its focus you see more in less detail.
When a camera lens narrows its focus you see little, but in explicit detail.

In the matter of business and revenue diversification your focus should be such that you can attend properly to all the projects within your view. You should be able to divide your time/focus evenly and efficiently amongst your goals, ensuring that each gets the attention it deserves to keep it progressing as close to its maximum potential as possible.

Conversly, your focus should also be such that should opportunity arise, you have the ability to see such opportunity coming and thus integrate it within your focus.

Exploiting opportunity and maintaining an efficient foundation are ying/yang.

Achieve balance.

Damn hoax. That was good. Even though it was a quote.

Shheeeeit...the only part that was a quote was the john lennon thing...that that was a single sentence.


Pick a specific part of the post an I will elaborate with more depth to prove the philosophy is original and organic.

You asked: How important is it to branch out your business to incorporate more products, or more niches, or more services.

I?m speaking for myself here.
In today?s market it?s going to be hard to find people that will answer that question, with honesty.
Today?s idea is tomorrow?s gold mine.
Here is my take on it.
Every Business has to grow at one point. You don?t have to grow with new products; some of the growth is in how things are done.
Look at the upcoming show in Vegas, a few years ago the major sponsor would kick out tons of money for these conventions And throw huge parties.
This year I know of a few, but invite only.
So my point is, it?s not how big you are- it's how well you take care of what you have.
Here are a few ideas that may increase your profit.

1) Adding cross sales you can increase your profit by 20% or higher. However, you run in to the risk of increasing your Visa charge back.
2) By adding exits console you also increases you profit margin and offset the dollar you pay out for that surfer.
3) Pick good content, the stuff you (brad) will yank off to.
4) Good Webmaster support.

What are your thoughts on cross sales are they dead?

BUMP
Common, tonite is the deadline. FREE SHIT for posting your opinion.

It's been said; don't put all eggs... I plan to fund other endevours as well as invest in Mutual funds, stocks and the like. Of course expanding to more services as well! :Graucho

How can you say adding cross sales you can increase your profit by 20% or higer? That all depends on your site and your members ... not but just adding cross sales you first gotta know how to market it


adding exit's is just pure common sence but can be frowned on



Adding good content? Hasnt that been the plane all along?


Good webmaster support ? Oh my fucking god bro ... you are just fucking reaching for shit to post now arnt you ? That is basic shit......



Thnx

and that will help you in the industry how?

heh... Chris gets violent ;)

50 Bitches :glugglug

Looks like you missed this part of my post

"In today?s market it?s going to be hard to find people that will answer that question, with honesty."