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Juicy D. Links 12-01-2003 10:13 AM

Marketing 101 questions
 
Yo

Anybody have any links to any market research as far as pricing?

Ie: using whole numbers suchs as :

Only 20 if you buy now!!!!

or using 99 cents markings ie:

Only 19.99 if you buy now

My own personal experience has been that the .99 extension seems to lure people in more.


Any thoughts? Opinions? Flames? Remarks on how sexy I am ?

BRISK 12-01-2003 10:15 AM

I read a study about this just a few months ago, but I can't remember where. hmmmmm

peewee 12-01-2003 10:16 AM

19.99 pure mind boggling looks far more cheaper than 20
look around you in the supermarket

Veterans Day 12-01-2003 10:16 AM

ya for some reason the whole .99 extension has some profounding effect for one reason or another, who the fuck knows actualy, it just works and damn you looked good on superiormuscle.com last night:1orglaugh

jimthefiend 12-01-2003 10:16 AM

Quote:

Originally posted by juicylinks
Yo

Anybody have any links to any market research as far as pricing?

Ie: using whole numbers suchs as :

Only 20 if you buy now!!!!

or using 99 cents markings ie:

Only 19.99 if you buy now

My own personal experience has been that the .99 extension seems to lure people in more.


Any thoughts? Opinions? Flames? Remarks on how sexy I am ?

.99 works cuz people actually dont see that 1 cent difference
some sorto syekology thing




as far as you being sexy, i cant judge that till i see you in some lingerie

Juicy D. Links 12-01-2003 10:18 AM

Quote:

Originally posted by Veterans Day
ya for some reason the whole .99 extension has some profounding effect for one reason or another, who the fuck knows actualy, it just works and damn you looked good on superiormuscle.com last night:1orglaugh
that forum was actually good except for there link hotting , the other sections were pretty interesting reads

mrthumbs 12-01-2003 10:34 AM

theres no difference between for example 24.95 and 29.95

there is between 29.95 and 30..

all confirmed and mass tested by mr thumbs

vicki 12-01-2003 10:36 AM

I read an article awhile back that used marketing research done over a 4 year timeframe on luring mall and store shoppers to purchase.
It was really interesting in the fact that the numbers 7, 6 and 3 in a combination was a bigger draw than the .99.
The .76 or .37 or whatever always got the most revenue.

This is the research study that caused wal-marts 'slashing prices' campaign .. you'll notice they use those numbers ALOT now lol


I know this isn't exactly what you were looking for but its still relevant imho

ya know juicy, the more I read your posts .. the more I like ya ... ah nevermind ;)


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