expired domain strategy?
 

I picked up sharkettes.com today.

Google PR 5, was being used for as a page for the cheerleaders of the Olympic Sharks, an Australian soccer team...

It seems that I could keep the pagerank while shifting it towards something cheerleader related in general...

Ideas?

lame dude.

really lame.

Hence I am asking for advice rather than just doing something with it.

If I wanted to be a complete dick about it there are a dozen things I could do...

I see people like you snag domains that are full of KID traffic and try and make a dime off of it all the time, my favorite was someone turned a STAR WARS site into a GOTH PORn site, way to go.

Its bad for this industry.

If you have to ask,, you already doubted the legitimacy of snagging a SCHOOL ASSOCIATED domain and trying to turn it into a PORN SITE.

Again, lame.

Don't often agree with Fletch but he is bang on this time.

AKFK
It's just plain wrong.

it's not school associated...

the Olympic Sharks are a soccer club out of Sutherland Shire in Southern Sydney, Australia.

the site was full of pin-up and glam pics of their cheerleaders (all 18-23 years old).

I do not just buy random domains and re-direct to porn...

I am talking about coming up with a strategy to do something semi-related to what domain was previously used for.

speaking of which, I am still kicking myself for not buying it... but did anyone do something with teenagersforbush.com? LOL.

it took amazing restraint to not buy that one, especially since there were a million links from conservative websites... now that would've been terrible for the perception of this industry...

You have nothing to do with 'sharkettes'

do a google search there are tons of CHEERLEADER related sites linking SHARKETTES dot com. Most are UNDERAGE homie.

Hope you enjoy all that underage traffic.

I'm sorry, would this be what you call "tons" of sites?

google's list of pages that link to sharkettes dot com

two cheerleading sites links it.

searching the term 'sharkettes' is littered with hundreds of scattershot results to various different groups that use the name (including a girl's street gang from the 60s).

most likely I will just sit on the domain, hell, and if contacted by the previous owner I will gladly turn it over for straight cost.

my original post was to get advice on a way to effectively use it in a broader sense without doing some stupid porn re-direct or pop-up hell.

You could always keep the page how it was before it expired but pass the pr along via text links to a search/link list type site...of course thats just hypothetically speaking I myself wouldn't snap up any expired domain incase the morality police come and arrest me.

Okay, maybe I used the wrong word with TONS. (i just woke up haha)

I meant look up the word 'SHARKETTES' anyway. Not the domain.

Theres little girl 16yr old clubs called SHARKETTES., and THAt is what I was referring to.

Here sign their guestbook.

http://www.eteamz.com/uchsharks/guestbook.cfm

do what you want, its still a lame practice to begin with.

:thumbsup

I have nothing against buying expired domains.

Its the ones that target kids that are bad.

:winkwink:

it's a pretty generic team name.

and, personal fascination with the google algorithim aside, I agree the strategy is, in the words of Kriss Kross, "wiggita-wiggita-wiggita-wack."

however, I'm experimenting with a few things right now... I found one thing that works great for me, and have spent 90% of my time, effort, and resources on that for the past year. In the other 10% of my time, I am seeing what else is out there.

without it being obnoxious, I think this domain has a more valid tie-in than most... realistically, it may very well just sit there if it takes too much time to fuck with it...

but positive or negative, I appreciate the advice and think that discussion of this broader topic benefits us all--a lot of people ARE doing REALLY fucked up things with expired domains.

Don?t listen that people J
Crate all pages ass before was on that site.
On the bottom of each page make about 10 links to your doorways
Do not use text description just a transparent gifs 5x5 pix..
Kids will never find them but google will ;) so you?ll have a PR
good luck! :winkwink:

if 'expired domains' people went for domains that were only 'adult' related, their whole MO would be useless....

Thoughts SEGuru? Brujah? *wink*

redirect it to a dialer

Again, nothing against buying expired domains. But its the ones that target KIDs that are bad.

Like my aforementioned Star Wars example.

Some person snagged up some 'DarthMaul' and 'Star Wars' Episode 1 kids sites, and left the entire site the same all the Star Wars text, links, pics, etc... but added a table of porn links right in the middle.

These are the people thAt fuck things up.

So one day Little Danny is looking up Darth Maul pics, next week he gets hit with porn, way to go. 15 bucks spent well.

BTW, im sure that person was/is on GFY too.

:thumbsup

There a very good chance that you will lose that PR once it makes it through Googles expired doamins penalty. They will not give credit for links to new owners. I have heard of a small percentage sqeeking through so I hope you have good luck but as a business model google has put the screws on buying expired domains for the PR.

For me expired domain strategy = Brujah @ clickmojo.com

:thumbsup

Buy domains, be they new or used, that have solid branding and marketibility potential.

The other strategy, buying for current se traffic is fine, as long as you recognize it is short term approach that will eventually dwindle out. If you can make a sufficient return in the time you can grab some free traffic, that's a plus, but it won't last forever.

The long term strategy doesn't pay upfront, but in a few years forward you'll have many goldmines.

There are ways to buy expired domains that are highly valuable for things other than branding or traffiic.

black mail?

We're all ears.

I'm sure you are :)

I can give you a hint, look at what the companies that buy expired domains by the ton do with them.

What? The quick pancake flip game? Yeh, that works too. That's why I said marketibility.

There are ways to use expired domains for their value in the eyes of search engines. Nevermind the traffic, nevermind the pancake flip, nevermind branding. Besides you guys are all senior enough to figure out the rest on your own I'm sure. :)

yeah, Brujah's site kicks ass! :)

The ones I see are making use of the "traffic" that comes to the site. The biggest one is Ultsearch. I can't fathom any other reason exept to link to another site to increase link pop which will not work in Google due to the new way Google handles expired domains.

Well there is a "new" new way :)

I buy lots of expired domains. I own a lot of them, and all those that were acquired during the period where Google would drop all backlinks got hit with the penalty. Those domains got the grey bar (most of them did, some I got before Google knwe they expired). This penalty lasted about a month or so.

Now, all the backlinks on all those expired domains have been reinstated since last week. The penalty is either temporary, or they dropped the idea altogether for some unknown reason. It is also possible that Google is having some issues with the quality of their index, which could mean that those sites who got their PR back might have it by accident and might be disabled at a later time. I don't know.

Either way, even when the Google penalties were in effect, I managed to get a good 50% of all the domains I acquired before Google even knew they had expired. It's a numbers game, in the long run, expired domains have great value and can be used in many ways.

From what I heard, Google is planning on utilizing a new system to penalize dropped domains with PR that have been picked up when Google dropped them from the DB.

I guess you're saying Google wants to penalize expired domains that got picked up while it wasn't looking? I would be very surprised but it could happen.

dont you think google is hip to the tricks?

se spammers are the reason google went to shit.

the mentality of this industry has become get it while you can, rape it and move on.

thanks guys

Right, at least that's what I heard over at SEF.

you are welcome :Graucho

Any of you forgetting about the new porn laws pass recently?

It had something to do with misleading domain names that could send kids to porn sites?

Of course you have to stay miles away from sites that targeted children or teenagers, always use archives like wayback.com to validate what the site was before it died.

Ok, back from Montreal now. Just saw this thread.
I can most definitely say that so far...Google has not been able to effectively stop expired domain acquirers.

Marc has had some good success with our list of Google expired domains.

I have one that I will use as an example, prolly tomorrow. I'll post it for peeps top check out themselves.

I can tell you this...I will be writing an article about this very soon for my newsletter, as I sat down with the guy from Google at CyberNet and discussed this.

He verbally acquiesed to the fact that GOOGLE cannot see everything, that there will always be loopholes. Expired domains being one that may very well fall into that category.
Depending on how you find Google Expireds, is going to be the determining factor.

Our system, crawls a very large Lexicon of primary and secondary terms and then that temp db runs thru a whoiser. We drop the avails into a searchable db and then its up to you to find a name or names that suit you and or your company.

I did tell google that I will continue to shout and scream
"RELEVANCE!" .

So, find your Google expired domains prior to the Google Dance, and get them registered...and from my initial results from this newest case study...you can even put a server redirect on it temporarily during the dance. You'll be ok until you have time to do something unique.

Just get it before the dance, and you'll have Google Domain ranked straight away.

Ah, so do you have this confirmed that this is the period when Google scans all domain names and if it's expired, it drops it from their DB?

I can confirm that it is not always the case - but like I said all the grey barred domains I got had their backlinks reinstated after a few days/weeks.

Hmm, how did I miss replying to this one ?

Fletch, which darth maul site got turned into a gothic porn site ? I'm just curious because goth porn sites are so rare as it is.. compared to most sites.

I don't encourage people to put adult links or content on domains that were sites for kids. I haven't seen ANY expired domain service ever suggest that either. Like anything, there will always be someone who just doesn't care for one reason or another and does it anyway.

I personally don't see anything wrong however, with adding a link to "adults only" or similiar on a non-adult domain name like cedarhomes.com or something along that line.

I don't like to see a name like financialbooks.com turn into one big full page ad or banner farm for a porn site. That's a bit much in my opinion. Just the same, I don't like seeing something like scarymovies.com lead to a PPC link page. Unfortunately, it happens.

I guess the only thing I feel is wrong though, is knowingly buying an expired domain that used to be a kids site and turning it into a porn site.

Where is google getting the data for the registration date of these domains?

I hope they're getting it from Internic and not from each registrar's whois. Fucking registrars reset the registration date all the time, so real sites would get penalized even though the domain never really expired. Network solutions just reset most of their old (mid 90's) domains I've seen to 2002 dates.

Has anyone asked Google where they are getting the registration data?

Marc P, this is most likely the reason for why you're seeing what you're seeing with google domains you've picked up. NSI's whois has been fucked up for weeks now.

however i would assume google gets creation dates from a place like nsiregistry.com os something like that and not individual registrars.