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Are Industry Events Worth It?
...for the average webmaster? I'm going to be in Vegas towards the end of AVN Expo for a different convention. I was thinking of extending the trip an attending AVN as well. Is it really worth the expense though?
1. What should expectations be? I had a bunch of sites way back in college (90s / 2000s). Somewhat recently I got back in the game. The game has changed significantly. I'd be there to network and learn. 2. Are smaller / local events better to attend? I don't know if these events cater more to studios, content creators, toy companies, etc. I'd love to attend for the experience, but I want to get my money's worth. What were your experiences like? |
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You used to be able to clothe yourself for like 3+ years on all the swag from shows
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Yes and no . . .
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These days the only reason I would attend an industry event is to get a feel for where the herd mentality is going then use that information to chisel a path in the opposite direction. But you probably can figure that out by just watching what's happening on the Internet and reading the comments on here. |
Before you go to an event - ask yourself what you want to get out of it then begin looking at those who attend - the seminars - the exhibits - the sponsors. If you're a webmaster and are looking for anything to boost your site but you're at a convention that is focusing on creators and OF then you'll get nothing out of it.
Sadly most are going that way - so the only benefit you may find is networking hoping to find other webmasters etc. in your area of interest. Good luck |
Sounds Bleek! Maybe I'll attend a single day for the experience. XBiz may be a better fit, maybe I'll attend that next year in Miami instead.
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Is it worth it? Dunno.
If you are already in town and it's not going to cost you an arm and a leg, sure, it's completely worth it. If you are going to fly across country and have five thousand dollars in airfare, transporation, hotel, food... maybe not. On the other hand, I remember going to Mexico on one of my first trips and meeting someone who said they could send us dozens of joins a day. We got back, reached out to him, and he sent us thirty-two joins the next day. He eventually become one of our top affiliates. |
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