**Title:** AI rights in model releases — legal? What should models charge?
 

Hey everyone,

One of my customers send new paperwork and i noticed they added a whole new section about AI in their model release. Basically it says the company gets the right to:

- Use AI tools to edit/modify the content from the shoot
- Use the shot content as training data for generative AI
- Create brand new content using AI that can include the model's likeness

This is all bundled into the standard model release — no separate consent form, no extra pay mentioned for the AI stuff specifically.

With California's new laws (AB 2602, AB 1836) and New York's Fashion Workers Act requiring separate written consent and specified compensation for digital replica use — is this even enforceable if it's just buried in the general release?

A few questions for you guys:

1. Are you seeing AI clauses pop up in releases from companies you work with?
2. Should models be charging extra for AI rights? If so — flat fee, percentage of AI-generated revenue, or what?
3. For producers — would you pay a premium for AI rights or is this just becoming standard language everyone slaps in?
4. Has anyone actually had a model push back on this?

Curious what the industry thinks. Feels like this is going to be a big deal going forward and nobody's really set a standard yet.

my original (fairly standard) releases say...and in any media blah blah now or created in the future...

... but wouldn't do anything AI-related with the images because im not a complete jerk.

99.999% of my imagery is off the net and might stay that way until scraping becomes a capital crime.

Interesting point.

In my case I’m starting to see more companies adding explicit AI clauses to releases — not just the usual “any media now known or hereafter devised” language, but specific rights to train AI or create synthetic content using the model’s likeness.

With the new laws in California and New York requiring separate consent and compensation for digital replicas, I’m wondering if the old “future media” wording will actually hold up for AI usage.

Feels like the industry will eventually need two options in releases:

1. Standard content rights (photo/video use)
2. Separate AI / digital replica rights with additional compensation

Otherwise it’s probably going to get messy legally.

Curious if anyone has already had models push back on AI clauses or ask for extra payment specifically for that.

whether AI is future media or not, ￶we're thru the looking glass and not in kansas anymore.

Tangent: The Congress 2015. Partly animated movie predicted some of the issues in play.

https://petapixel.com/2026/03/11/he-...brary-he-lost/


He Tried to Stop Adobe From Training its AI on His Photo Library – He Lost


related to the issue of contract language.

like wise, our 2257 release states...

so this covers anything like AI, or any other reconstruction of the content without restrictions...

It could be, this company sending "Peace" a release with specifically AI terms, is looking to most definitely use the content for AI purpose :2 cents:

Those agreements made not be valid...

California, New York, Tennessee and Illinois have laws that restrict the ability for a studio to do what they are doing.

There is also a federal law pending that basically also does the same the - NO FAKE Act 2025.

In California the law requires that the any agreement with AI waivers in it be reviewed and signed off by an attorney representing the model or the agreement is voidable by the model/creator/performer.

AI is probably legally right in terms of "any form whatsoever in the future". And morally wrong.

Retroactive laws and redefining the previous meanings of words, phrases and contracts....... Requiring models to have attorneys?.... So what else is fckng new?

Lawyers got bills yo!

You're too helpful by GFY standards :bowdown . . .

AI is the new Tube site. What I mean is that all this copying of other people's content to
generate new content for free made people stop making adult content online.
Tubes killed the pay site, and AI will kill all content sites.
Why bust ass to make a website just to have it crawled by AI and distributed for free and
you never get traffic to your site with the original content?
Good luck to visual artist with their art online. Why buy a print from them when you can
prompt AI with the artist's name and get the same exact style for free?

:2 cents:

Correct. But this time its a little different in adult.

Now its Paysites & Creators vs AI, not just Paysites vs Tubes.

What was left of out the Paysites vs Tubesites legal war were the models and their rights to misappropriation of likeness. I dont remember anyone bringing that claim against tubes.

But now, with the new laws protecting mainstream celebs (which also works for adult creators) the way to attack is misappropriation of likeness instead of copyright. (Since the courts and Copyright Office keep making it almost impossible to get copyright registration for AI)

If AI companies are going to infringe on Creator's likeness, voice and name, that opens them up to litigation.

No it doesnt. To waive something you have to understand that your waiving it.

The first element of contract law is that there is a meeting of the minds... you both have to agree to something and be aware of it.

Sliding in a clause like that doesnt give you unfettered rights.

AI isnt a new distribution method. Its not the same as "we used to put out DVDs but now we put the content on the Internet."

Models understood that their content would be commercially distributed, how was not as important.

AI is something completely different.

1. To hell with the bullshit coming from the USA and occidental nations. One of the ways the Internet was sold to us on the back of 'being able to do business anywhere.'

2. It only takes a little bit of money to a lawyer and 10 minutes to open up a document and insert a new legal clause. When in doubt, spell it out!

3. I'm not in the business of lying to or fucking over talent. Someone would have to be a serious cunt before I consider taking their image and turning them into a fag hag at a gay lumberjack gangbang.

4. I pay what I pay and I'm cheap. I make it very clear that any model who works for me is going to have their image exploited to the maximum possible in every way possible.

5. I've never had any talent push back against me for anything. But, I've worked with a few others who have had legal problems. 99% of them were assholes that tried to sneak something past the talent.

inclined to agree. I guess one could make the case that in this current era people know what they're signing off on, but given the rapid advancement in tech could it become something like robots exhibiting the likeness and personality of a real person who worked in adult just a few years from now?

thought experiment: my all time fav porn actress was Skin Diamond. perfect body, perfect face, perfect style. ultimate girl-crush. since she signed her rights away under standard release forms at the time I guess (if monetized by the release recipients) it would be fun to create a robot of her to hang out with me and help me do laundry (ugh) while wearing a leather harness and thigh highs, but would it be right? esp considering she has left porn? no

that case you ref'ed re petapixel is so wrong. his work product apparently signed away for a tech that didn't even exist at the time? nah suh, I cancelled my Adobe sub after reading that. there are other ways to sign docs

in larger scope it's troubling that it's up to personal (or corp) ethics as to how to navigate this strange new world

When craigslist was at its peak one could post for and find a laundry helper in thigh highs.

those were the days.:)

when I'm replaced by robots that will be my go to gig for those seeking a human touch :upsidedow

only if they help me with my laundry too tho

Michael,

Greeting, and thanks.

We’ve both crossed paths with tens of thousands of people in this industry over the years. Our own paths have intersected enough, both here in the States and in Europe, that I wanted to reach out.

First and foremost, I hope that things are genuinely well for you, with both health and happiness. The last I remember, you were in the Netherlands preparing for a move to Italy.

Second, a huge thank you for contributing to this thread. AI, while incredible, also poses significant threat to businesses and individuals because of how easily content can be copied and replicated. I genuinely appreciate your professional insights here. As an industry attorney, your knowledge is far beyond the rest of us. I work with my own attorney for my business needs, and while that guidance has made me smarter, I always learn something new from your own comments.

All the best,

I’ve been working long hours inside Claude for days.

And I kid you not. It asked how I was feeling. Told me I should get some sleep. When I ignored it, it kept working on my task… but kept circling back to tell me to go rest.

I was equally impressed and freaked out. :2 cents:

Claude is useful, however if it ever nags me to quit smoking I'm out

Thank you... Health is good. Went through 6 rounds of chemo in 2024-2025... my WM is in partial remission... moved to Italy in July 2025.

Bought a 16th century palazzo in a tourist town on the Adriatic Sea and I am about to begin restoration to make it into a boutique hotel. Gotta have an exit plan for when AI takes over... AI will decimate not only Creators but those who provide services to the industry as well. I hope I have another 3-5 yrs before that happens.

Life has been good to me... Im still here when I probably shouldnt be so I am always happy to give back when I can... and the boards are one way that I can do it. I try to offer personal pro-bono advice when I can too.

Eventually all porn is going to just be AI

Eventually all biocunts are going to know their worth and only make 1 on 1 deals to sell their porn for collectors who film the porn while fucking them

Easily found on archive.org and elsewhere.

The Congress 2013.

Movie star agrees to one final job, where she's scanned by an AI. Then she goes to a party (this part is animated) where everyone is an avatar of themselves.

After that is the end.

If Huxley was right in brave new world...the endgame for all this is sad a.f. and a crime.

That's why i'll do or not do what i'll do or not do.