GDPR EU site top ranked for 'NSFW AI Apps'
 

Can somebody explain this to me?

I noticed that the following was highly ranked for some NSFW AI tool keywords:
https://gdprinfo.eu/nsfw-ai-apps-july

It's clearly been written entirely by AI in 5 seconds.

I checked on Semrush and that page gets over 40K visitors daily. That page hasn't got a single backlink, but the domain has 131K.

The site itself appears to be an official EU guide to GDPR compliance (although it didn't ask me if I consented to cookies : https://gdprinfo.eu/

https://gdprinfo.eu/about-us

How exactly do you compete with that?

Edit: I see they have countless ranking lists of undress apps too:
https://gdprinfo.eu/august-update-to...ndress-ai-apps

And deepfake porn apps:
https://gdprinfo.eu/?s=deepfake

Is it possible they have been unknowingly hacked?

Yep, just search any high search volume porn KW or big tube brand... lots of hacked sites and shady redirects in the SERPs.

I reported it to Google here: https://developers.google.com/search...es/report-spam

They appear to be at number 2 for 'nsfw ai apps'. Let's see if Google does something about it.

If the site is an authority it gets promoted

These people are search engine gods 🤭

GDPR is Sam Altman's hobby site.

Yes, parasite SEO is the way to go these days. I wonder if the webmaster/s had a long-term plan of building an authority GDPR site that lots of other mainstream authority sites will link to, then after a couple of years start adding lots of high-ranking affiliate lists?

Most likely a hacked WP site. Look at its linkbacks. Hosted in a non-EU country. Doesn't look like it's been built on an expired domain, so either a hacked website (parasite), or an acquired domain.
A great example of creative black hat SEO.