| 49thParallel |
08-21-2004 09:12 AM |
I hear they do convert..but you might want to decide how far you want to go with tricking the consumer. (And yes, the consumer is just a regular person..like your brother...your best friend...and not a faceless number on the screen).
Here's a post I made on another thread. And, as a disclaimer, Pornkings is by far not the only one to use this type of trickery. Most of the major players have unfortunately gone this same route.
How do they do it? It's quite simple really.
Go to beyondbizzare.com porn4abuck link.
Go to the join page. At the bottom of the page, you will see that there are 2 additional "$1 for 4 days" trials prechecked on the order form. The consumer has already shown that he/she is inticed by $1 offers, so chances are very good that they will also take advantage of these offers.
So, then they cancel at the end of 4 days, and pornkings only makes $3, right? Uh-uh
Click on the Terms and Conditions link. (Which, statistically, very few people do). A couple of 100 words in you will see the following clause:
"If you purchase a trial subscription, and decide to terminate your trial subscription, you must do so AT LEAST one (1) day prior to the end of the Trial Period "
So, after 3 days, the consumer is actually in for a charge of $39.98. Plus, extend this out to the end of the month, when the original beyondbizzare membership renews, and the consumer doesn't get charged $1..they don't get charged $19.98...nope they get $37.12. And when do they get charged this..again 1 day before end of trial.
Add on to that the 8 pop-ups that the front page spawns...alll offers that pornkings won't have to pay out any affiliate commissions on...and it's pretty easy to see how they can pay $20 or more to the affiliate for every join.
So, how do they do it..the same way a number of the "big" players do it. By clever slight of hand...And by keeping the offers on the cusp of being legal...through T & C's that they know the average consumer will never read or see.
And even if they do read the T & C's. then the question must be asked...is a 4 day trial 96 hours. Is it todays date, plus 3 more days, ending at midnight. And if midnight, by whose time zone...Pornkings' or the consumer's. So you see, even if the consumer does read the T & C's, the cards are still stacked in Pronkings favor
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