bold move taco bell
 

next level marketing or is taco bell losing it?

tacobell.com

Replaced the entire site for that one page lp. what's even funnier is they aren't redirecting all the old existing pages to that main splash page. wonder how much traffic is being lost right now because of that

they also deleted all of their tweets??

https://twitter.com/totallynothere
https://twitter.com/tacobell


it's creative for sure, but god damn what a risky play

I kind of agree with them. Who goes to the internet for fast food?

The site is still there, disable JS

yeah bold move, quite a few Blackberry fans still out there, Windows Phone is growing.... not huge market shares but why piss off 7/8% of your customers.

What does the app do?

Looks like you can place and pay for orders on the app and they are made fresh upon arrival to your local t bell.

The bold move really is eating taco bell ...

It gives you bad gas and diarrhea.

Makes total sense as didn't they switch their beef to protein substitute or some such. Who wants their website to say that?

I still get the site?

http://www.tacobell.com/food/burritos

???

yep :1orglaugh well it has cleaner in it!

I usually have bold moves after eating at taco bell.

Toilet graffiti :thumbsup:thumbsup

Local pizza place does this.... I just order using a app, pick it up twenty minutes later.

What kind of pizza place sells tacos?

Who cares. It's disgusting.

Why would anyone eat that shit?

Okay, we know taco bell is garbage food, but it is a corporate giant making a seriously ballsy social media move...I'm also curious to know who approved this marketing strategy and am interested to see if the end result was worth it.

:helpme

Marketing, marketing, marketing...
No biggie about their old tweets...when this marketing deal is over, it's no problem.
The website's still up...just redirecting to that b/w splash pahe for a bit...

I've done it on a couple of my sites before (as an April Fool's Day joke, for example...}...

Marketing...

It WILL be "worth it"...or have zero negative effect...because who the hell goes to their website {Other than the OP, LOL!} for the most part, anyway...
Using an APP on the other hand...for locations, etc...this is a helluva way to promote their new app...

:1orglaugh:thumbsup

*Runs* for the border...


New upscale Taco Bell called U.S. Taco (one location being tested out in California)

http://time.com/money/3104998/taco-b...cale-cinnabon/

It is all about mobile traffic. Cant sell to anyone that can't come to store.