I was just told by an seo exper that
 

sites linking to you that are IRRELEVANT have benefits

and that you linking back to IRRELEVANT sites will benefit you as well..

Really?

As much as I'd like to believe this.. i thought I'd let the council hear this.

depends on what they meant by "benefits", and how irrelevant is "irrelevant"

so for example my site is about teen. and he wants to link to me from his MILF site which contains no "teen" keyword in it

Well, they are both adult related so they could both be related for other keywords such as porn or adult or videos etc., even if they are not in the same niche. They are not totally unrelated.

There is no such thing as an SEO "expert", just professionals. Run from anyone who says they are an SEO "expert".

:2 cents:

sure theres some 'benefit' in that, but benefit is relative to your goal.

if you just need backlinks then most any will do, as long as they don't seem too spammy. so porn -> porn links are better than LOLcats -> porn

if you're looking to be an authority on "teen" keywords, a milf <-> teen link isn't going to hurt you but it shouldnt become a habit, as it doesn't help as much as teen <-> teen

Yeah I can kind of see both sides of this one. As long as he's using correct terms to link you I don't see why it would hurt anything.

what about people that rename themselves after SEO terms ;)

As long as it's some kind of porn site I would think. Sure, specific niches are better but totally spammy and unrelated links would be something like a site about construction equipment linking to a bukkake blog.

If you want to hear two opposite opinions, all you need to do is to ask two SEO experts.

seeric implies that i work in search. nothing more.

I've noticed linking out to sites that have been penalized will drop your site.

Now, when I exchange links I will do 2 searches, 1 with google for usually site name or a keyword that I think the other site should place well on... then 2nd search using google and allinanchor: preceding the search.

Just got a site from 15+pages back to now on 3rd page for a good kwy word by doing that research and removing 2 links I found to be penalized.

Yup, I guess if you will place a link to law.cornell.edu site to your 2257 info page, google will appreciate it very much!

The first half is 100% correct. Google looks at two different things separately. First, how important is the page. That's Page Rank and it's an attribute of the page, unasked to a specific search. Wikipedia and CNN are important, have high Page Rank.

Separately, there is the question of how relevant a page is for a particular search. Relevancy for popular search terms in important. It's also entirely separate from Page Rank, or importance. Because they are separately calculated, we can talk about Page Rank and put relevancy aside for a moment.

Google Page Rank itself is a very simple and elegant algorithm. It tells how important a page is by basically counting which percentage of all links on the web point to that page. As represented internally in Google's servers, the total PR for the entire internet is 100%. It must because Page Rank ONLY counts links. It knows nothing of niches. It just counts links.

The two things PR knowx other than the number of links is the PR or importance of the page sending the link and the number of outgoing links. PR calculated recursively. Outgoing links inherit the PR of the page they are on, but that PR is split beween all outgoing links. That's the full and complete definition of Page Rank and how it works.

That simple insight of recursively calculating the percentage of links pointing to a particular page is what set Google apart from Altavista, Excite, Yahoo, Hotbot, etc.

Knowing how page rank works, we can see it's separate from relevancy, so incoming links, which give us PR, are good, entirely apart from relevancy.

What about outgoing links? Let's say your PR is 0.00003%, which we'll count as 30 "PR" points. When you send links out to other pages, you give them that PR. Your page has 30 PR points, so that's 30 points shared by all links on the page. If the only link on the page is a link to your home page, that link sends 30 points to your home page. On the other hand, if tne page has 30 links on it, the 30 points are shared by all outgoing links, so you give only one point to each link. In leggett words, if a pave jas few links out, each link is more "powerful" than if there are many links.

Since you have limited PR to give out, from
a Page Rank perspective, you want to link only to yourself and your sponsors. Any extra links out dilute the power of your links to your other pages or sponsors.

Again, since relevancy for any particular search is calculated separately from the Page Rank of a page, relevancy for any particular keyword doesn't effect the PR of links out at all. It can't, because the simple, elegant Page Rank algorithm is expressed in terms of links only, not keywords.

See tne Page Rank patent for another explanation of how it works.

a large percentage of genuinely natural links Are going to be from one subject to another.

links with benefits!

Hey Backlink wat up?

.

i have been told by seo expert that i am from two mothers

get a porn site links from cnn, the guardian and so on and they will dominate. the end.

All in-links will benefit as long as they are not from spam etc(which will usually also benefit for a short time). Ofc getting a link from a relevant site is good though. But completely irrelevant links can give loads if the site is a real authority.

jus joshin son... i know what when and where...

Thank you!!

SEO "Experts" are con artists.

Here's what you need to know.

Google is the #1 search engine.
Google cares only about providing good search results to its users. (Thats why they're #1).
Make your website's content RELEVANT.
Google tells you how to get good SEO already, for free.
Google will tell you how to be good to Google. Google knows Google.
Be good to Google and Google will be good to you.

Most are, in a way. They are marketers of basic SEO knowledge just as you are a marketer of T&A. HOWEVER, why would they need you? In the mid-nineties I spent 65 hours per week studying search engines. That left me precious little time to build a pay site. It made much more sense for me to apply what I learned on Cyberfoxes.com, then one of the largest pay sites. The real experts, which are few and far between, do SEO full time. They have no time for or interest in converting videos, seeing up processors, etc. If you're full time SEO, you do need sites to apply the knowledge to.

Of course I'm no longer an SEO guy. My SEO research led me to learn a lot about mod_rewrite and other things you can do with .htaccess, which led me back to the field I studied since I was a kid - security technology. I was picking locks at age seven, so that's really my thing, but for a few years I was full time analyzing search engine patterns, so there are a few good ones.