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let's talk exits
hypothetically, let's say on a paysite with 150K uniques hitting it's front page each day. how much might a single exit on such a site produce?
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30 sales a day to some type of free join program.
and thats based on my measly 3,000 adult exits a day |
pop ups can produce sales, but they aggrivate me as much as anyone else and I havent used one in like 2 years. all the commercials I see for home connections are advertising popup killers... i dont use em.
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i've wondered, are pop ups good for the bottom line? obviously its easy to see an increase in sales when you look at whats generated from the pop ups. on the other hand, how many people aren't coming back to your site because of the pop ups? if you're losing a larger % of sales than the pop ups are generating, then you're just shooting yourself in the foot.
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send all your aol users to pop-up chains, they deserve/need/ require endless amounts of punishment
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not to make my brain hurt, but a popup with some sort of coupon for someone exiting your order page may be good. Also if you can collect their email before their credit card number you could email them a coupon.
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i don't use any popups (obviously). and i keep getting asked why. the answer is there has never been any need to squeeze more money out of my traffic. and basically goes against my business philosophy regardless...
just curious what others think, as i get offers for my exits all the time. |
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Thats what i thought and i applaud you for your business model. With that type of traffic on a tastefull exit i would say anywere from 10-15+ joins a day easily. |
No popups? Are you mad?
Jeez...don't you pay attention? 3 entrance consoles, and 4 chained exit consoles all leading to more chained consoles are mandatory for people running paysites. By the time someone is done at your site they need 57 browsers opened so they can spend the next 6 hours choosing from the vast assortment of products, services, and memberships they are being offered. n00b! |
exits=at lease 50% more cash.. but your 130 signups a day on a full pop membership is good.. I can see why you dont need them.. but I would be interested in purchasing your exit traffic.. we have simular sites..
-jason |
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and here you are getting that amount (if not more) in a day. if you give me your site, i'll be your best friend! |
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I'll buy tonight if you are curious to test, was that just one hypothetical unique for sale or all of them? Just my 2 :glugglug :glugglug Put me on the future contact list if it ever happens. |
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referring to the pissing match you had with RogerV a while back.. I'm guess those spots on Hun are working.. :thumbsup |
I don't use popups often, but have you every thought about poping a console with a trial offer from your join page? It works very well, and with your content I'm sure the trials would convert to members like mad.
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But I dont think it's possible for a newer webmaster to get that many signups a day on a consistent basis. At least I've never seen it |
Do you think it would work, where they come to my paysite. They leave and then get a exit window for our site saying your not going to join? Or should it be for another product we avg 30k in uniques a day and its killing me we are just letting the traffic go bye bye
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Alternate billing options alone can add 50% to your bottom line. If you're interested in custom dialer software to work with your content let me know. That includes custom web900 and SMS billing.
As for consoles it really depends on what kind of deals you do. Cutting a console trade deal with a large company selling similar products could add a lot more than 10% worth of sales, but I find using unique products and programs in a very subtle pop can be extremely productive. If you're interested in talking more mpegposter (at) email.com. |
i wasn't interested in anything, other than a little discussion (thought that was obvious).
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what do you guys think of paying for pop-up advertisements from other sources? we have never sold exit spots on our websites, nor used pop-up's at all on our servers, but we have paid for pop-up traffic from other providers in the past (i.e. from Sexzity, etc.)... any opinion on the effectiveness of these on a whole?
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I'm not sure what "quite a bit more" than 130 is, but let's say you get 200 signups a day to your main site you should be able to squeeze another 35-50 signups at the very very least. :2 cents: |
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dont you just make and submit galleries? |
Quiet, I got these numbers from a really smart son of a bitch when I asked the same question :Graucho
Exits, 60% (or so depending on how the exit pops) will view the exit out of the people that VIEW it 1:1500-2000 will signup. So if a company pushes 500k views to the exit that is around 250 signups daily So if you're popping the console 150K times a day, 90K people will actually view it, and you should get 45-60 additional signups from that. Marc De once said that the average is about 15 sales off the exits for every 100 sales to the site. Most of the per sign up companies that offer console free tours pay $30 on those joins as opposed to $35 if they get the exits, and that's pretty close to a 15% difference. Of course both of these scenarios assume your console will "filter" the traffic (i.e. give them ALOT of different options) as opposed to just popping up another paysite in the same niche. |
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what's this ( let's talk exits ) stuff. I thought you would be retarded by now.. or is that retired:1orglaugh
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I'm just running a smaller site and just starting out, and I feel lucky on days that I get 5,000 visitors. But it wouldn't have ever occurred to me to use an exit pop of any kind. It would be exactly equivalent to saying "go fuck yourself on the way out the door" in my opinion.
I'm sure they can be profitable, but I think my focus right now is rightly on creating and marketing the best exclusive content, not to squeeze the last dollar out of ever surfer. If I ever to get around to using exits it will be something like (using a cookie) if the surfer routinely visits my site and downloads every free clip, but has never purchased anything for 1 year, ok, then maybe I'll sell the exit to somebody. :Graucho As a relative newbie I don't understand the fascination with squeezing the proverbial turnip. If department stores were like porn sites that would be a bouncer at every exit to shake you down before you left the building... |
Let's talk pissing match!
I weighed in on exits, but they are like anything else; if you study the success of others and do it well, you will always succeed. If it doesn't fit your business model, don't bother. Noone can tell you: 'Your site will get exactly 15.4 extra signups per day with consoles.' Because there are too many factors to weigh. Exits are used by most because their margins are small. You say your margins don't require it, so you have the luxury of a choice. Choose whatever you feel fits your business plan. If it weren't successful for others EVERYONE wouldn't be doing it. Case closed. |
Well I never used exit's pop ups, and took all pop unders off my free sites. My sign up have gone 2 hell, will be putting pop unders back on. Don't think I'll use any exit's, did think about it today, but told self nope.
Oh quite, you don't really have 2 worry about pop ups, pop unders or exit's. What you should do, give 1st members a 50% discount, and post your sign-up URL.:thumbsup |
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yes, i don't *need* popups, infact i don't like them. i was simply curious what others thought (as i am asked daily, why i don't use them). :glugglug |
The pissing match was aimed at everyone else going nuts about you/your sites. Like I said, if you have the luxury more power to ya.
Discussing what exits DO to surfers/sites is one thing, I just hate the non-scientific speculation of 'oh yeah you'd get X signups from them at LEAST!' while they ask you how many sales you get. Irrelevant. Weigh in on what you think about exits people! (now that I reread the first post I guess I did get off track! I just think the discussion could yield a lot more interesting input than random numbers) |
it is pretty pathetic that margins are so tight that many must resort to exits to maintain a profit...
i wonder why that might be lol |
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