$7 Billion! On shit that doesn't exist. Virtual goods are here to stay and it is booming.
Source: http://www.instat.com/press.asp?ID=2917&sku=IN1004659CM
Source: http://www.instat.com/press.asp?ID=2917&sku=IN1004659CM
The development and pervasiveness of social networking sites such as Facebook and the increasing prevalence of smartphones such as the iPhone have recently brought online gaming to the mass market. The rise of the virtual goods revenue model, which allows people to play for free and later pay for individual items within the game or world, has also contributed to explosive revenue growth of this market. In-Stat (www.in-stat.com) projects that by years end, over $7 billion will have been spent on virtual goods.
?Traditionally computer games have been the realm of teenage boys. However, social networking and pervasive smartphones are driving gaming beyond this core base,? says Vahid Dejwakh, Industry Analyst. ?Before, the gamer had to go and specifically find games he or she wanted to play, but now games are delivered via your social networking profile and your phone.?
?Traditionally computer games have been the realm of teenage boys. However, social networking and pervasive smartphones are driving gaming beyond this core base,? says Vahid Dejwakh, Industry Analyst. ?Before, the gamer had to go and specifically find games he or she wanted to play, but now games are delivered via your social networking profile and your phone.?
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