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Old 07-09-2010, 12:19 PM   #1
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:stop Designers... do you have a formal marketing education?

Just curious... of the designers here, do any of you have a college degree in marketing?

Last edited by AdPatron; 07-09-2010 at 12:24 PM..
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Old 07-09-2010, 12:23 PM   #2
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Not I...

Do traffic pushers have the same?
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Old 07-09-2010, 12:25 PM   #3
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Not I...

Do traffic pushers have the same?


Me: marketing, business, and economics. I already knew how to program before college so I didn't bother with that.
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Old 07-09-2010, 12:51 PM   #4
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Old 07-09-2010, 12:57 PM   #5
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and wtf is going a marketing degree going to teach me?
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Old 07-09-2010, 01:06 PM   #6
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I do. I don't think it should be that important though, in mainstream business marketing people aren't designers and designers aren't marketing people nor they have a reason to be it. Problem is adult industry has a pretty particular business model where 1 person is supposed to have the knowledge of a Marketing degree, a systems degree, an electronic art degree, a MBA and maybe some journalism/PR degree, and you can tell by the state of things: programs and established companies are closing doors every single day
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Old 07-09-2010, 01:10 PM   #7
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I would much, Much, MUCH rather have a designer with a 4 year degree in graphic design from some place like SCAD...

There is absolutely NO experience like real experience when it comes to marketing creatives. I'd rather sculpt a bad ass designer into a bad ass marketing designer than hire a crappy designer that's good at marketing ;)

Especially when you consider things like... calls to action, verbiage, layout, etc... all vary by industry/market.
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Old 07-09-2010, 01:11 PM   #8
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and wtf is going a marketing degree going to teach me?


I would hope the school would take care of that.
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Old 07-09-2010, 01:11 PM   #9
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There is absolutely NO experience like real experience when it comes to marketing creatives.

Oh, I agree 100%.

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Old 07-09-2010, 01:16 PM   #10
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Originally Posted by BestXXXPorn View Post
I would much, Much, MUCH rather have a designer with a 4 year degree in graphic design from some place like SCAD...

There is absolutely NO experience like real experience when it comes to marketing creatives. I'd rather sculpt a bad ass designer into a bad ass marketing designer than hire a crappy designer that's good at marketing ;)

Especially when you consider things like... calls to action, verbiage, layout, etc... all vary by industry/market.
it all depends on whether you want to make money or look beautiful. If you can have both, them better, and I'm not denying the influence of a well designed ad piece on purchase decisions (I consider myself a pretty decent designer even though I've no formal education in design), but if I had to choose only one of those, I'd hire the exact opposite one, I'd rather make money even if my site is done with Frontpage than having the hottest design to show my peeps and not make a single sale.
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Old 07-09-2010, 01:18 PM   #11
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You can't teach talent or experience.
You can teach just about everything else.

Degrees do not tell you if a person is talented, they tell you if a person was capable of sticking with a mission for multiple years to earn a degree. I'd always take the guy with talent over the guy with the degrees. I have a wall full of degrees and none of them have done as much for me as the talents I had before I ever enrolled in those places or the experience Ive earned since graduating from them.
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Old 07-09-2010, 01:27 PM   #12
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if you have photoshop and will work for peanuts >you're hired< ... seriously, nobody knows what talent is or cares . The super talented graphic designers with degrees have jobs in marketing firms, if they don't they're on the peanut train with everyone else

Last edited by 2012; 07-09-2010 at 01:28 PM.. Reason: oh well
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Old 07-09-2010, 02:28 PM   #13
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You can't teach someone to be a good designer..

You need to be born with at least some artistic ability.
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Old 07-09-2010, 03:12 PM   #14
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Old 07-09-2010, 03:13 PM   #15
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You can't teach someone to be a good designer..

You need to be born with at least some artistic ability.
Fucking Correct.
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Old 07-09-2010, 03:30 PM   #16
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The main problem with graphic designer is that they want always draw cool layouts, original shapes, they think to reinvent the wheel every time sitting in front of their photoshop.
A little number of designers know how important are concepts like "call to action", "above the fold", "hero shoot".
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