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Old 02-05-2010, 11:22 AM   #1
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AVN Online magazine returns!

ONLINE RETURNS WITH APRIL AVN
Seminal Internet trade mag will join Intimate as supplement to AVN

CHATSWORTH, Calif.? No, it?s not an early April Fool?s joke. If you thought you had seen the last of Online magazine, you?re in for a surprise. Just in time for the Phoenix Forum, AVN will be publishing a stand-alone supplement of Online that will go to all AVN subscribers as well as be distributed with AVN at the Phoenix Forum. The supplement will contain all of the news, reviews, profiles, and commentary usually found in the digital section of AVN, as well as special articles created just for Phoenix Forum.

The last issue of Online magazine was published in August 2009. The editorial content of the original adult B2B publication, along with that of AVN Novelty Business, was then incorporated into the all-inclusive redesign of AVN magazine. While many readers have welcomed AVN?s new global format, some Online readers and advertisers longed for the return of a separate publication that addresses their market.

Tony Lovett, publisher and editor-in-chief of AVN, hopes that the supplement will become a regular addition to AVN. ?Like everyone else, we were forced to make some hard decisions in 2009 due to the economy,? Lovett said. ?As we emerge from the downturn, I am hoping that advertisers will support us in our effort to bring back on a monthly basis the best internet trade mag as a separate publication. It?s what many have asked for, and we?re ready to deliver.?

AVN is also publishing its semi-annual Intimate supplement in April, to coincide with the International Lingerie Show in Vegas. The supplement features the softer side of the pleasure product and lingerie market, and has been a regular favorite with consumers. The supplement will enjoy extra distribution at ILS, along with AVN. Though there will be no digital section in the April issue of AVN, the novelty section will remain since Intimate covers only a specific portion of that market.

For questions regarding news or article submissions or any other editorial considerations, please contact Online Senior Editor Tom Hymes at tom.hymes/@/avn.com.

For information on how to advertise in AVN or either of the April supplements, please contact your ad rep (that's ME) today. The ad space deadline is February 23.

ec/@/avn.com
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Old 02-05-2010, 11:39 AM   #2
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I'll be waiting by my mailbox;-)
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Old 02-05-2010, 11:43 AM   #3
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Smart Move Digital Biz has to stand out
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Old 02-05-2010, 11:46 AM   #4
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Those are great news! I'm really happy seeing my girl Jen back over there too I'll stay tuned for more great AVN news soon!!!
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Old 02-05-2010, 11:54 AM   #6
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Smart Move Digital Biz has to stand out
Please explain why is this a smart move
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Old 02-05-2010, 03:22 PM   #7
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Those are great news! I'm really happy seeing my girl Jen back over there too I'll stay tuned for more great AVN news soon!!!
What a Hot new avatar Honey...

Likewise I'm happy to see the "Avn Online" publication coming back
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Old 02-05-2010, 03:24 PM   #8
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Didnt you guys already try the 2 magazine thing? Then you decided to make one great magazine, right? Please correct me if im wrong.
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Old 02-05-2010, 05:12 PM   #9
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Excellent news
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Old 02-06-2010, 08:58 AM   #10
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The official press release - http://business.avn.com/articles/37320.html
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Old 02-06-2010, 01:18 PM   #11
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That's good news indeed.
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Old 02-06-2010, 01:20 PM   #12
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Old 02-06-2010, 01:57 PM   #13
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Is this a one time deal or you are going to do it every time there is a big show.
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Old 02-06-2010, 02:38 PM   #14
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Old 02-08-2010, 11:58 AM   #15
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Is this a one time deal or you are going to do it every time there is a big show.
Dan, good question.

The hope is that AVN Online goes back to being it's own stand-along magazine seperate from AVN magazine. Obviously, it's sponsor driven, and I'm working like hell to make it the best it can be.
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Old 02-08-2010, 12:11 PM   #16
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Gratz man. We need that mag now that we're producing DVDs for retail..
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Old 02-08-2010, 02:30 PM   #17
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This is for sure GREAT news! We are all super excited about it!
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Old 02-08-2010, 02:42 PM   #18
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i am all for AVN Online expanding and doing well- especially given the huge benefits XPays has had being featured in the magazine and advertising in it over the years. the question remains though, why resort to print advertising? the market is clearly contracting in the journalism sector for print media. my advice is to beef up the digital versions distribution and wipe away all the wasted paper once and for all.
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Old 02-08-2010, 07:48 PM   #19
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i am all for AVN Online expanding and doing well- especially given the huge benefits XPays has had being featured in the magazine and advertising in it over the years. the question remains though, why resort to print advertising? the market is clearly contracting in the journalism sector for print media. my advice is to beef up the digital versions distribution and wipe away all the wasted paper once and for all.
Thank you, I have always appreciated your advice. (work it out!)

I'm not sure that abandoning print completely is the answer, though. But I'd agree that beefing up online presence and digital versions of trade news is vital.
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Old 02-08-2010, 07:56 PM   #20
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from the thread title, i misconstrued that the whole magazine was coming back. it is just a supplement. either way, good luck with it!
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