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Old 06-17-2009, 04:30 PM   #1
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Who has better attorneys Mars or Fling?

http://www.flingchocolate.com/

Wonder how fling is going to like that...

#2 on Google for keyword Fling as well.
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Old 06-17-2009, 04:42 PM   #2
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fling will get ass cooked
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Old 06-17-2009, 04:59 PM   #3
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you will need a FLING™, and at under 85 calories per finger, anytime is the right time. Keep things interesting and try a FLING™ Chocolate Finger in all three flavors – Milk Chocolate, Dark Chocolate, and Hazelnut – a ménage of flavors. Variety is the spice of life, so tear it open and sneak in a quickie.
Ordinarily since Fling the dating site and Fling the chocolate are non-competing industries I would say there's no dispute. But clearly the chocolate maker is going after a certain degree of 'naughtiness' with their sales pitch that I actually think Fling has a legitimate claim to a C&D and/or other legal actions.

Especially because the chocolate company is putting a TM behind the Fling name, that really is pushing the limit and clearly a lot.

Definitely a good claim for Fling to send their lawyers after them.
WG
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Old 06-17-2009, 05:03 PM   #4
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Old 06-17-2009, 05:04 PM   #5
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Originally Posted by DatingGold View Post
#2 on Google for keyword Fling as well.
it's #4 for me...
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Old 06-17-2009, 05:06 PM   #6
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it's #4 for me...
#2 for me.

I wonder how SEs will deal with it, on keyword purchases that target "Fling"
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Old 06-17-2009, 05:19 PM   #7
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Ordinarily since Fling the dating site and Fling the chocolate are non-competing industries I would say there's no dispute. But clearly the chocolate maker is going after a certain degree of 'naughtiness' with their sales pitch that I actually think Fling has a legitimate claim to a C&D and/or other legal actions.

Especially because the chocolate company is putting a TM behind the Fling name, that really is pushing the limit and clearly a lot.

Definitely a good claim for Fling to send their lawyers after them.
WG
complicated case, depends on what branches is the trademark registered for etc.
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Old 06-17-2009, 05:22 PM   #8
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you know, Im sure Mars looked ahead what the keyword results would be, and I wouldnt be suprised if they named it fling on purpose
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Old 06-17-2009, 05:28 PM   #9
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This reminds me of Da Ali G Show: "does that mean me have to pay snickers too?"
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Old 06-17-2009, 05:30 PM   #10
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you know, Im sure Mars looked ahead what the keyword results would be, and I wouldnt be suprised if they named it fling on purpose
They definitely knew about it in advance if they're parading Fling (TM), they must have done a USPTO search and seen Fling's trademark for adult dating so either Mars has really bad lawyers (not likely) or they saw no threat to entering the market with the same name. Definitely interesting to see what happens.
WG
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Old 06-17-2009, 09:00 PM   #11
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if anything it will help send traffic to Fling dating

i wouldn't do shit
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Old 06-18-2009, 02:24 AM   #12
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Only applies if Fling dating trademarked the term as an affair from a committed romantic relationship.
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