Your Sales Are Down Because You Have Not Read This.
I see so many webmasters lately, complain and cry over tube sites again and again. This seems to be a very hot topic. How many threads were on this within the past 7 days?? To ALL YOU people, have you ever really put some thought into this and try to understand that your sales have absolutely nothing to do with tube sites?. I actually tried to search the term "TUBE" on GFY to look up the older posts and trace back to the first person who suggested that tube sites are the problem. I find it further amazing that the "experts" who have been around in the industry for over a decade, fuel the negative mindset and the spirit of all adult webmasters by confirming such theories. You are not doing a good job as being the authority and drive behind our industry.
Lets put some facts and suggestions down, and analyze these facts to see if tube sites are the real problem to your sales.
Fact #1. Free porn existed on the Internet since the first porn picture was uploaded. Tube sites are just a new way of presenting such free content. People used to trade free porn starting in AOL chat rooms in the early 90s when it was the #1 ISP. Most of your visitors already had free porn and the idea of using a credit card was not a common thing like today. Credit card use and sales were nothing compared to the numbers today, and yet, sites who started in the 90s made millions and millions of dollars.
Fact #2. File sharing sites have been around passing free porn, like bangbus content, and shitload of other sites since the first file sharing softwares were coded. This fueled even more use of free content in other ways such as warez rooms, forums, IRC, etc. Free porn exploded when file sharing sites came around, yet once again, a lot of the websites that were around that stage, made millions and millions of dollars.
Fact #3. every year, twice the amount of competition if not more are created and marketed across the adult industry. Every month and every year, the piece of pie becomes smaller for everyone. There are limits on what consumers spend in an industry, and the number of sites that share this limit grow faster than the spending limit itself.
Fact #4. The economy. Why is no one paying attention to sales numbers across all businesses in the world? you are not the only one who is down in your sales. Are you paying attention to all these huge companies going out of business? people don't have the money to keep an Internet connection at home, let alone pay for your $30/month site. How many people do you think have a valid credit card being in debt? without a job? Why does no one take these things into account?
Fact #5. Supply and Demand. You cannot expect to get $30/month in this economy when $30 to a consumer is more important than spending on porn. Porn is considered a luxury, not a necessity. Food and gas are necessities. You cannot expect people to pay for luxury in this economy. You must lower your prices to accommodate the budget of the average surfer. Offer more billing options than a credit card or bank account, think maybe food stamps or whatever (you get the point). Think of new price structures that are more attractive. Approach new ways to monetize your traffic. Give 10 free memberships away a day capturing people's e-mail addresses, and monetize these e-mails beyond what the 10 memberships cost. People obviously like FREE shit and will do anything for it.
Fact #6: Boycott all business relationships with websites and sponsors that employ bad practices which damage the consumer base for our industry. I am not going to name any sponsors, but you know some of the top sponsors, who for example, cross sale a $2.95 trial membership into a $200/month worth of subscriptions. Do you think when "Joe the plumber" opens his credit card statement, he is going to be thrilled with his choice to surf and buy a membership to a porn site? Statistics show, that such consumers almost never purchase such a product again, and will always view it as scam. You have just lost a consumer who could potentially bring 1000s of dollars in sales across the industry in exchange for a quick $200 dollar. Everyone is destroying each others consumer base this way. Think about this over 1000s of consumers a day. You are losing out billions of dollars a year in revenue pursuing such practices. People talk about bad experiences more than positive ones, so you are reducing the growth of such consumer base as well.
Fact #7: Not enough vision and innovation in our industry. Everyone copies someone else's idea, that is why you have website names that made up of generic 4 word keywords that are repetitive over and over again. TeenFuckingBlack, BlackFuckingTeen, AnalTeenBlack, etc the shit gets old after a while. Can you please get some ideas in design and brand building from mainstream web2.0? What is wrong with a digg website for adults? why must every single site be a copy of the past 10,000 sites. Surfers are fucking bored with what we have to offer them, you are not focusing and spending time on user experience as much as you are focusing and spending time on how to setup yet another sponsor program with the same niche content as 10,000 other sites.
Fact #8: Stop ripping off each other. If you steal from Tom, then Tom will steal from John, and John will steal from you. Not only that there is no point in doing this, but also it builds a bad culture in an industry that is already suffering.
Fact #9: Almost everyone believes that tube sites model is dominating the adult industry and its profits, then why not just go in that direction as a whole? If profits and income is what is bothering you, then you will be happy to know, that you could have your own tube site for a fraction of what you think you need. You can get an entire tube site coded from scratch, from an offshore programmer for $1000 customized to the last dot in the code. Scrape the content off the 50 tube sites that already out there, upload that shit to your own site, let google index, enjoy the traffic and webcam/dating signups. Maybe if there are 50,000 tube sites out there, and 100 real good paysites, those 100 real good paysites will start to make the multi million dollars a month.
Fact #10: Even if tube sites didn't exist, your sales would still be low during these times. Ask the mainstream guys who went from converting 1:50 on $30-$40/sales to converting now @ 1:1000+. Everything is connected, it is not just you in this industry. A lot of people in mainstream went from making millions a year to almost breaking even. Those who didn't accept failure and thought outside the box are still making their cash.
Do you still think tube sites are your problem?
"There is one thing stronger than all the armies in the world, and that is an idea whose time has come." - Victor Hugo
Lets put some facts and suggestions down, and analyze these facts to see if tube sites are the real problem to your sales.
Fact #1. Free porn existed on the Internet since the first porn picture was uploaded. Tube sites are just a new way of presenting such free content. People used to trade free porn starting in AOL chat rooms in the early 90s when it was the #1 ISP. Most of your visitors already had free porn and the idea of using a credit card was not a common thing like today. Credit card use and sales were nothing compared to the numbers today, and yet, sites who started in the 90s made millions and millions of dollars.
Fact #2. File sharing sites have been around passing free porn, like bangbus content, and shitload of other sites since the first file sharing softwares were coded. This fueled even more use of free content in other ways such as warez rooms, forums, IRC, etc. Free porn exploded when file sharing sites came around, yet once again, a lot of the websites that were around that stage, made millions and millions of dollars.
Fact #3. every year, twice the amount of competition if not more are created and marketed across the adult industry. Every month and every year, the piece of pie becomes smaller for everyone. There are limits on what consumers spend in an industry, and the number of sites that share this limit grow faster than the spending limit itself.
Fact #4. The economy. Why is no one paying attention to sales numbers across all businesses in the world? you are not the only one who is down in your sales. Are you paying attention to all these huge companies going out of business? people don't have the money to keep an Internet connection at home, let alone pay for your $30/month site. How many people do you think have a valid credit card being in debt? without a job? Why does no one take these things into account?
Fact #5. Supply and Demand. You cannot expect to get $30/month in this economy when $30 to a consumer is more important than spending on porn. Porn is considered a luxury, not a necessity. Food and gas are necessities. You cannot expect people to pay for luxury in this economy. You must lower your prices to accommodate the budget of the average surfer. Offer more billing options than a credit card or bank account, think maybe food stamps or whatever (you get the point). Think of new price structures that are more attractive. Approach new ways to monetize your traffic. Give 10 free memberships away a day capturing people's e-mail addresses, and monetize these e-mails beyond what the 10 memberships cost. People obviously like FREE shit and will do anything for it.
Fact #6: Boycott all business relationships with websites and sponsors that employ bad practices which damage the consumer base for our industry. I am not going to name any sponsors, but you know some of the top sponsors, who for example, cross sale a $2.95 trial membership into a $200/month worth of subscriptions. Do you think when "Joe the plumber" opens his credit card statement, he is going to be thrilled with his choice to surf and buy a membership to a porn site? Statistics show, that such consumers almost never purchase such a product again, and will always view it as scam. You have just lost a consumer who could potentially bring 1000s of dollars in sales across the industry in exchange for a quick $200 dollar. Everyone is destroying each others consumer base this way. Think about this over 1000s of consumers a day. You are losing out billions of dollars a year in revenue pursuing such practices. People talk about bad experiences more than positive ones, so you are reducing the growth of such consumer base as well.
Fact #7: Not enough vision and innovation in our industry. Everyone copies someone else's idea, that is why you have website names that made up of generic 4 word keywords that are repetitive over and over again. TeenFuckingBlack, BlackFuckingTeen, AnalTeenBlack, etc the shit gets old after a while. Can you please get some ideas in design and brand building from mainstream web2.0? What is wrong with a digg website for adults? why must every single site be a copy of the past 10,000 sites. Surfers are fucking bored with what we have to offer them, you are not focusing and spending time on user experience as much as you are focusing and spending time on how to setup yet another sponsor program with the same niche content as 10,000 other sites.
Fact #8: Stop ripping off each other. If you steal from Tom, then Tom will steal from John, and John will steal from you. Not only that there is no point in doing this, but also it builds a bad culture in an industry that is already suffering.
Fact #9: Almost everyone believes that tube sites model is dominating the adult industry and its profits, then why not just go in that direction as a whole? If profits and income is what is bothering you, then you will be happy to know, that you could have your own tube site for a fraction of what you think you need. You can get an entire tube site coded from scratch, from an offshore programmer for $1000 customized to the last dot in the code. Scrape the content off the 50 tube sites that already out there, upload that shit to your own site, let google index, enjoy the traffic and webcam/dating signups. Maybe if there are 50,000 tube sites out there, and 100 real good paysites, those 100 real good paysites will start to make the multi million dollars a month.
Fact #10: Even if tube sites didn't exist, your sales would still be low during these times. Ask the mainstream guys who went from converting 1:50 on $30-$40/sales to converting now @ 1:1000+. Everything is connected, it is not just you in this industry. A lot of people in mainstream went from making millions a year to almost breaking even. Those who didn't accept failure and thought outside the box are still making their cash.
Do you still think tube sites are your problem?
"There is one thing stronger than all the armies in the world, and that is an idea whose time has come." - Victor Hugo
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