What's the most profitable content today, custom exclusive on non exclusive?

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  • Paul Markham
    Too old to care
    • Jun 2001
    • 52942

    #1

    What's the most profitable content today, custom exclusive on non exclusive?

    Simple question, what's the most profitable content today, custom exclusive on non exclusive?

    But in relationship to the people who create it for sale. Not in relation to customers, affiliates or sponsors. No what is the most profitable for the people who shoot it for sale to others?

    Last night I was chatting with a custom shooter, he's getting out of the business and taking an office job. His work is fairly good and he did have a lot of clients, from the bottom to the middle, no names. He does have some work I might broker but to be honest sales are down on content and that will not bring in a lot.

    The problem is he only has a few scenes from a sponsor who can't afford to pay. After his years shooting that's all he has to fall back on. Considering the price he was paid he never made a lot of money from shooting and now retiring. But you will never know because he will be around and can still shoot at the weekends. His story will sound familiar to many.

    We have tons of content and will get through the down turn because of this.



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  • Lifer
    Confirmed User
    • Feb 2004
    • 871

    #2
    Did you see that they are selling Lacy stuff as bundles?

    I can send you the email if you want to look
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    • WWC
      #1 Adult Content Provider
      • Jul 2003
      • 11577

      #3
      All content is profitable ..... its how you package it, market it and sell it :-)

      But on a more serious note, times are changing, before exclusive wasnt important...too much 'new' stuff was getting online as it is and consumers couldnt tell....but now, since lots of stuff is online, consumers are getting pickier, smart, experienced already, seen it , done that, jacked off to it...and looking around...so i say, the future of exclusivity is going to start coming back! That will be a important part of production in the future....
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      • Paul Markham
        Too old to care
        • Jun 2001
        • 52942

        #4
        Originally posted by Lifer
        Did you see that they are selling Lacy stuff as bundles?

        I can send you the email if you want to look
        Please do. Might come in useful.



        Blowout deal. 880 videos, 2,400 image sets, plus many RAW videos. $500.
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        • SoloGirlsContent
          So Fucking Banned
          • Oct 2003
          • 5013

          #5
          shoot your own shit and make your own site, sell scenes to however u want to, whenever you need to and buy cars and condos in cash, keep your overhead low..specialize in a niche, not easy to shoot..take the rest of your savings and put it in gold and world wide currencies..do u need anymore info on how to survive. Hardly any big boys buying exclusive content anymore..so fuck it

          Comment

          • Paul Markham
            Too old to care
            • Jun 2001
            • 52942

            #6
            Originally posted by WWC-Raffi
            All content is profitable ..... its how you package it, market it and sell it :-)

            But on a more serious note, times are changing, before exclusive wasnt important...too much 'new' stuff was getting online as it is and consumers couldnt tell....but now, since lots of stuff is online, consumers are getting pickier, smart, experienced already, seen it , done that, jacked off to it...and looking around...so i say, the future of exclusivity is going to start coming back! That will be a important part of production in the future....
            Exclusive pulp is still pulp and a lot of sites are suffering because of this. The members don't care if it's exclusive or non exclusive, they care if it gets their dicks hard. And that's it.

            But you bring up a good point and as a content provider you will understand this. For a scene to get seen by all the members in a micro niche like hairy pussy it needs a few sales to a few of the top sites that's even assuming you can buy it because few will shoot or sell it non exclusive. For a scene to get seen by all the members in a niche like teens or MILF or big tits it needs to be sold a lot of times. So with sponsors paying from $240 to $500 for a set and a video of a solo girl scene how does that compare to selling it enough times to saturate it?

            And of course saturating it means people joined the site in big numbers and the sites buying the content keep buying the content. You can't saturate a scene selling it twice, .

            With Boy-Girl we find today it simply does not sell well enough to warrant shooting it for the Net only. With Girl-Girl it can do. Solo will always sell. But at the moment we are not shooting for the content store, the reasons are well known, I might start soon. Eva is getting better. LOL

            So if we sell a scene 10 times solo that's $600 and 10 times will never saturate a scene in a niche of 2,000 with 10 sales. Stick on top mobile phone, DVD and magazine sales and the scene is worth a lot more. How does that compare with a buyer paying $1200 for 5 scenes?



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            • Lykos
              Too lazy to set a custom title
              • Apr 2003
              • 31032

              #7
              I think mixture of both,as surfers cares about niche but they also cares about amount

              Comment

              • Lifer
                Confirmed User
                • Feb 2004
                • 871

                #8
                Originally posted by Lykos
                I think mixture of both,as surfers cares about niche but they also cares about amount
                And price
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                • Barefootsies
                  Choice is an Illusion
                  • Feb 2005
                  • 42635

                  #9
                  Too many different variables in the equation. Simply said, content producers of today will have to learn marketing.

                  To stay alive, sell some of their own stuff for themselves. Licenses will change to more of a semi-exclusive as most programs are not wanting to pay exclusive rates. They want exclusive, or semi exclusive content, but they do not want to pay for it. Their 'promise' is all they would like to offer you in return to hold out.

                  But friends is friends... This is business. Promises do not pay the bills or put food on the table.

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                  Comment

                  • grumpy
                    Too lazy to set a custom title
                    • Jan 2002
                    • 9870

                    #10
                    i have some special requests, will contact you this week. Nice work.
                    Don't let greediness blur your vision | You gotta let some shit slide
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                    • cherrylula
                      lol
                      • Jan 2002
                      • 15969

                      #11
                      I would say it has more to do with the NICHE of the content than anything.

                      Shoot niche and shoot it RIGHT and you'll have gold

                      There's just too much vanilla porn out there, period. I don't see how exclusive girls or content is that much better unless the model is a serious dime.

                      I've been looking for fetish content, GOOD niche content, and there really is very little out there it seems.

                      Comment

                      • PowerCum
                        CjOverkill
                        • Apr 2003
                        • 1328

                        #12
                        Start changing your license terms or think about licensing DVD titles at $5 because that's the future... in fact, it's already happening.

                        Exclusive is ok, but when I buy exclusive I want full rights. With full I mean phone, tv, paper, tube, give it completely for free, share it on p2p and torrents, or resell it if I want to. Absolutely no restrictions.

                        It's very simple, if I make money with your product I will buy it.

                        As are things now with stupid licenses it's almost non profitable to buy exclusive except for very specific niches. Change your license terms and you will get lots of more work to do.

                        Last time I requested formally exclusive quote from a producer the license terms were something like "It's exclusive for you, but you cannot put that it was produced by your company, you can only use it on internet and you can not watermark it". The price was practically the same that we could get by doing it ourselves hiring the place to film, models and camera equipment and staff.
                        We ended producing the content inhouse... The final bill was even cheaper than hiring that content producer. We sold it to local TVs, satellite channels, paper publications and local mobile phone companies. It has still not hit the internet and it's already profitable... enough to not even bother to release that content on Internet.

                        I have it more than clear... producing the content inhouse costs practically the same as hiring exclusive producer. The exclusive producer just saves me a couple of hours organizing everything on my side. If the exclusive producer doesn't give me full rights the way I want them, then my company will not hire his services.
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                        • MaDalton
                          I am Amazing Content!
                          • Feb 2004
                          • 39861

                          #13
                          Originally posted by Paul Markham
                          Simple question, what's the most profitable content today, custom exclusive on non exclusive?

                          But in relationship to the people who create it for sale. Not in relation to customers, affiliates or sponsors. No what is the most profitable for the people who shoot it for sale to others?

                          Last night I was chatting with a custom shooter, he's getting out of the business and taking an office job. His work is fairly good and he did have a lot of clients, from the bottom to the middle, no names. He does have some work I might broker but to be honest sales are down on content and that will not bring in a lot.

                          The problem is he only has a few scenes from a sponsor who can't afford to pay. After his years shooting that's all he has to fall back on. Considering the price he was paid he never made a lot of money from shooting and now retiring. But you will never know because he will be around and can still shoot at the weekends. His story will sound familiar to many.

                          We have tons of content and will get through the down turn because of this.

                          i am actually quite happy that from day one on we always shot stuff for ourselves. if we would depend on exclusive productions only - like many other producers - this would be hard times for sure. although we still shoot a lot, just not for the US market.

                          we always had a long term plan and despite some adjustments here and there it's still intact
                          AmazingContent.com - providing only the best content and service since 2003
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                          • Paul Markham
                            Too old to care
                            • Jun 2001
                            • 52942

                            #14
                            Originally posted by simonsyinister
                            shoot your own shit and make your own site, sell scenes to however u want to, whenever you need to and buy cars and condos in cash, keep your overhead low..specialize in a niche, not easy to shoot..take the rest of your savings and put it in gold and world wide currencies..do u need anymore info on how to survive. Hardly any big boys buying exclusive content anymore..so fuck it
                            Absolutely, this is the way to go. All you need is a few thousand dollars for the equipment.

                            Then access to girls good enough and willing to work. A site should be possible with 5 to 10 days shooting.

                            Knowledge of the niche is essential as you point out and the ability to shoot porn that will sell in 2008.

                            No worries I think it can be done for around $5,000 to $10,000 plus the cost of the site, marketing and the work involved. Good idea and as I said very possible.



                            Blowout deal. 880 videos, 2,400 image sets, plus many RAW videos. $500.
                            PM me for a deal. Skype Paulmarkham70

                            Comment

                            • Paul Markham
                              Too old to care
                              • Jun 2001
                              • 52942

                              #15
                              Originally posted by Barefootsies
                              Too many different variables in the equation. Simply said, content producers of today will have to learn marketing.

                              To stay alive, sell some of their own stuff for themselves. Licenses will change to more of a semi-exclusive as most programs are not wanting to pay exclusive rates. They want exclusive, or semi exclusive content, but they do not want to pay for it. Their 'promise' is all they would like to offer you in return to hold out.

                              But friends is friends... This is business. Promises do not pay the bills or put food on the table.

                              Can't market something you don't have.

                              It's tough to change the way you operate in 2008. Those who shot 100% exclusive for others have nothing to fall back on. As you said promises do not pay the bills.



                              Blowout deal. 880 videos, 2,400 image sets, plus many RAW videos. $500.
                              PM me for a deal. Skype Paulmarkham70

                              Comment

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