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-   -   Where do you see this Industry in 5 - 10 Years? (https://gfy.com/showthread.php?t=825594)

GetSCORECash 05-01-2008 04:38 PM

Quote:

Originally Posted by EmpireAutopilot (Post 14138506)
Consolidated under a few major players.

This is what is happening in print.

You are haveing printers, the guys who run the presses buying adult magazines to stay in business. Will the same happen to adult, Will the hosting companies come in and start buying the smaller adult sites inorder so that they can keep thier bandwidth and server pools running?

In print we have bottom feaders and you have the top Sharks. We have no idea how the bottom feaders are keeping their doors open.

GetSCORECash 05-01-2008 04:43 PM

Quote:

Originally Posted by ******* (Post 14138856)
I talked to Norm Zedah (Perfect 10 magazine) several years ago and he was complaining about how many millions he had sunk into his magazine and was not getting anything back because hardly any advertisers wanted to be associated with adult. His content was really tame:2 cents:

We had no idea how he could keep putting so much money into Perfect 10 for so long.

He did inspire us to launch Looker www.lookergirls.com with similar content. We eventually stoped printing the magazine as we couldn't keep throwing good money out the door.

Rochard 05-01-2008 05:04 PM

Websites will be used to send porno videos to the TV. No one will sign up to a site to watch them on their computer.

MikeSmoke 05-01-2008 05:29 PM

Quote:

Originally Posted by SykkBoy2 (Post 14138952)
Kind like the point Mutt was making, I don't think we'd ever seen companies like Budweiser or Marlboro buying ads on Cum Guzzling Chug Sluts, but they are more likely to open their wallets to softer, "classier" type content sites

Cross Marlboro off your list - the tobacco companies are so scared of more attacks on their business that they (I've been told by a very good source) even keep a close eye on smoking fetish sites, afraid that we'll do something that can be construed as promoting one of their brands, and ready to come down on us legally if that happens because they don't want to be accused of trying to get around their agreements on where they won't push their product.
If the tobacco companies were ever interested in ads and product placement on adult sites - I would have been able to retire years ago :1orglaugh

Barefootsies 05-01-2008 05:44 PM

Quote:

Originally Posted by MikeSmoke (Post 14139190)
If the tobacco companies were ever interested in ads and product placement on adult sites - I would have been able to retire years ago :1orglaugh

:1orglaugh:1orglaugh:1orglaugh

gadabout 05-01-2008 07:03 PM

I think it will get to the point where most things are based on live stuff like cams. You can't steal that and put it on any site. Interaction is what is needed to keep customers.

Fap 05-01-2008 07:11 PM

No more porn.. everyone will have robots to have sex with

RTP 05-01-2008 07:15 PM

ultra niched, monopolized maybe even syndicated

:2 cents:

CuriousToyBoy 05-01-2008 07:20 PM

Quote:

Originally Posted by ******* (Post 14137378)
Anyone else having problems reading his posts? The avatar is just too damn sexy and keeps distracting me.:1orglaugh

:1orglaugh:1orglaugh:1orglaugh:1orglaugh

xoxoxoxox

Iron Fist 05-01-2008 07:43 PM

Tube sites will host legal content...

Spunky 05-01-2008 08:04 PM

51 Predictions

halfpint 05-01-2008 08:28 PM

I think adult interaction sites will become more popular. The kids of today are allready used to social networking and will look for the same or similar kind of thing as they reach adulthood. We put up a mainstream gamesite which is only a text based rpg game and we had 300 members signed up within a month, now not all of them are spending money but the site has already paid for itself within the first month. And the thing that keeps them playing is because they are part of the game, its interactive. If you look at the things like game consoles, even they are becoming interactive look how popular the WII is. I think the internet as a whole both in mainstream and adult will become more interactive and surfers will expect the same from adult porn sites.

Semi-Retired-Dave 05-01-2008 11:21 PM

Quote:

Originally Posted by banthis (Post 14139492)
No more porn.. everyone will have robots to have sex with

Looks like Honda with the Simo and toyota has one now playing the Violin.
You may be right on track with this one....:thumbsup

pr0 05-01-2008 11:28 PM

Obscenity laws will begin to be enforced under the Clinton administration.

So i think all porn videos will start with the girls thoughts on the current political situation in the middle east in a easy attempt to become "culturally relevant" & thus protected.

Barefootsies 05-02-2008 05:51 AM

Quote:

Originally Posted by pr0 (Post 14140057)
Obscenity laws will begin to be enforced under the Clinton administration.

You mean like they were under Clinton version 1.0? Doubt it.

Semi-Retired-Dave 05-02-2008 02:38 PM

Interesting thoughts. Keep them coming.

notoldschool 05-02-2008 03:03 PM

Quote:

Originally Posted by pr0 (Post 14140057)
Obscenity laws will begin to be enforced under the Clinton administration.

So i think all porn videos will start with the girls thoughts on the current political situation in the middle east in a easy attempt to become "culturally relevant" & thus protected.

Yeah, there were more obscenity charges brought under his administration than any other including the current. Plus shes a bitter dike which is always scary.

tony286 05-02-2008 03:12 PM

Quote:

Originally Posted by notoldschool (Post 14143108)
Yeah, there were more obscenity charges brought under his administration than any other including the current. Plus shes a bitter dike which is always scary.

Really name 5,its funny because Janet Reno she wouldnt waste gov resources going after adult porn made by and for adults. Porn grew more under clinton then any president before. Also look up nixon and reagan to check your history. Adam and eve spent 1 million dollars fighting during the reagan years and read about meese commission.

kane 05-02-2008 03:28 PM

So I guess I will go in the opposite direction as most people. I think in 10 years we will still be doing things pretty much how we are doing them now. I think Tube sites will grow, then pretty much die off. Cheap bandwith is one thing, getting revenue from them is another. There is a reason just about every one of the big tube sites is for sale and can't find a buyer. When you count on selling porn to make money, you can't give them so much and expect them to buy. It is like giving someone a free car then trying to sell them an SUV. Some might buy it, but most won't and eventually you go broke. The tube sites will continue to exist, they will just offer less and be more legit.

As for advertising within the videos themselves...while I have great respect for the people that think this could be an option, I can't ever see this happening. There is a big difference between the UFC and Milfhunter. Both are entertaining as hell, but one has a girl sucking cock in it. You could, potentially, opt to make very softcore porn stuff that doesn't show penetration and is more like the sex scenes in regular mainstream movies, but I doubt that would do very well. Why watch a porn chick simulate getting banged when I can watch Angelina Jolie simulate getting banged? Also, people watch porn to have an orgasm. I doubt they will take note of what type of cigarettes or booze someone is drinking and even if they do you have to be an adult to watch porn so if you smoke are you going to change brands because you saw a porn hottie smoking something else? for advertising like that to work it has to be everywhere. Apple is brilliant at it. When you watch a TV show (and in many movies) and someone uses a laptop, more often then not it is an Apple. But these are shows getting seen by millions of people week in and week out and they are all over the place, it will be hard to equal that kind of exposure with porn. Not to mention that porn is still very taboo to many people. It is becoming more mainstream, but the Howard Stern show sometimes has trouble getting advertisers and they have a daily audience of around 6-8 million. Why, because they are too controversial. If they can't get mainstream advertisers how are you going to convince a company to buy a product placement in your porn video? If you promote other "porn friendly" type of products it could work, but in the end it will depend on how much exposure your video can get, how much you can sell that ad spot for and if you are just advertising porn friendly stuff, how is that different from what we do now? You just have the ad in the movie, not next to it.

Anyway, these are a few of my thoughts. I think things will change. Things always change in this industry. I don't see the demise of affiliates anytime soon because most programs rely on them for traffic and sales. Without affiliates most programs would cease to exist or would be shells of what they are. I don't think we will be more mainstream and I don't think giving it all away for free will work. We have a very specific product and, sadly, it kind of locks us into a specific style of marketing an revenue stream.

Ultimately I think there will be changes, but I think the tried and true method will eventually prevail. Porn is a personal thing. Some people are very open and talk about it with their friends, but most don't. Most people log on, go to their favorite site, get off and log out. It will be a tightrope walk for a while because people are going to want to protect their content and make a profit but not piss off users, but in the end I think the industry will kind of eat itself. Those that think the only way they can compete is by giving more and more away for free will eventually run themselves dry and people that continue to offer a good product for a reasonable price with continue to thrive and do well.

tony286 05-02-2008 03:30 PM

Quote:

Originally Posted by kane (Post 14143203)
So I guess I will go in the opposite direction as most people. I think in 10 years we will still be doing things pretty much how we are doing them now. I think Tube sites will grow, then pretty much die off. Cheap bandwith is one thing, getting revenue from them is another. There is a reason just about every one of the big tube sites is for sale and can't find a buyer. When you count on selling porn to make money, you can't give them so much and expect them to buy. It is like giving someone a free car then trying to sell them an SUV. Some might buy it, but most won't and eventually you go broke. The tube sites will continue to exist, they will just offer less and be more legit.

As for advertising within the videos themselves...while I have great respect for the people that think this could be an option, I can't ever see this happening. There is a big difference between the UFC and Milfhunter. Both are entertaining as hell, but one has a girl sucking cock in it. You could, potentially, opt to make very softcore porn stuff that doesn't show penetration and is more like the sex scenes in regular mainstream movies, but I doubt that would do very well. Why watch a porn chick simulate getting banged when I can watch Angelina Jolie simulate getting banged? Also, people watch porn to have an orgasm. I doubt they will take note of what type of cigarettes or booze someone is drinking and even if they do you have to be an adult to watch porn so if you smoke are you going to change brands because you saw a porn hottie smoking something else? for advertising like that to work it has to be everywhere. Apple is brilliant at it. When you watch a TV show (and in many movies) and someone uses a laptop, more often then not it is an Apple. But these are shows getting seen by millions of people week in and week out and they are all over the place, it will be hard to equal that kind of exposure with porn. Not to mention that porn is still very taboo to many people. It is becoming more mainstream, but the Howard Stern show sometimes has trouble getting advertisers and they have a daily audience of around 6-8 million. Why, because they are too controversial. If they can't get mainstream advertisers how are you going to convince a company to buy a product placement in your porn video? If you promote other "porn friendly" type of products it could work, but in the end it will depend on how much exposure your video can get, how much you can sell that ad spot for and if you are just advertising porn friendly stuff, how is that different from what we do now? You just have the ad in the movie, not next to it.

Anyway, these are a few of my thoughts. I think things will change. Things always change in this industry. I don't see the demise of affiliates anytime soon because most programs rely on them for traffic and sales. Without affiliates most programs would cease to exist or would be shells of what they are. I don't think we will be more mainstream and I don't think giving it all away for free will work. We have a very specific product and, sadly, it kind of locks us into a specific style of marketing an revenue stream.

Ultimately I think there will be changes, but I think the tried and true method will eventually prevail. Porn is a personal thing. Some people are very open and talk about it with their friends, but most don't. Most people log on, go to their favorite site, get off and log out. It will be a tightrope walk for a while because people are going to want to protect their content and make a profit but not piss off users, but in the end I think the industry will kind of eat itself. Those that think the only way they can compete is by giving more and more away for free will eventually run themselves dry and people that continue to offer a good product for a reasonable price with continue to thrive and do well.

Well said :thumbsup

RyuLion 05-02-2008 03:37 PM

..cheaper costs of production but either more restrictions/filters to deal with or redlight district rules..

RyuLion 05-02-2008 03:40 PM

Quote:

Originally Posted by Rochard (Post 14139111)
Websites will be used to send porno videos to the TV. No one will sign up to a site to watch them on their computer.

God help us if that..

Cherry7 05-02-2008 04:08 PM

I think it will go in several directions and a few models will be successful.

I think that one model can be like "Home Box Office" selling quality product...people with money don't mind paying a few dollars if they get trouble free quality....New audiences with broadband access and wanting erotic better than crap porn, will pay for quality product which will be simular to main stream media...

Surfers without funds will be exploited for the advertising with poorer content...

censorship will falter as mainstream media produces more violent and disturbing images...

brandonstills 05-02-2008 06:11 PM

Quote:

Originally Posted by crockett (Post 14137892)
Down the tubes would be my guess, at least the affiliate side of things.

Tube sites are the manifestation the vox populi (the consumers). Listen to it rather than bitching about it.

I was at a seminar that one of the partners at Sequoia Capital was talking about business trends and comparing a business to a surfer riding a wave. You can't change the wave. A good surfer will know where and when to be and then how to ride the wave.

The previous wave is coming to an end and a new wave even bigger is coming. Most people will be ignorant of this fact. The smart people are currently positioning themselves now. Those in the know I suspect are being quite as they don't want competition.

Look for the next big wave and ride it. You can't force a wave that is coming to it's end.

halfpint 05-02-2008 06:15 PM

Quote:

Originally Posted by brandonstills (Post 14143691)
Tube sites are the manifestation the vox populi (the consumers). Listen to it rather than bitching about it.

I was at a seminar that one of the partners at Sequoia Capital was talking about business trends and comparing a business to a surfer riding a wave. You can't change the wave. A good surfer will know where and when to be and then how to ride the wave.

The previous wave is coming to an end and a new wave even bigger is coming. Most people will be ignorant of this fact. The smart people are currently positioning themselves now. Those in the know I suspect are being quite as they don't want competition.

Look for the next big wave and ride it. You can't force a wave that is coming to it's end.

I think the next tube model has already been posted on GFY :2 cents:

brandonstills 05-02-2008 06:19 PM

Quote:

Originally Posted by SweetT (Post 14138597)
So does no one believe that the adult industry is becoming more and more mainstream? If it continues then why will it not bring more mainstream type advertisers? I am pretty sure that you will never see Revlon advertising on an adult site, but what about products that are totally promoted to men? Beer? Auto Parts? etc?

This thread actually sparked some debate in my offices today. We have a major player in the adult internet in our offices today and were talking with them about it and one of them (a man way smarter than me) started talking about how once upon a time UFC Fighting was finding it hard to get sponsor money from the mainstream world due to its violence but now you see the US Army and Red Bull and companies like that getting involved.

Someone above mentioned more sin products and casinos and such. Are these all not just baby steps toward the final goal?

Just topics for discussion.


--T

It seems like things are happening in multiple directions not necessarily the same.

The gov't is becoming more totalitarian and there will be more restrictions I think. Porn will become more socially acceptable, but not mainstream. Revenue will increase and business will grow.

Drake 05-02-2008 06:19 PM

Quote:

Originally Posted by payd2purv (Post 14135816)
in 5 to 10 years we will be in the next major boom period.

Due to my generation which is roughly the baby boomers kids and slightly older and slightly younger starting to spend money with credit cards and on porn.

This age group is the largest in history.

I see a huge increase in porn purchasing in history ever from this generation of pornsumers...

Problem that could stop this is is this generation is smart.. and their is too much free content available..


But the baby boomer's kids have all learned how to get it for free.

brandonstills 05-02-2008 06:30 PM

Quote:

Originally Posted by AlmightyJim (Post 14138766)
This is the closest to an accurate answer to Dave's question that I can tell. The one thing that no one seems to be addressing is how we will utilize the social networking phenomenon that the internet has created to our favor and learn to develop new business models that will figure out the best way to monetize possibly the fastest growing area of the internet as a whole.
_

Yup, social networking is going to be huge. Not going to say anything more though. ;)

brandonstills 05-02-2008 06:32 PM

Quote:

Originally Posted by Mike33 (Post 14143707)
But the baby boomer's kids have all learned how to get it for free.

And yet porn revenue is still increasing.

Drake 05-02-2008 06:37 PM

Quote:

Originally Posted by brandonstills (Post 14143725)
And yet porn revenue is still increasing.

According to who? What is the source of industry-wide revenue stats?

brandonstills 05-02-2008 07:26 PM

Quote:

Originally Posted by Mike33 (Post 14143739)
According to who? What is the source of industry-wide revenue stats?

AVN Online has stats that they collect and publish for revenues. Not sure how accurate they are but it's good for general trends.

kane 05-02-2008 07:34 PM

Quote:

Originally Posted by brandonstills (Post 14143725)
And yet porn revenue is still increasing.

I have always said that revenue isn't going down industry wide, it is actually going up and out. Sure there are companies that are making less than they use to, but as a whole the industry is growing. Back in 1999 when I started there were only a few big players. now there are many. There is more revenue, it is just spread out over more people so it is perceived to be less.

GrouchyAdmin 05-02-2008 07:36 PM

No longer solvent if your only form of income is pay-per-play.

halfpint 05-02-2008 07:46 PM

Does anybody think that the way paysite subscriptions will also change to more sms billing instead of only using credit cards as it seems to be prettty popular over here in Europe but not in the USA

tony286 05-02-2008 07:50 PM

Quote:

Originally Posted by brandonstills (Post 14143722)
Yup, social networking is going to be huge. Not going to say anything more though. ;)

I think you can't go by whats hot now. We have seen things be a big deal online then fade away. IMO there are so many variables. Speed of connection, will there still be net neutrality, will porn be banned online, will sales tax hit the net world wide. I think the way its going now its going to be more and more tv production quality and that will push out the smaller players.

kane 05-02-2008 07:52 PM

Quote:

Originally Posted by halfpint (Post 14143938)
Does anybody think that the way paysite subscriptions will also change to more sms billing instead of only using credit cards as it seems to be prettty popular over here in Europe but not in the USA

I would expect something like this to be more and more common. There are a lot of people out there that either don't have a credit card, won't use it online or are from a country that keeps getting denied when they try to use it. The more billing options you have the better.

halfpint 05-02-2008 08:10 PM

Quote:

Originally Posted by kane (Post 14143948)
I would expect something like this to be more and more common. There are a lot of people out there that either don't have a credit card, won't use it online or are from a country that keeps getting denied when they try to use it. The more billing options you have the better.

Yep you are right. I also see a lot of paysites that now offer downloads to IPODS and PSP so I guess with new gadgets coming out all the time this will also be more popular

brandonstills 05-02-2008 08:39 PM

Quote:

Originally Posted by tony404 (Post 14143945)
I think you can't go by whats hot now. We have seen things be a big deal online then fade away. IMO there are so many variables. Speed of connection, will there still be net neutrality, will porn be banned online, will sales tax hit the net world wide. I think the way its going now its going to be more and more tv production quality and that will push out the smaller players.

Social networking is not hot in porn right now, although I'm assuming you were referring to mainstream. That's not how or why I made that statement. My statement was based on an analysis of market trends, technologies, natural steps for the next disruptive technologies, human psychology, trends/shifts of market segmentation, and case studies of businesses with similar histories and circumstances.

I think the old money will do exactly what you are mentioning, higher quality productions; but as a trend I see amateur producers on the rise and large production houses on the decline, both in terms of numbers and revenues.

tony286 05-02-2008 08:55 PM

Quote:

Originally Posted by brandonstills (Post 14144060)
Social networking is not hot in porn right now, although I'm assuming you were referring to mainstream. That's not how or why I made that statement. My statement was based on an analysis of market trends, technologies, natural steps for the next disruptive technologies, human psychology, trends/shifts of market segmentation, and case studies of businesses with similar histories and circumstances.

I think the old money will do exactly what you are mentioning, higher quality productions; but as a trend I see amateur producers on the rise and large production houses on the decline, both in terms of numbers and revenues.

I think as the quality goes up cost to get in the game will go up. Porn online is still the wild west.When they started making cars in the us there were over 200 american car makers now there are 3. I see that happening with adult online eventually.

scottybuzz 05-02-2008 08:59 PM

Quote:

Originally Posted by tony404 (Post 14144105)
I think as the quality goes up cost to get in the game will go up. Porn online is still the wild west.When they started making cars in the us there were over 200 american car makers now there are 3. I see that happening with adult online eventually.

I think this is the wrong reasoning completely, I will post the arguments for this when I am sober. But you have the wrong end of the stick in terms of production. :2 cents: IMO


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