Great Article in AVN about JC and XXX Jay of OC Cash

[Porno Dan]

OCCash Expands with Relaunch of Fresh Checks
Affiliate program hopes to copy its own success in new venture.
By Justin Bourne

Posted: 12:41 PM PST Sep 18, 2007

LAS VEGAS - Revshare affiliate program OCCash got its start back in 2004 with President JC Baumgartner, who began in the adult industry by shooting titles for himself, as well as content for TripleX Cash, which was distributed through Celestial Productions and Northstar. Over the past three years, he and his partners have built the company into a niche-based Web power, the success of which they hope to duplicate with the relaunch of recently acquired FreshChecks.
The vision began at TripleX Cash, where Baumgartner cut his teeth in adult.

"I saw how successful they were, and I was able to learn a lot about the adult Internet marketplace and what was going on," Baumgartner told AVN Online. "During my time working with them, I decided I wanted to start my own affiliate program, so I hatched a content deal with TT Boy and his company, Evasive Angles, and enlisted the help of my longtime friend and business partner Richie Zaye, co-owner of Northstar. I then partnered with a designer who had extensive webmastering experience, and we launched OCCash."

Baumgartner soon brought on OCCash's No. 1 affiliate, Jay Quinlan, aka XXX Jay, from JaysXXXLinks.com.

"Jay and I developed a relationship over ICQ and met up at a show in San Diego where we hit it off," Baumgartner said. "Jay had some incredible ideas and extensive knowledge of Web traffic and search-engine optimization, so he bought into the company and we relaunched everything. Things just jelled and came together after that point."

Thanks to the dynamic duo of Baumgartner and Quinlan, who now is OCCash's vice president and director of marketing, the program boasts approximately 40 sites in various niches, with a focus on TT Boy's interracial, ebony and ethnic content, as well as Richie Zaye's fetish content and various other lines.

In an attempt to expand its business further, OCCash acquired the FreshChecks program seven months ago. OCCash hopes to mirror its own success in FreshChecks by offering affiliates the same promotional tools that are available in OCCash, including handwritten RSS feeds, YouTube-style embeds, hosted free sites and galleries, Quinlan said.

"When we acquired FreshChecks back in February, some friends of ours couldn't quite get it headed in the direction it needed, so Jay and I stepped in to take over the program and relaunch it," Baumgartner said. "The rationale was that we've been doing so well with TT Boy and his content over at OCCash that we wanted to focus the same level of resources on the relaunch of our FreshChecks program."

However, Baumgartner initially felt FreshChecks lacked a solid content partner, and a lot of the content that was supposed to be provided was never delivered.

"We kind of had to put it on the back burner until we had some solid deals in place to manufacture content," he said.

FreshChecks since has signed exclusive Internet-distribution deals with Stoney Curtis Productions, Alex Sanders and American Hardcore. The idea is to offer webmasters a high level of traffic while providing consumers the extreme gonzo-type material that has proven to convert.

The revamped FreshChecks, which is in beta, will launch about five sites through American Hardcore, then several sites from Alex Sanders and Stoney Curtis in late September and early October, Quinlan said.

"We wanted to offer entirely different content to help us cover more niches, keep the traffic in-house and cross-promote, instead of farming it out to others and having to pay them for the traffic," he said.

OCCash also is in talks to acquire TTBoy.com to bring the site back under its banner, Baumgartner said.

"Beyond that, there has also been some discussion with TT Boy about starting a third program to focus on a lot of his white-on-white booty content and some [video-on-demand] ventures," he added. "We want OCCash to keep TT Boy growing and prospering; it just makes sense."

Despite having numerous irons in the fire, the primary focus for Baumgartner and Quinlan is to get FreshChecks up and running with more sales and exclusive deals, while preserving OCCash's momentum and helping both sites grow. By taking this path of expansion, OCCash is sure to be a vital presence in the adult industry and will be a company to watch in the future.

[FreeHugeMovies]

JC I wasn't mentioned?!?!? Very upset at yoU!!! =]

[Art Del Gado]

very nice article indeed... not only do jay n jc know their shit but they are both very kool kats in person

[Digipimp]

choooo choooooooooo

[p1mpdogg]

i thought jay was an owner, didnt know he was just a glorafied affiliate lol

so all he has is a link olist and some crappy new affiliate program % called fresh checks?

damn, I had all that acomplished in my 1st year in porn and more.

jay, speed it up buddy, you are moving too slow.

by the time you own a 2nd business, the internet will have been long gone.

[HS-Trixxxia]

Originally Posted by p1mpdogg

i thought jay was an owner, didnt know he was just a glorafied affiliate lol

so all he has is a link olist and some crappy new affiliate program % called fresh checks?

damn, I had all that acomplished in my 1st year in porn and more.

jay, speed it up buddy, you are moving too slow.

by the time you own a 2nd business, the internet will have been long gone.

Trey - come on I know you can read better than that:

"Jay and I developed a relationship over ICQ and met up at a show in San Diego where we hit it off," Baumgartner said. "Jay had some incredible ideas and extensive knowledge of Web traffic and search-engine optimization, so he bought into the company and we relaunched everything. Things just jelled and came together after that point."

I'm assuming 'Bought In' means invested - but I could be wrong

[miss_jody]

Great article!!

Not just a pretty face huh Jay

[p1mpdogg]

Originally Posted by HS-Trixxxia

Trey - come on I know you can read better than that:

"Jay and I developed a relationship over ICQ and met up at a show in San Diego where we hit it off," Baumgartner said. "Jay had some incredible ideas and extensive knowledge of Web traffic and search-engine optimization, so he bought into the company and we relaunched everything. Things just jelled and came together after that point."

I'm assuming 'Bought In' means invested - but I could be wrong

sorry, i skim read anything larger than 10 words ;)

wait,it said relaunched, as in fresh checks not occash..

i already said he was a % owner in fresh checks, but that article doesnt say he is an owner of occash, unless im not reading it right..

he is just some dumb glorafied porn peddler

[DWB]

TT Boy is an intense dude. I'd hate to get on his bad side.

[HS-Trixxxia]

Originally Posted by p1mpdogg

sorry, i skim read anything larger than 10 words ;)

wait,it said relaunched, as in fresh checks not occash..

i already said he was a % owner in fresh checks, but that article doesnt say he is an owner of occash, unless im not reading it right..

he is just some dumb glorafied porn peddler

Trey - they were referring to the OCCash deal - I know you read it


Edit: Is he a 'dumb glorafied porn peddler' cuz he doesn't want to send you business or is there some other drama that I missed? ;)

[KiraSilver]

Congrats JC and XXX Jay, you guys deserve the good pr

[tony286]

congrats on a nice article

[C H R I S]

very nice indeed -

[JC-OCCash]

Just to clarify....as anyone who knows us knows that Jay myself and Morgan are all owners of OCCASH and FRESHCHECKS....

[HS-Trixxxia]

Originally Posted by JC-OCCash

Just to clarify....as anyone who knows us knows that Jay myself and Morgan are all owners of OCCASH and FRESHCHECKS....

I think most of us figured it out Pimpdogg just needed some love & attention hehehe

[dij]

Great article.
Huge empire and keeps growing, keep up the good work guys!

[p1mpdogg]

time to get off the board, i have went to far

[Raul_Mallcom]

Good read guys!!

[Linkster]

Damn - I thought when I saw the headline that Jay had found jesus Forgot that JC was one of the owners (ducking)

[HS-Trixxxia]

Originally Posted by Linkster

Damn - I thought when I saw the headline that Jay had found jesus Forgot that JC was one of the owners (ducking)

hahahah Jay find Jesus? Yup he's a regular at LOLJesus.com

BTW - it is a great article, somehow I forgot to compliment them on their accomplishments. That pimpdogg had me distracted ;)

[xxxjay]

Originally Posted by p1mpdogg

i thought jay was an owner, didnt know he was just a glorafied affiliate lol

so all he has is a link olist and some crappy new affiliate program % called fresh checks?

damn, I had all that acomplished in my 1st year in porn and more.

jay, speed it up buddy, you are moving too slow.

by the time you own a 2nd business, the internet will have been long gone.

Dood...you are a dumbass. I own 33.3% of both companies, as does JC and Morgan.