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-   -   I hate to say shaving, but...(Warning, Business Thread) (https://gfy.com/showthread.php?t=716965)

jayeff 03-22-2007 11:11 AM
Maybe the problem is something else entirely, namely the unlikelihood that when ratios are 1:500 or whatever, there really is the consistency which people claim.

As anyone who bets colors in roulette knows, near-even chances "cluster". You don't just see red-black-red-black, but frequent runs of a single color. If we know that, perhaps from experience, how do we kid ourselves that it is reasonable to expect greater consistency from odds as long as conversion rates commonly represent?

If a sponsor converts over a year at a given ratio, unless you are sending a huge amount of traffic, it wouldn't be surprizing if not a single month matched that annual rate. If you really do have a sponsor converting at normal (low) ratios who is reporting consistent stats month in and month out, that is the sponsor of whom I would suspicious.

pornguy 03-22-2007 11:13 AM
part could be the return visitors.

Dirty D 03-22-2007 11:14 AM
Quote:
Originally Posted by StarkReality (Post 12126492)
You just have to look at the stats some heavy hitters publish here, same phenomenon, they rarely convert at ratios better than 1:1500-2000
I just choked on my cheerios... Ratios like that would turn a pimp into a pauper.
Sounds like these "heavy hitters" need to promote my sites!
Seriously http://www.HowIgotRich.com is no joke, everyone should be getting a check from me :)

All of my top affiliates have been very consistent with sales, for years.
The ones that are always chasing something "new" seem to be the ones with very irregular conversions.

Quote:
Originally Posted by Macker (Post 12126492)
Have you checked out the tours of the sites you've been testing?

Sponsor A has updating/dynamic tours
Sponsor B has static tour

If your traffic source is made up of many repeat visitors, the tours could explain why the surfers would choose to revisit and join sponsor A, but fail to revisit sponsor B after 2-3 times and seeing no changes.
Good point for affiliates that see good conversions that fall off over time.
No tour updates = fewer sales

werd

Snake Doctor 03-22-2007 12:12 PM
Quote:
Originally Posted by AdvertisingSex (Post 12130356)
if it were oversaturation, they would not keep clicking your ads.
.
Thank You

Dollarmansteve 03-22-2007 01:10 PM
PS - conversion ratio is a function of traffic source, period. Given the proper source of traffic, any site could convert at 1:50 (given stable hosting and processing).

Pleasurepays 03-22-2007 01:32 PM
two words


Spy + Ware

leedsfan 03-22-2007 01:53 PM
Quote:
Originally Posted by Lenny2 (Post 12126321)
How many times has this happened to you?

I sign up for a new program (not necessarily new, just a program I've never pushed before)
I test it out with some traffic, and it converts like gangbusters.

So I ramp up the traffic a little bit more, and it still converts like gangbusters.

So now my eyes are filled with $$$$ after the first two weeks, so I wage an all out campaign to promote the site(s), and then the conversions go to absolute shit.
From 1 in 250-500 to 1 in 5000-10,000.

This has happened so many times with so many programs it's not even funny.

There are some programs that are so consistent that I could set my watch by them, they always convert within a certain range (plus or minus a standard deviation) and have for years. Same thing goes for paysites I've owned in the past. But 98%+ of the new sponsors I try follow the exact same pattern I've described above.

Things that make you go hmmmmmmmm
try mine. no shaving guarantee. Only hairy

Snake Doctor 03-23-2007 01:46 PM
Quote:
Originally Posted by Dollarmansteve (Post 12131164)
PS - conversion ratio is a function of traffic source, period.
Really? So then why do I see such dramatic swings with a stable traffic source?

Conversion ratio is a function of several different things. A link that says "click here for more free videos" will convert at a drastically different ratio than a link that says "click here to join for 2.95 with a major credit card".....regardless of traffic source.

Also, to be perfectly fair I'm not comparing program A's ratios with program B's. I'm comparing sales volume on program A in weeks 1 & 2 to sales volume on program A in weeks 3 and beyond. :2 cents:

daveydude 03-23-2007 02:15 PM
If shaving is as common as you say, why are more sponsors not caught doing it? There is no shave function in CCBill / NATS, which leaves it to the sponsor to mess with the actual join links on the site. Surely someone would notice crap like that?

fuzebox 03-23-2007 02:42 PM
Quote:
Originally Posted by Lenny2 (Post 12137606)
Conversion ratio is a function of several different things. A link that says "click here for more free videos" will convert at a drastically different ratio than a link that says "click here to join for 2.95 with a major credit card".....regardless of traffic source.
Thank you... I hate it when people start comparing other people's conversion ratios with their own, as if that member actually means something outside of your own traffic.

Linkster 03-23-2007 04:02 PM
Quote:
Originally Posted by daveydude (Post 12137807)
If shaving is as common as you say, why are more sponsors not caught doing it? There is no shave function in CCBill / NATS, which leaves it to the sponsor to mess with the actual join links on the site. Surely someone would notice crap like that?

First off - just because a program doesnt have it built in doesnt stop any aff program from hiring a programmer - any good programmer worth their salt knows how to integrate code that can be built right in

Second - how many times a day do you check the join links? Do you think people sit there clearing cookies and reloading join pages all day to catch someone - not gonna happen

Third - in response to the comment Lenny makes about the special day promotions - you are correct it is a great way to get new affiliates - but think about the person that has been an affiliate for 5 years - do you think they have any reason to not ratchet down their sales - while ramping up the new joined WMs for just the effect you described originally :)

KrisKross 03-23-2007 06:29 PM
Quote:
Originally Posted by Lenny2 (Post 12127814)
TFTM? What's that?
Thanks For The Mammories.

I was under the impression that it was your site.


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