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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed. |
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#1 |
Confirmed User
Join Date: May 2006
Location: Tampa
Posts: 5,827
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Microsoft Announces New Image Format to Rival JPEG
SEATLE ? Software giant Microsoft announced a new image format to rival JPEG ? the de facto adult industry standard for pictures ? at the Windows Hardware Engineering Conference.
According to the company, the new format called Windows Media Photo, will be supported by the much anticipated, but as yet delayed, Windows Vista. However, the format also will be made available for Windows XP. Bill Crow, program manager for Windows Media Photo, stressed that the driving force behind the new format was picture quality. "One of the biggest reasons people upgrade their PCs is digital photos," Crow said. To illustrate that point, Crow showed the crowd an image with a 24:1 compression in three different formats. According to those in attendance, the Windows Media Photo format visibly contained more detail than either the JPEG or JPEG 2000 formats. However, quality is not the only defining mark of the new format. Most digital cameras use a 6:1 compression, which means that the Windows format should be able to capture the same results in half the file size, Crow said. He added that the compression technology used in Windows Media Photo is ?smart,? so that it is possible to process only part of a large image to display a smaller, thumbnail version. Microsoft, which has finished the first version of its ?porting kit? ? software used to build support into non-Windows devices and platforms for the format ? expects that the technology should be available to the market rather soon. In the meantime, the company is still working out the licensing details. But Crow insisted that ?licensing should not be a restriction to adoption.? Whether the market adopts the new format will ultimately be a matter for graphics professionals to decide, according to Steven Wells, a professional photographer in attendance, who called Windows Media Photo ?possibly the first viable compression format.? But as Wells explained, while JPEG is ?unusable for professional photographers,? Microsoft will succeed only if software companies like Adobe and Apple that produce applications favored by graphic artists and photographers adopt the new format. Xbiz.com
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#2 |
Confirmed User
Industry Role:
Join Date: Dec 2003
Location: AZ
Posts: 1,724
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Awesome! Betamax for image files.
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Cary | AIM: cheesefrog | ICQ: 4287002 |
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#3 |
best designer on GFY
Join Date: Mar 2003
Location: IALIEN.COM - High Definition Video and Photographic Productions -ICQ 78943384
Posts: 30,307
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I wonder how many security exploits this is gonna have.
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#4 |
Entrepreneur
Join Date: Oct 2002
Location: USA
Posts: 31,429
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Fuck that. JPG is too ingrained and standardized.
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#5 |
Moo Moo Cow
Join Date: Mar 2004
Location: Washington State
Posts: 14,748
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I heard that Microsoft was working on a better mousetrap too.
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#6 | |
jellyfish
![]() ![]() Join Date: Dec 2003
Posts: 71,528
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#7 |
<&(©¿©)&>
Industry Role:
Join Date: Jul 2002
Location: Chicago
Posts: 47,882
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if it wasn't created by microsoft I would be all for it, we can't stay in the stone age forever, technology moves on, we can't be using jpeg/mpeg/mp3/etc forever...
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#8 |
Team Player
Join Date: May 2004
Location: Inside the most accurately counting and reporting affiliate system in the world at XPays.com
Posts: 13,002
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they'll patent it and fuck everyone later.
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#9 |
I help you SUCCEED
Industry Role:
Join Date: Nov 2003
Location: The Pearl of the Orient Seas
Posts: 32,195
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Hopefully the licensing details won't hold any surprises. I like the better compression.
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#10 | |
Confirmed User
Industry Role:
Join Date: Jun 2003
Location: My High Horse
Posts: 6,334
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Quote:
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Mike South It's No wonder I took up drugs and alcohol, it's the only way I could dumb myself down enough to cope with the morons in this biz. |
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#11 |
Programming King Pin
Industry Role:
Join Date: Oct 2003
Location: Montreal
Posts: 27,360
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That's one good news.. filesize will drop, so that's less BW for us ;)
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#12 |
Confirmed User
Industry Role:
Join Date: Dec 2001
Posts: 7,952
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Would be nice if it was able to do animation so we could dump gifs
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#13 |
Confirmed User
Join Date: Jun 2001
Location: Oregon
Posts: 639
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i heard microsoft was working on a better OS.... lmao
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#14 | |
I help you SUCCEED
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Join Date: Nov 2003
Location: The Pearl of the Orient Seas
Posts: 32,195
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#15 |
Confirmed User
Join Date: Aug 2003
Location: Burnaby BC
Posts: 781
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Who gives a fuck really!
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#16 |
Megan Fox's fluffer
Industry Role:
Join Date: Oct 2005
Location: shooting pool in Elysium
Posts: 24,818
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Just what the world needs...another image format. This one from Microcrap, no less.
And of course - anything that's compatible with it will be (drumroll) - proprietary to Mr. Gates. I'll stay with .jpg thanks. |
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