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-   -   anyone ever wonder why AFF doesn't show rebills? (https://gfy.com/showthread.php?t=443057)

jayeff 03-15-2005 04:42 AM

One of the original points Gleem made was that because income is muddled together, it is impossible to tell whether a new traffic stream or a different sales approach is working. Perhaps residual (for want of a better word to describe income which comes along later from various sources) should arguably be analyzed to be meaningful, but it would surely be valid and not especially technically challenging to separate "new" (conversions within a month (?) of signing for a free membership) income and subsequent income.

detoxed 03-15-2005 05:54 AM

I get decent rebills, I can tell because rebills are a lower % than initials, so you can see what % you are getting and have an idea that way.

2HousePlague 03-15-2005 08:01 AM

Again, for all those arguing how *easy* it would be to show numbers in a column, I'm not saying otherwise.

I'll quote myself from last night:


Quote:

Originally Posted by 2HousePlague
The difficulties I describe relate to presenting that data in its PROPER form -- that is, the numbers that would give affiliates a TRUE indication of their traffic's value.

Of course I know it would be simple to just throw numbers into two columns.

What I'm saying is we choose NOT TO -- because it would (WE FEEL) mis-represent performance and hamper accurate traffic/revenue correlation.

But, let me remind you, [all], this is a policy choice we are making with regard to stats. I have put in on record (above) that, on a person-to-person basis, I will work with ANY revenue share affiliate, as closely and as forthcomingly as needed, to give them all the info they need.

I would expect my affiliates to put greater faith in what the General Manager of the world's largest single-site sponsor program tells you publicly will be the truth, than in what impersonal stats say, which I myself have admitted occasionally err*.

Let me work with you, and then you can post here whether or not I gave you what you needed.


j-


*(But never for anything other than purely honest reasons of temporary technical trouble.)



j-

gleem 03-15-2005 08:03 AM

Quote:

Originally Posted by 2HousePlague
In response, I want to focus on gleem's important observation above -- "I have been making bank with them for years..."

This has always been and remains our primary concern -- to make as much for our affiliates as possible. I have seen no post on this thread to dissent that commitment.


True, but what I and I know a few others are thinking is "It doesn't matter that I'm making good money, I need to know how many of my sales are new and how many are old members that have been billed once already. These are simple concepts in the adult sponsor world.

Quote:

Originally Posted by 2HousePlague
The simple answer is rebill information on AdultFriendFinder DOES NOT mean the same things it does with other programs.

the order make-up for AFF is EXTREMELY COMPLEX. It is NOT like the orders types and patterns most of you are experienced with for promoting other (content-oriented) programs.

yes it is the same, it really is. You have new billed orders, and orders that have been billed before. pretty simple

Quote:

Originally Posted by 2HousePlague
Let me explain...

For content programs, if a visitor is going to convert, he will do so within 10 minutes of clicking your ref. link. It's simply the nature of that traffic. By contrast, only 25% of AdultFriendFinder free members convert to paid within the first 24 hours. Moreover, conversions to paid occurring months after the initial free registration are not uncommon. Such orders would have the virtues of a rebill, but not be. This shatters the ability to directly correlate "traffic events" to "revenue events"

YOU ARE 100% WRONG!
Free signups are free signups, when they whip out the credit card and pay up whether it's that day or 3 months later, that is called a "conversion" and thus a "new sale". This type of sale goes into the "new sale" column.

Quote:

Originally Posted by 2HousePlague
Consider also, that AdultFriendFinder (as a personals site with a very different pricing scheme from content sites) has memberships of different durations (1 month, 3 month, 12 month), with different initial prices and different rebill rates on renewal.

This is simply the dollar amount you would put in the "new sale" column of your stats.

Quote:

Originally Posted by 2HousePlague
And to add even more to the complexity, remember that affiliates also enjoy a percentage share of all the feature upsells available to paying members -- like chat packages, and profile highlights.

This means there would have to be several columns to properly represent this complexity.

No, you could still lump em all in 1 column as you do now, if you want you could even do what several other programs did since 1998 and call this special column "upsells".

Quote:

Originally Posted by 2HousePlague
So, to offer you an answer I hope will allay the concerns expressed in this thread and to give you all some insight into our unique reporting challenges...

We don't breakdown rebills because:

1. To do so would greatly misrepresent the ultimate value of your traffic.

this is rediculous

Quote:

Originally Posted by 2HousePlague
2. The revenue stream for an AdultFriendFinder affiliate is so complex and so different from what most of you are accustomed to (from promoting content programs) that it would be a programming colussus and a UI nightmare -- and in the end would not tell you what you want to know.

I think you are wrong. 3 columns for your complex stats:

1. # of new sales, dollar value
2. # of upsells, dollar value
3. # of rebils, dollar value

Quote:

Originally Posted by 2HousePlague
Instead, I would encourage all of you to focus on the best predictor of your traffic's actual value -- Long-Term Member Value. This is simply the sum of commissionable orders divided by the number of free members sent. This allows you (so long as your traffic quality and promotional methods don't vary greatly) to make a CLEAR and DIRECT correlation between "traffic events" and (ultimate) revenue consequences.

No this does not give me a clear and direct correlation, it give me smoke and mirrors stats that I can't figure out if I got 100 new sales and 1 rebill or 10 new sales a year ago that keep rebilling everymonth.

Quote:

Originally Posted by 2HousePlague
Beyond that, on the strength of the opinions expressed here, I am requesting the addition of a Long-Term Value Predictor to the affiliate's stats page, that will allow all of you to make the same assessments we can make (of LT Member Value)

Sounds like a nifty little tool, but again, not what 99% of the serious webmasters need. Here's what you need, BARE MINIMUM for your stats:

Column 1. Number of free signup, Total dollar value
Column 2. Number of new Sale, Total Dollar value for those sales
Column 3. Number of Upsells, total dollar value for those upsells.
Column 4. Number of rebills (when a member gets charged his monthly access fee for the second time or later) Total dollar value for those rebills.

These are pretty simple stats compared to some of the recurring programs I have used.

Having come from an AVS background where some of these AVS's had 10 different types of membership types and rebill types, stats that seem complex are pretty simple to report on. you can always have the simple summary stats as I have described above on 1 page, and have each stat break down by sale type (1, 3, 6 month initial sale, what kind of upsell, what the lenght of the rebill was) on a second, again, a common industry practice by any good sponsor. This way we can finally see what traffic does best with AFF and tweak our traffic streams to maximize both of our profits.

THIS ISN'T THAT COMPLEX JACK, I am scared to see the frankenstein of a tool you guys make up, you should really hit me up on ICQ again and I'll swing by the office and show you on my laptop what your stats should look like from a webmaster point of view!!

gleem 03-15-2005 08:51 AM

to summarize, what you said jack, is your stats are too complex to show rebills, and instead we should look at what each free member is worth.

:error

What I am saying is that your proposed "long term value" is just some smoke and mirrors, and doesn't tell enough. your stats aren't that complex, and you can simply solve your complex stats issue with this simple stat table in the WM section:

uniques - free trials/$ - newsales/$ - upsales/$ - rebills/$

THIS IS SO SIMPLE!! don't make it sound more complex than it has to be!!

Rui 03-15-2005 09:35 AM

Quote:

Originally Posted by Brujah
Isn't it obvious ? AFF reps usually respond to threads fairly quick when there's an AFF topic. They're AVOIDING this thread.

sadly have to agree 100% with you on this one

gleem 03-15-2005 10:28 AM

Quote:

Originally Posted by Rui
sadly have to agree 100% with you on this one

I think they just can't answer it with a logical reason other than "we don't want to show rebills" which is fine, it's their program, just sucks they are like that.

jayeff 03-15-2005 04:59 PM

Quote:

Originally Posted by gleem
I think they just can't answer it with a logical reason other than "we don't want to show rebills" which is fine, it's their program, just sucks they are like that.

And one assumes they have made a calculated judgement that they are better off not showing the numbers separately... leaving us to guess at what the reason might be.

There's no doubt money to be made chucking traffic at AFF and I imagine that the recent spate of geo ads has resulted in a lot more traffic going their way. But I have a suspicion that if webmasters could more easily see how little of that traffic is responsible for their income, they might filter it more carefully. That is presumably what AFF want to avoid.

gleem 03-15-2005 11:37 PM

Quote:

Originally Posted by jayeff
And one assumes they have made a calculated judgement that they are better off not showing the numbers separately... leaving us to guess at what the reason might be.

There's no doubt money to be made chucking traffic at AFF and I imagine that the recent spate of geo ads has resulted in a lot more traffic going their way. But I have a suspicion that if webmasters could more easily see how little of that traffic is responsible for their income, they might filter it more carefully. That is presumably what AFF want to avoid.

EXACTLY, well kinda, you see it works both ways, instead of me just "chuckin" traffic at em blindly, I would filter it, and be able to figure out which traffic is converting better for em and send em more of that traffic.

Right now I have no way to tell if the traffic is selling or just a bunch of old members rebilling.

Their overall bidness scheme seems to be, lure em in with rebills, and hold the rebills ransome for a guarenteed amount of traffic everyday. They just want as much traffic as you can send, and if you stop sending traffic, you lose a % of your rebill cash, but we don't know how many rebills we have or if it's even worth it.. grrr

But I guess the whole "min uniques per percent" deal is a whole nother bone to pick. :disgust

Hornydog4cooter 03-15-2005 11:52 PM

I agree with most of these guys seeing the rebills would be a sweet feature. . I have not promoted aff in 7 months and i have got 226 paided signups since then. So they must be doing something right.

Trax 03-16-2005 01:58 AM

the traffic thing is interesting

samsam 03-16-2005 02:22 AM

Quote:

Originally Posted by Rui
sadly have to agree 100% with you on this one

I disagree.

I promoted AFF for longer than a year and when I stopped promoting it, I was still being paid for a lot of rebills. They just kept coming so my guess is that the rebills percentage must be fair. I would guess at 20% - 30% depending on traffic quality.

As someone said earlier, the rebills percentage is different to the new sales percentage so it averages your percentage differently. It gives a good clue as to how many rebills you are getting.

gleem 03-16-2005 08:27 AM

Quote:

Originally Posted by samsam
I disagree.

I promoted AFF for longer than a year and when I stopped promoting it, I was still being paid for a lot of rebills. They just kept coming so my guess is that the rebills percentage must be fair. I would guess at 20% - 30% depending on traffic quality.

As someone said earlier, the rebills percentage is different to the new sales percentage so it averages your percentage differently. It gives a good clue as to how many rebills you are getting.

Right, the only way you can see real rebills is if you stop sending traffic, and by doing that you get less than 100 uniques a day, and go from getting 55% down to 25 or 35% I forget. So to find out rebills you get, you have to lose at least 20% of the recurring money you have coming to you.

how is that a good deal? How many other sponsors would get away with that?

Trax 03-16-2005 08:34 AM

Quote:

Originally Posted by gleem
Right, the only way you can see real rebills is if you stop sending traffic, and by doing that you get less than 100 uniques a day, and go from getting 55% down to 25 or 35% I forget. So to find out rebills you get, you have to lose at least 20% of the recurring money you have coming to you.

how is that a good deal? How many other sponsors would get away with that?

hehe they do get away with that cuz they are the leader in their market and have always been paying.... sad but true.. AFF can do whatever they want.

gleem 03-16-2005 09:20 AM

right they can do whatever they want, that just fucks things up when someone does that. That won't last long, I know they are seeing the competition chip away at their webmaster base, slowly but surely, THEY WILLl NEED TO SHOW US THOSE GODDAMN REBILL STATS!!

SeniorX 03-16-2005 09:46 AM

putting myself into the role of the program owner I can't think of no other reason for not showing rebills than for shaving off some sales. why don't you guys try some other dating sponsors for a change? Is revshare making you so much more money than per signup dating sites?

Trax 03-16-2005 10:07 AM

Quote:

Originally Posted by SeniorX
putting myself into the role of the program owner I can't think of no other reason for not showing rebills than for shaving off some sales. why don't you guys try some other dating sponsors for a change? Is revshare making you so much more money than per signup dating sites?

yes it does if the traffic is good.
pps or ppc is no option for the huge majority over here I'd say.

gleem 03-16-2005 10:18 AM

Quote:

Originally Posted by SeniorX
putting myself into the role of the program owner I can't think of no other reason for not showing rebills than for shaving off some sales. why don't you guys try some other dating sponsors for a change? Is revshare making you so much more money than per signup dating sites?

revshare SEEMS to be good, I can't tell since they don't show me how many new sales I have, and how many rebills I have.

I already use others, but I am afraid to stop sending traffic to AFF and losing 20% payouts on my rebills. Not that I'm sure it's even worth it since I never know if am getting rebills or not.

That is their strategy! cause if you knew the rebills all died, you have no reason to send their ransom of unique hits everyday to get your %.

2HousePlague 03-16-2005 10:29 AM

Quote:

Originally Posted by gleem
revshare SEEMS to be good, I can't tell since they don't show me how many new sales I have, and how many rebills I have.

I already use others, but I am afraid to stop sending traffic to AFF and losing 20% payouts on my rebills. Not that I'm sure it's even worth it since I never know if am getting rebills or not.

That is their strategy! cause if you knew the rebills all died, you have no reason to send their ransom of unique hits everyday to get your %.

Guys, I have already told you, I WILL tell you what your new order/rebill mix is -- on a person-to-person basis.

This is NOT about a REFUSAL to share the information.

It's simply a CHOICE about HOW that information is shared.

So far, NONE of you have taken me up. Why?


j-

Mr Pheer 03-16-2005 10:34 AM

Quote:

Originally Posted by gleem
uniques - free trials/$ - newsales/$ - upsales/$ - rebills/$


this reminds me of Algebra class back in high school :disgust

pornguy 03-16-2005 10:36 AM

Having poor tracking also makes the shave a lot easier, and dont tell me that no one does.

And for not showing the rebills. that is also a shave.

Mr Pheer 03-16-2005 10:38 AM

Quote:

Originally Posted by gleem
revshare SEEMS to be good, I can't tell since they don't show me how many new sales I have, and how many rebills I have.

My stats show how much I've made each month. And each month shows a few thousand dollars more than the month before it. Works for me.

gleem 03-16-2005 12:04 PM

Quote:

Originally Posted by 2HousePlague
Guys, I have already told you, I WILL tell you what your new order/rebill mix is -- on a person-to-person basis.

This is NOT about a REFUSAL to share the information.

It's simply a CHOICE about HOW that information is shared.

So far, NONE of you have taken me up. Why?


j-

That's very cool of you, I would call you to get that stat, but you would just shitcan whichever account I gave you prolly.

So if you are willing to do that, why not just put a column in the stats area, I don't get it?

Trax 03-16-2005 12:34 PM

Quote:

Originally Posted by 2HousePlague
Guys, I have already told you, I WILL tell you what your new order/rebill mix is -- on a person-to-person basis.

This is NOT about a REFUSAL to share the information.

It's simply a CHOICE about HOW that information is shared.

So far, NONE of you have taken me up. Why?


j-

do your affiliates and yourself a favor and have one of your programmers add another colum to the stats area showing the rebill numbers... it is that easy and should be a joke to implement.
AFF must have thousands of affiliates: should they all hit up their sales rep to be told the number of rebills on his account?

BVF 03-16-2005 12:38 PM

I have no doubt that I'm being treated fairly. Nobody has even dared to utter the word "shave" when it comes to AFF...

As long as they keep sending me a check, I trust them and I'm cool.

gleem 03-16-2005 01:03 PM

thats been my attitiude as well BVF, but can't you see how wrong it is??

Brujah 03-16-2005 09:09 PM

Not trying to hijack your thread now gleem, but which dating sponsors have a similiar program but better stats ? geoIP is a must.

darnoth 03-16-2005 09:42 PM

You could try Adult Action Cash

They have a bunch of geo targeted stuff as well. Banners/search results, show rebills etc. Overall it is pretty nice looking, though I do think the geo targeted search page results could use some work. It isn't (in my opinion) obvious enough what exactly they are showing you.

Mr Pheer 03-16-2005 10:52 PM

Quote:

Originally Posted by darnoth
You could try Adult Action Cash

They have a bunch of geo targeted stuff as well. Banners/search results, show rebills etc. Overall it is pretty nice looking, though I do think the geo targeted search page results could use some work. It isn't (in my opinion) obvious enough what exactly they are showing you.

my same traffic that rocks with AFF, did terrible with Adult Action Crap

pretty much the same technique also

2HousePlague 03-17-2005 12:56 AM

Quote:

Originally Posted by Trax
AFF must have thousands of affiliates: should they all hit up their sales rep to be told the number of rebills on his account?

Let me worry about the logistics of delivering on my promises.

It's not fair to say you won't TRY because you think I CAN'T.

I am OFFICIALLY telling ALL AdultFriendFinder affiliates that I WILL satisfy their rebill curiosities -- IF they get in touch with me or with their rep, directly.


j-

Brujah 03-17-2005 09:37 PM

J, if you can tell us the info then why can't you just add it to our stats on request ?

Trax 03-18-2005 04:01 AM

Quote:

Originally Posted by Brujah
J, if you can tell us the info then why can't you just add it to our stats on request ?

I also don't get why this question gets avoided so much...
its soooo easy

jayeff 03-18-2005 04:11 AM

This is beginning to sound like those "money back" promos on TV where you know they are making their money because most people won't bother to claim a refund.

If the stats are available, the willingness to provide them one-to-one on request, but not as a matter of routine, goes from being something that maybe they just never thought of to one of those things that make you go hmmm... and definitely not in a positive way.

samsam 03-18-2005 05:06 AM

No its starting to look like some AFF webmasters have been spoilt and want more info than whats even necessary to give or even able to fit in the page. AFF stats are accurate and as detailed as most of the better "other" programs i promote, so whats the big deal about rebills?

If youre so fussed, just contact your rep and youll know the answer. If you cant be bothered, just look at your percentage and work it out yourself - its not difficult if you have basic math skills.

Infact its such a non-issue that its looking like some people are trying to use this thread to spam their crap :321GFY

aeon 03-18-2005 05:44 AM

Do understand the headache of contacting a rep every time you start a new campaign and to constantly keep an update on existing campaigns?

People who pay for traffic and/or have multiple traffic sources need to know how each one is performing individually in order to maximize their profits. It makes no sense for AFF either. If one campaign/source is absolutely rocking, making that information available to the affiliate on the fly will allow them to focus more effort on it which means more sales. On the flip side if one isn't performing well, those statistics allow the affiliate to either tweak how they?re marketing that campaign or utilize a different sponsor with that traffic.

Trax 03-18-2005 06:48 AM

jesus are you stupid.

This is my favorite sentence: "AFF stats are accurate and as detailed as most of the better "other" programs i promote, so whats the big deal about rebills?"

Whats the big deal about seeing your REBILLS in the STATS area of a REVSHARE program? are you kidding?

"If you cant be bothered, just look at your percentage and work it out yourself - its not difficult if you have basic math skills."

lol... you know no clue what we were talking about here

2HousePlague 03-18-2005 07:02 AM

Quote:

Originally Posted by samsam
No its starting to look like some AFF webmasters have been spoilt and want more info than whats even necessary to give or even able to fit in the page. AFF stats are accurate and as detailed as most of the better "other" programs i promote, so whats the big deal about rebills?

If youre so fussed, just contact your rep and youll know the answer. If you cant be bothered, just look at your percentage and work it out yourself - its not difficult if you have basic math skills.

Infact its such a non-issue that its looking like some people are trying to use this thread to spam their crap :321GFY

Thank you for your rationality.

The last thing in the world I'm wanting to convey is REFUSAL.

But, sometimes, the "observable data" paints an inaccurate picture or suggests a contrary reality.

For example, to someone who never saw a giraffe, the sight of its cloven hoof prints in the sand would indicate a very different kind of animal.

All I'm saying is, trust the "experts" to point your attention towards the nibbled Acacia leaves 40 feet off the ground.


Quote:

Originally Posted by aeon
Do you understand the headache of contacting a rep every time you start a new campaign and to constantly keep an update on existing campaigns?

Don't underestimate our capacity to work with you at your convenience.

It's 6AM in California, yet here I am - :)




j-

gleem 03-18-2005 08:48 AM

like it's been said before, if you are so willing to tell us the rebill stat, why not just stick a friggin rebill column up?

anyone who says "you don't need rebill stats to keep accurate stats on a revshare program" is an idiot.

GIVE US REBILL STATS IN THE STAT SECTION!

BVF 03-18-2005 09:09 AM

I don't know how easy or hard it is to add a rebills column to their existing stats but if it's easy an expensive to do, I would suggest AFF do it to shut everybody the fuck up.

gleem 03-18-2005 09:40 AM

I am pretty sure they have rebill reporting setup since jack can "tell us" the rebill amounts, they would just have to code a couple hours to put all the juicy stats on the stat pages.

but they won't, cause they don't really want us to know, it's priveleged information you can only get from the general manager of the company.

cmon' jack, I don't want to call or hit up you or reps everyday when I want to see how many new sales vs. rebills I get. Just say:

"ok, after some consideration we have decided to add the rebill column, our programmers are being consulted and it should be implemented toward the middle of next week."

Trax 03-18-2005 10:08 AM

Quote:

Originally Posted by BVF
I don't know how easy or hard it is to add a rebills column to their existing stats but if it's easy an expensive to do, I would suggest AFF do it to shut everybody the fuck up.

jep :)...

Brujah 03-18-2005 11:41 AM

Quote:

Originally Posted by samsam
No its starting to look like some AFF webmasters have been spoilt and want more info than whats even necessary to give or even able to fit in the page. AFF stats are accurate and as detailed as most of the better "other" programs i promote, so whats the big deal about rebills?

If youre so fussed, just contact your rep and youll know the answer. If you cant be bothered, just look at your percentage and work it out yourself - its not difficult if you have basic math skills.

Infact its such a non-issue that its looking like some people are trying to use this thread to spam their crap :321GFY

Definitely not the sharpest tool in the shed.

Manga1 03-18-2005 11:57 AM

Quote:

Originally Posted by samsam
No its starting to look like some AFF webmasters have been spoilt and want more info than whats even necessary to give or even able to fit in the page. AFF stats are accurate and as detailed as most of the better "other" programs i promote, so whats the big deal about rebills?

If youre so fussed, just contact your rep and youll know the answer. If you cant be bothered, just look at your percentage and work it out yourself - its not difficult if you have basic math skills.

Infact its such a non-issue that its looking like some people are trying to use this thread to spam their crap :321GFY

You're one dumb fuck :321GFY

gleem 03-18-2005 12:21 PM

ok, got my rebill stats from Jack. now if he could just put a rebill column in the stats he wouldn't have to worry about his wife leaving for taking calls from affiliates during sex.

xxxice 03-18-2005 12:31 PM

How are my rebills ?

gleem 03-18-2005 12:41 PM

half my sales were rebills, exactly 50%, but that's just for 1 account, I have a few others which I didn't ask him about.

2HousePlague 03-18-2005 12:54 PM

Quote:

Originally Posted by gleem
ok, got my rebill stats from Jack. now if he could just put a rebill column in the stats he wouldn't have to worry about his wife leaving for taking calls from affiliates during sex.

LOL!

You're welcome.

And don't worry about interrupting our sex -- it kinda adds "something".


j-

2HousePlague 03-18-2005 12:59 PM

Quote:

Originally Posted by vanderweb
How are my rebills ?


Ummmm....

http://blog.seattlepi.nwsource.com/baseball/8ball3.gif


Need a little more info -- LOL.

j-

Lt. Space Dingo 04-24-2005 11:59 PM

Hate to bring this up right now in light of AFF's continuing troubles.

But now that Jack is gone, I don't feel so reassured by their offer to come clean with rebill numbers.

Has anyone else, besides gleem, gotten rebill info?

darnoth 04-25-2005 12:33 AM

I've asked my account rep before (or to be more accurate, I complained about how poor they were, and he told me how many I had), so you could also take the direct approach and try asking.

I am still super annoyed they don't show rebills.


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