Jury Awards $15.6M to Nestle Model - GoFuckYourself.com

GatorB · 02-01-2005, 06:10 PM

A jury has awarded $15.6 million to a man whose image was used for years without his permission on Taster's Choice coffee labels.

Russell Christoff, a former model from Northern California, posed for a two-hour Nestle photo shoot in 1986 but figured it was a bust until he stumbled across his likeness on a coffee jar while shopping at a drug store in 2002.

A legal dispute with Nestle USA ensued, during which Christoff, 58, declined the company's $100,000 settlement offer, and Nestle USA turned down his offer to settle for $8.5 million. Nestle USA is part of Swiss-based Nestle SA, the world's biggest food and drink company.

Last week, a Los Angeles County Superior Court jury ordered Nestle USA to pay Christoff $15.6 million for using his likeness without his permission and profiting from it. The award includes 5 percent of the Glendale-based company's profit from Taster's Choice sales from 1997 to 2003.

During that time, Nestle sold the freeze-dried coffee with labels featuring Christoff's face in the United States, Mexico, South Korea, Japan, Israel and Kuwait. The company's Canadian arm started using his image in 1986.

Nestle USA attorney Lawrence Heller said the company would appeal the verdict.

"The employee that pulled the photo thought they had consent to use the picture," Heller said.

Eric Stockel, an attorney for Christoff, said he hadn't expected such a large verdict.

Christoff, who while working as a model had appeared in corporate training videos and hosted his own public television show, is now a kindergarten teacher in the Bay Area community of Antioch.

He first came across his picture while shopping for bloody mary mix, and says there's a good reason he didn't spot it sooner.

"I don't buy Taster's Choice," he said. "I do beans."

freeadultcontent · 02-01-2005, 06:11 PM

in lue of recent events, instead of a time line I shall post this:
http://www.gofuckyourself.com/showthread.php?t=425620

GatorB · 02-01-2005, 06:12 PM

Quote:

Originally Posted by freeadultcontent

in lue of recent events, instead of a time line I shall post this:
http://www.gofuckyourself.com/showthread.php?t=425620

WTF does that have to do with my post?

freeadultcontent · 02-01-2005, 06:13 PM

Quote:

Originally Posted by GatorB

WTF does that have to do with my post?

Small joke, dont worry.

Zebra · 02-01-2005, 06:15 PM

sonofsam · 02-01-2005, 06:15 PM

hahahha timelined

GatorB · 02-01-2005, 06:18 PM

Quote:

Originally Posted by sonofsam

hahahha timelined

Hmmm
GLENDALE, Calif. Feb 1, 2005

paxton · 02-01-2005, 06:21 PM

Quote:

Originally Posted by GatorB

Hmmm
GLENDALE, Calif. Feb 1, 2005

Hrmmm... maybe this has

ALREADY BEEN POSTED BEFORE AND THAT'S WHAT YOU ARE NOT UNDERSTANDING ?

Just my guess.

GatorB · 02-01-2005, 06:27 PM

Quote:

Originally Posted by paxton

Hrmmm... maybe this has

ALREADY BEEN POSTED BEFORE AND THAT'S WHAT YOU ARE NOT UNDERSTANDING ?

Just my guess.

Oh sorry I'm not wasting time searching through 5 billion pages to see if something ahs been posted. I see something interesting, I'll see the first 20 or so posts to see if it's already there, if not I'll post it. You don't like it, FUCK OFF.

wargames · 02-01-2005, 06:29 PM

Quote:

Originally Posted by Zebra

Funny pic.

02-01-2005, 06:10 PM	#1
GatorB The Demon & 12clicks Industry Role: Join Date: Oct 2001 Location: SallyRand is a FAGGOT Posts: 18,208	Jury Awards $15.6M to Nestle Model A jury has awarded $15.6 million to a man whose image was used for years without his permission on Taster's Choice coffee labels. Russell Christoff, a former model from Northern California, posed for a two-hour Nestle photo shoot in 1986 but figured it was a bust until he stumbled across his likeness on a coffee jar while shopping at a drug store in 2002. A legal dispute with Nestle USA ensued, during which Christoff, 58, declined the company's $100,000 settlement offer, and Nestle USA turned down his offer to settle for $8.5 million. Nestle USA is part of Swiss-based Nestle SA, the world's biggest food and drink company. Last week, a Los Angeles County Superior Court jury ordered Nestle USA to pay Christoff $15.6 million for using his likeness without his permission and profiting from it. The award includes 5 percent of the Glendale-based company's profit from Taster's Choice sales from 1997 to 2003. During that time, Nestle sold the freeze-dried coffee with labels featuring Christoff's face in the United States, Mexico, South Korea, Japan, Israel and Kuwait. The company's Canadian arm started using his image in 1986. Nestle USA attorney Lawrence Heller said the company would appeal the verdict. "The employee that pulled the photo thought they had consent to use the picture," Heller said. Eric Stockel, an attorney for Christoff, said he hadn't expected such a large verdict. Christoff, who while working as a model had appeared in corporate training videos and hosted his own public television show, is now a kindergarten teacher in the Bay Area community of Antioch. He first came across his picture while shopping for bloody mary mix, and says there's a good reason he didn't spot it sooner. "I don't buy Taster's Choice," he said. "I do beans."

02-01-2005, 06:11 PM	#2
freeadultcontent Confirmed User Join Date: Oct 2002 Location: "evitcepsrep ruoy egnahc" Posts: 9,976	in lue of recent events, instead of a time line I shall post this: http://www.gofuckyourself.com/showthread.php?t=425620 __________________ Exclusive Ethnic & Microniche Sites

02-01-2005, 06:15 PM	#5
Zebra Banned from Kimmy's couch Industry Role: Join Date: Oct 2001 Location: Down at Fraggle Rock Posts: 5,091	__________________ Old School

02-01-2005, 06:15 PM	#6
sonofsam Too lazy to set a custom title Join Date: Dec 2004 Location: Vancouver Posts: 18,638	hahahha timelined __________________ I like turtles.