Does link color affect sales? - GoFuckYourself.com

nofx · 01-05-2005, 07:08 PM

does the color of a link affect how many people click it and join ?

I learned in psychology that certain colors put people in certain moods.

like green makes people happy which is why cities put parks around the city because tress/green subconciously make the citizens happy.

http://www.profitjump.com/articles/0712-colors.html
http://psychology.about.com/library/.../aa031501a.htm

do you think if you changed the color of your link on you page for a month your sales would rise/fall ?

Shooter · 01-05-2005, 07:09 PM

I'd think choosing the color that makes the link stand out the most would be more effective than how it makes the surfer feel.

BIGTYMER · 01-05-2005, 07:10 PM

Just make the link nice and visible.

calmlikeabomb · 01-05-2005, 07:11 PM

Good question, but im going to have to agree with Shooter on this one.

pornguy · 01-05-2005, 07:11 PM

Used to be that they would not click as many text links unless they were hyperlink blue. But now most surfers have gotten used to them being all sorts of colors. I usually go with something that stands out on the page, so that they are sure of what it is.

jukeboxfrank · 01-05-2005, 07:16 PM

That is an interesting question. I am thinking of making 4 or 5 different join banners
the same but different colors and rotating them and keeping track.

sickkittens · 01-05-2005, 07:17 PM

Quote:

Originally Posted by jukeboxfrank

That is an interesting question. I am thinking of making 4 or 5 different join banners
the same but different colors and rotating them and keeping track.

You will need to test them for awhile to conclude anything though.

sickkittens · 01-05-2005, 07:18 PM

Quote:

Originally Posted by sickkittens

You will need to test them for awhile to conclude anything though.

with alot of traffic*

NickPapageorgio · 01-05-2005, 07:18 PM

A red link can make it appear that you are trying too hard to push the sale and drive away customers.

jukeboxfrank · 01-05-2005, 07:21 PM

yes I know but the wait may be well worth it.

flashfire · 01-05-2005, 07:22 PM

I always get more sales from red text links...no jokes

groark · 01-05-2005, 07:23 PM

I never gave red links a try. But it's an color that makes you take actions.. :D

aico · 01-05-2005, 07:24 PM

I find that a Metrosexual Pale Blue Link works best.

NickPapageorgio · 01-05-2005, 07:24 PM

Well red has been described as causing two emotions when sales are involved. Either it's a call to action...or it's an alert that maybe someone is trying to make the sale too hard. Kind of a double edged sword. If it works where you have it...stick to it.

CashLikeWhoa_Mike · 01-05-2005, 07:25 PM

color should not matter.

all links are created equal.

End "linkism."

Don't judge a link by the color of its skin.

Linkism sucks

DarkJedi · 01-05-2005, 07:33 PM

I set my links to the same color as background.

Works great.

nofx · 01-05-2005, 07:34 PM

Quote:

Originally Posted by DarkJedi

I set my links to the same color as background.

Works great.

NickPapageorgio · 01-05-2005, 07:35 PM

Quote:

Originally Posted by DarkJedi

I set my links to the same color as background.

Works great.

I think SE blacklists for that nowadays no? ;)

NickPapageorgio · 01-05-2005, 07:36 PM

Quote:

Originally Posted by DarkJedi

What is SE ?

Science Editions

DarkJedi · 01-05-2005, 07:36 PM

Quote:

Originally Posted by NickPapageorgio

I think SE blacklists for that nowadays no? ;)

What is SE ?

NickPapageorgio · 01-05-2005, 07:37 PM

Quote:

Originally Posted by NickPapageorgio

Science Editions

er...search engines

MattO · 01-05-2005, 07:40 PM

yellow on a purple background = $$

DarkJedi · 01-05-2005, 07:42 PM

Quote:

Originally Posted by NickPapageorgio

er...search engines

How do you get search engine traffic ?

King Porn · 01-05-2005, 07:42 PM

I tend not to use purple as it is the default visited link color. A surfer may think they have already been to the site and won't click it again. And in most cases you want to leave the link underlined so that the dumb surfers realize that ENTER is really a link.

Screaming · 01-05-2005, 07:44 PM

i wouldnt think so

NickPapageorgio · 01-05-2005, 07:45 PM

Quote:

Originally Posted by DarkJedi

How do you get search engine traffic ?

I don't

dcortez · 01-05-2005, 07:57 PM

Absolutely.

From my experience, it makes the greatest difference at the (psychological) 'edges'.

ie. A really 'bad' link color (invisible, hardly legible with background, irritating effect like blue on red) will hurt a surfers attitude.

Conversely, a consistent color scheme which asserts some sense of style can help instill a perception of quality of the site - if it looks sharp and coordinated, it certainly won't hurt.

As far as psych colors (passifiers vs coolers), my experience has not shown dramatic differences in sales.

I have experienced dramatic increases in sales when the text points on action pages were simplified and contrasting colors where used sparingly to make it easy to identify what to click to actually sign up.

-Dino

- Jesus Christ - · 01-05-2005, 07:59 PM

Quote:

Originally Posted by DarkJedi

How do you get search engine traffic ?

We could buld networks of crappy spam sites like you do.

DarkJedi · 01-05-2005, 08:01 PM

Quote:

Originally Posted by - Jesus Christ -

We could buld networks of crappy spam sites like you do.

Yeah, but that wouldn't get him search engine traffic

The Bootyologist · 01-05-2005, 09:09 PM

i think the less visible the link is, the better

TheMob · 01-05-2005, 09:09 PM

I'm quite certain it does.

Spunky · 01-05-2005, 09:12 PM

Yes indeed it does make a differance

digifan · 01-05-2005, 09:15 PM

Colors are very important and have an effect on the surfer... link colors depend on the background color like in the above example, purple background and yellow or ornage link works real cool.

On black background the most outstanding colors are red, white, yelloe and lime green which work for me.

Just my

digifan · 01-05-2005, 09:16 PM

Quote:

Originally Posted by spunky

Yes indeed it does make a differance

You forgot to add that :see sig

wedouglas · 01-05-2005, 10:34 PM

i also wondered the same thing. but i wondered if text links worked better or worse than text created in photoshop that was part of the gallery.

Shoehorn! · 01-05-2005, 10:35 PM

Quote:

Originally Posted by Shooter

I'd think choosing the color that makes the link stand out the most would be more effective than how it makes the surfer feel.

I agree.

MailSolutions · 01-05-2005, 10:36 PM

javascript link effects slightly help conversions.. mouse color rollovers always add a good sense of style...

jt420 · 01-06-2005, 01:18 AM

Quote:

Originally Posted by jukeboxfrank

That is an interesting question. I am thinking of making 4 or 5 different join banners
the same but different colors and rotating them and keeping track.

sounds interesting, if you do get around to it and want to share your results that would be great.

DutchTeenCash · 01-06-2005, 01:41 AM

well as long as its clear that its a link, its not like the color psych blue is calming etc will work imho

garce · 01-06-2005, 01:52 AM

Quote:

Originally Posted by - Jesus Christ -

We could buld networks of crappy spam sites like you do.

And these work really well with the default blue on a white background. Makes life easy.

Mefo · 01-06-2005, 02:10 AM

Quote:

Originally Posted by Shooter

I'd think choosing the color that makes the link stand out the most would be more effective than how it makes the surfer feel.

yup you're right, just make it a complete different colour then the bg and other parts of your site

DesignWise · 01-06-2005, 04:46 AM

and ofcourse links color should match the page theme..

01-05-2005, 07:08 PM	#1
nofx Too lazy to set a custom title Join Date: Nov 2002 Location: Virgin Mary's womb Posts: 16,826	Does link color affect sales? does the color of a link affect how many people click it and join ? I learned in psychology that certain colors put people in certain moods. like green makes people happy which is why cities put parks around the city because tress/green subconciously make the citizens happy. http://www.profitjump.com/articles/0712-colors.html http://psychology.about.com/library/.../aa031501a.htm do you think if you changed the color of your link on you page for a month your sales would rise/fall ? __________________ Often times I wonder why There's love and hate, theres live or die. When sickness comes I must decide: When feelings go, theres suicide.

01-05-2005, 07:11 PM	#4
calmlikeabomb Confirmed User Join Date: May 2004 Location: SW Palm Bay, Florida Posts: 1,323	Good question, but im going to have to agree with Shooter on this one. __________________ subarus.

01-05-2005, 07:11 PM	#5
pornguy Too lazy to set a custom title Industry Role: Join Date: Mar 2003 Location: Homeless Posts: 62,911	Used to be that they would not click as many text links unless they were hyperlink blue. But now most surfers have gotten used to them being all sorts of colors. I usually go with something that stands out on the page, so that they are sure of what it is. __________________ PornGuy skype me pornguy_epic AmateurDough The Hottes Shemales online! TChicks.com \| Angeles Cid \| Mariana Cordoba \| MAILERS WELCOME!

01-05-2005, 07:16 PM	#6
jukeboxfrank Confirmed User Join Date: Apr 2004 Location: www.jenniferworthington.com Posts: 1,207	That is an interesting question. I am thinking of making 4 or 5 different join banners the same but different colors and rotating them and keeping track. __________________ ICQ= 231-182-592

01-05-2005, 07:18 PM	#9
NickPapageorgio Confirmed User Join Date: Apr 2004 Location: NC Posts: 8,323	A red link can make it appear that you are trying too hard to push the sale and drive away customers. __________________

01-05-2005, 07:09 PM	#2
Shooter Confirmed User Join Date: Apr 2001 Posts: 2,842	I'd think choosing the color that makes the link stand out the most would be more effective than how it makes the surfer feel.

01-05-2005, 07:10 PM	#3
BIGTYMER Junior Achiever Industry Role: Join Date: Nov 2004 Location: Walled Garden Posts: 17,066	Just make the link nice and visible.

01-05-2005, 07:21 PM	#10
jukeboxfrank Confirmed User Join Date: Apr 2004 Location: www.jenniferworthington.com Posts: 1,207	yes I know but the wait may be well worth it. __________________ ICQ= 231-182-592

01-05-2005, 07:22 PM	#11
flashfire ICQ 1 6 7 8 5 3 4 9 2 Join Date: Feb 2003 Posts: 13,098	I always get more sales from red text links...no jokes

01-05-2005, 07:23 PM	#12
groark So Fucking Banned Join Date: Nov 2003 Location: Germany Posts: 1,966	I never gave red links a try. But it's an color that makes you take actions.. :D

01-05-2005, 07:24 PM	#13
aico Moo Moo Cow Join Date: Mar 2004 Location: Washington State Posts: 14,748	I find that a Metrosexual Pale Blue Link works best.

01-05-2005, 07:25 PM	#15
CashLikeWhoa_Mike Confirmed User Industry Role: Join Date: Nov 2004 Posts: 1,202	color should not matter. all links are created equal. End "linkism." Don't judge a link by the color of its skin. Linkism sucks __________________ --Making serious money for our online partners since 2001-- --Home of the Best Converting Solo Ethnic Girls on the Net-- --ICQ me anytime at 637426291 for help--

01-05-2005, 07:33 PM	#16
DarkJedi No Refunds Issued. Industry Role: Join Date: Feb 2001 Location: GFY Posts: 28,300	I set my links to the same color as background. Works great.

01-05-2005, 07:40 PM	#22
MattO The O is for Oohhh Join Date: Feb 2003 Location: AUSTIN TEJAS Posts: 10,861	yellow on a purple background = $$

01-05-2005, 07:42 PM	#24
King Porn Confirmed User Join Date: Apr 2004 Posts: 245	I tend not to use purple as it is the default visited link color. A surfer may think they have already been to the site and won't click it again. And in most cases you want to leave the link underlined so that the dumb surfers realize that ENTER is really a link. __________________ Hot Porn Sites --> Submit your website now for free targeted traffic! Topbucks --> Earn $40 per signup or 80% revshare! Sign up now & promote over 60 niches with 300+ quality tours that convert big!

01-05-2005, 07:44 PM	#25
Screaming I can change this!!!!! Join Date: Feb 2004 Posts: 18,972	i wouldnt think so __________________

01-05-2005, 07:57 PM	#27
dcortez DINO CORTEZ™ Industry Role: Join Date: Jun 2003 Location: Vancouver Island Posts: 2,145	Absolutely. From my experience, it makes the greatest difference at the (psychological) 'edges'. ie. A really 'bad' link color (invisible, hardly legible with background, irritating effect like blue on red) will hurt a surfers attitude. Conversely, a consistent color scheme which asserts some sense of style can help instill a perception of quality of the site - if it looks sharp and coordinated, it certainly won't hurt. As far as psych colors (passifiers vs coolers), my experience has not shown dramatic differences in sales. I have experienced dramatic increases in sales when the text points on action pages were simplified and contrasting colors where used sparingly to make it easy to identify what to click to actually sign up. -Dino

01-05-2005, 09:09 PM	#30
The Bootyologist So Fucking Banned Join Date: Jun 2004 Location: m00dville Posts: 2,912	i think the less visible the link is, the better

01-05-2005, 09:09 PM	#31
TheMob Confirmed User Join Date: Jan 2003 Location: 2006 Posts: 8,584	I'm quite certain it does.

01-05-2005, 09:12 PM	#32
Spunky I need a beer Industry Role: Join Date: Jun 2002 Location: ♠ Toiletville ♠ Posts: 133,944	Yes indeed it does make a differance __________________ *YOUR INFORMATION HERE*

01-05-2005, 09:15 PM	#33
digifan The Profiler Industry Role: Join Date: Oct 2002 Location: ICQ 76281726 and I'm female Posts: 14,618	Colors are very important and have an effect on the surfer... link colors depend on the background color like in the above example, purple background and yellow or ornage link works real cool. On black background the most outstanding colors are red, white, yelloe and lime green which work for me. Just my __________________ [email protected] Webair Rocks

01-05-2005, 10:34 PM	#35
wedouglas So Fucking Banned Join Date: Aug 2004 Location: Dearborn, MI Posts: 5,921	i also wondered the same thing. but i wondered if text links worked better or worse than text created in photoshop that was part of the gallery.

01-05-2005, 10:36 PM	#37
MailSolutions So Fucking Banned Join Date: Dec 2004 Posts: 92	javascript link effects slightly help conversions.. mouse color rollovers always add a good sense of style...

01-06-2005, 01:41 AM	#39
DutchTeenCash I like Dutch Girls Join Date: Feb 2003 Location: dutchteencash.com Posts: 21,684	well as long as its clear that its a link, its not like the color psych blue is calming etc will work imho __________________ ICQ 16 91 547 - SKYPE dutchteencash bob AT dutchteencash DOT com ... did you see our newest Sweet Natural Girl Priscilla (18)?

01-06-2005, 04:46 AM	#42
DesignWise Confirmed User Join Date: May 2004 Location: Center of the Sun Posts: 3,575	and ofcourse links color should match the page theme.. __________________ www.highendcreatives.com Galleries that sells.. . ICQ: 294696371