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Old 10-21-2004, 10:14 AM   #1
SleazeQueen
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Galleries - Does style convert to sales?

When you're making galleries for TGP or free sites or whatever, does style and flash count as far as sales are concerned? Or do surfers just care about good quality, full sized pics?

Do I need to hire a designer to make fancy tables with curves and flashy graphics? Or will a simple layout convert just as well, if not better?

Back in the AVS days, I was finding that simple designs converted better than fancy ones because surfers just wanted pics. But now that everyone seems to have very elaborate designs, would a simple design turn surfers off?

Are there any webmasters here who still talk about business matters?
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Old 10-21-2004, 10:17 AM   #2
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i think its all about simple and attractive. too much bling is visual confusing to the surfer.
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Old 10-21-2004, 10:19 AM   #3
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The winning formula is that you have to have a fresh good looking set of pics along with an elegant yet simple gallery that won't take away from the pics but compliment them...
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Old 10-21-2004, 10:21 AM   #4
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Quote:
Originally posted by A1R3K
i think its all about simple and attractive. too much bling is visual confusing to the surfer.
my thoughts
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Old 10-21-2004, 10:23 AM   #5
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Quote:
Originally posted by SleazeQueen
When you're making galleries for TGP or free sites or whatever, does style and flash count as far as sales are concerned? Or do surfers just care about good quality, full sized pics?

Do I need to hire a designer to make fancy tables with curves and flashy graphics? Or will a simple layout convert just as well, if not better?

Back in the AVS days, I was finding that simple designs converted better than fancy ones because surfers just wanted pics. But now that everyone seems to have very elaborate designs, would a simple design turn surfers off?

Are there any webmasters here who still talk about business matters?
your site looks ok, maybe change colors every once in awhile,,,
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Old 10-21-2004, 10:24 AM   #6
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Most people seem to forget that galleries are just a gateway to sales... The job of the gallery is to peak people's interest and get them to the tour.. The TOUR is what converts the surfers to buyers. What you are promoting is just as important as the galleries, and if you have the best gallery with the highest ctr in the world, you still aren't goign to get sales if the site/tour of the site you're trying to sell really sucks.
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Old 10-21-2004, 10:27 AM   #7
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There's a fine line between style and overkill. A site or gallery needs a little eye candy to draw the persons attention to what you want them to know. If all they see is the pics that's all they will focus on until they're done wanking and then it's back to work.

If the gallery has a 'little' flash to it to let the surfer know there's lots more of this great content just one more click away then it's done its job.
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Old 10-21-2004, 12:56 PM   #8
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I'd love to see a gallery that has a great CTR ratio and yet is clean and would be accepted at the biggest TGPs out there (not on paying spots).

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Old 10-21-2004, 12:58 PM   #9
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Quote:
Originally posted by xclusive
The winning formula is that you have to have a fresh good looking set of pics along with an elegant yet simple gallery that won't take away from the pics but compliment them...
I think it's the best anwser so far !
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Old 10-21-2004, 02:35 PM   #10
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Quote:
Originally posted by tranza
I'd love to see a gallery that has a great CTR ratio and yet is clean and would be accepted at the biggest TGPs out there (not on paying spots).
I would too, but people don't like to share.

So the concensus seems to be that clean quality pics matter most, the tour is next in importance and flashy graphics aren't what sells.

That works for me.
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