They need no such thing. Stern boasts 12 million users, many of which follow him to whatever medium he suggests.

Hardly call that "quitting". Moving on to a new form of a media outlet, but not "quitting"....

The point of getting him is to bring people to that medium.

okay, you think 10% of his listeners are going to shell out $100 for the equipment, and $600 a year so they can listen to him?

How many people paid the $8 to see his movie?

I understand the point - I just don't see 1,000,000 Howard listeners suddenly being willing to fork out a minimum of $3,000 to listen to him for 5 years

i have the playboy channel on XM, however the program is mindless banter.

your post has just reminded me to call and cancel it.

for xm, plan on spending a minimum of $150 to get the head unit, receiver, antenna...

decent xm radios and receivers will run you $250-350 dollars
plus about 10 bucks per month for the service

I do.

And it'll happen too...

Stern fans are loyal.

They just won't forget about him and find someone else to listen to...

They'll get his station, plus the 50+ other stations along with it and it'll become their primary music source...

EDIT:

Because they join, doesn't mean they'll keep it. Maybe their suggesting 1mil inital joins and then maybe 40/50% reoccuring subscriptions...

their in the same ballpark as us...

Some people think that scat doesn't sell , but their are people out there that'll buy a subscription to it to get their fix...

I don't see how much different stern is....

Not a fan of him anyway :321GFY

Yes, and my guess is MUCH higher percentage will move over than just 10%. Sirius will swell their customers by 2-3 million with Stern moving there is my guess.

FYI Satellite radio is not $600 a year, $9.95 a month.

Okay, my bad . . . for some reason I thought I read $50/mo .. .but after reading again, I am seeing Sirius is only $12.95/mo.

So, how many of those 12 million people will they need to subscribe? Oh yeah. All of them.

Sirius equipments goes from $40 to $2000 depending on your needs...

and i'm sure that'll change a lot by jan 06 with the new demands...

Wanted to point out that Sirius and XM are not interchangeable. They're direct competitors offering different channel line-ups.

Howard will be on Sirius.

Eminem will be on Sirius.

As for XM. Fuck em. :thumbsup

My guess is that Sirius will have no problem whatsoever in getting 1 mil subscribers minimum. Howard has the 18-49 male demographic wrapped up and they will follow like sheep.

I myself, plan on getting Sirius and I am serious :thumbsup

you guys are looking at this like a pay per sale sponsor when really its more of a partnership program. Sirius may not initally make there money back but in the long run will make that up plus plenty more.

Probably a better way to get people to move over more to digital and satellite systems

how long do you think it will take to recoup $500 million? How much longer do you think Howard will remain working after a $500 million payday?

The way I understood it was, it wasn't like handing him a $500million payday check. The $500million is the cost of producing the show, including building and maintaing the studio.

Sure, $500million is an absurd amount, but it's an out-the-door total package price for Sirius, not a salary for Howard.