How mush are banner impressions worth?

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  • studio
    Confirmed User
    • Feb 2004
    • 1095

    #1

    How mush are banner impressions worth?

    Someone is telling me they will provide me with 10,000,000 banner impressions for $10,000.00 over six months. He is claiming that I can expect a 1: 500 click through to my site... which seems very high to me...

    If any of you traffic guy... can shed some light for me it would be great... It is a quite targeted traffic source. He does have quite a few national companies advertising on the site/s ....

    thanks,
    Denny
    Last edited by studio; 06-08-2004, 12:58 PM.
  • freeadultcontent
    Confirmed User
    • Oct 2002
    • 9976

    #2
    Something smells like bullshit in that offer.

    Exclusive Ethnic & Microniche Sites

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    • Cyndalie
      Confirmed User
      • Jan 2002
      • 3615

      #3
      Surfer traffic, CONFIRMED (viewable to the buyer) banner impressions are typically 5/CPM (5$ per 1000 impressions) or less. The fisher the source, the lower the price. Do yourself a favor and buy confirmed click throughs from your banners served, like 100$ per x thousand or whatever.

      Options are your friend and VIEWABLE confirmation of your advertising source is imperative.
      Cyndalie
      Marketing Director
      StoriesTraffic.com

      Comment

      • studio
        Confirmed User
        • Feb 2004
        • 1095

        #4
        please discuss...

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