Billing Solutions For International Surfers... - GoFuckYourself.com

European Lee · 04-27-2003, 03:51 PM

We all know the lifeblood of the webmaster is to be able to accept credit cards for site access however, with the global markets emerging more and more, many webmasters still do not realize that they can accept credit cards from international countries at little or no extra cost to themselves or, their business.

Presuming you already have your sites translated into a selection of global formats you need to make sure you can process foreign transactions and, these should be handled differently than regular US based credit card users however. This is what we will approach upon in this article.

The main reason we own our businesses is to turn a profit and, from a profit making point of view is just how the details below will enable you to benefit your long term global business.

The first step you need to take in order to correctly 'charge' your international customers is to ensure that you are sending them to the right language, afterall, over 70% of internet users can not speak English, let alone read it. This is where having some geo-scripting comes in handy on your join page, the second the surfer hits this page he (or she) will be directed to a localized version of your join page.

Now that you have the surfer on your join page you also need to ensure they have a variety of options available to them to actually finalize the purchase however, you should also ensure that, if they want to view your join page in another language, that they have this as an option too.

Some alternate payment methods for your international customs could include one or more of the following, PayPal, JCB, Mastercard, Discover, Maestro, EuroDebit, Checks and, of course, a dialer.

I would however use the dialer as a last minute option should their chosen method of payment not be accepted.

Even though you may run a 'recurring' based site, you might not want to have your foreign surfers recur and risk having their card declined when it comes to authorizing your charge next, for this reason you may like to add the option of a 3 month membership or perhaps a 6 month membership however, make sure you lower the cost of this membership in relation to buying a monthly membership, this might just be the clincher you need to close the international sale.

As with any purchase the aftersales support is also needed, especially if you are wanting your international customer to rebill for several months and, trust me, they WILL rebill, often for in excess of 6 months. They pulled their credit or debit card out for a reason and, they will stay if you can give them more reason too.

With any type of sale a follow up is always good, many sponsors and processors snd out an email automatically upon sign up, however, how many of these emails are written in the surfers native tongue?

In conclusion, when dealing with international customers you should cater to them NOT make them cater to YOU by doing this you will ensure the longevity of your international business.

Finally, if you have any type of online business you should carefully consider the global market place as it is growing a rapid rate with millions of new international surfers coming online each year this would be a bad business choice on your part if you were not to cater for them.

Regards,

Lee

http://www.europeanwebmasters.com

rowan · 04-27-2003, 04:03 PM

Quote:

Originally posted by European Lee
Some alternate payment methods for your international customs could include one or more of the following, PayPal, JCB, Mastercard, Discover, Maestro, EuroDebit, Checks and, of course, a dialer.

Better amend your article, Paypal no longer accepts any adult payments.

On a broadly related note, I was quite surprised (pleasantly) to see a signup from a Japanese credit card the other day... first time in 18 months I've ever seen that.

European Lee · 04-27-2003, 04:04 PM

Quote:

Originally posted by rowan
Better amend your article, Paypal no longer accepts any adult payments.

Depends on how you use paypal though i guess ;)

Regards,

Lee

dantheman · 04-27-2003, 04:24 PM

nice post lee, if your not selling the international traffic your losing big bucks, and it's getting bigger.

The Other Steve · 04-27-2003, 06:01 PM

That's fine but what are the international billing options - 2000 Charge never answer my emails and I'm still waiting for an English billing company to get back to me too.

Soteko · 04-27-2003, 07:55 PM

What about 2000charge.com?

Is anyone using them?

kmanrox · 04-27-2003, 09:06 PM

what processors take jcb, eudodebit maestro, etc?

04-27-2003, 03:51 PM	#1
European Lee Confirmed User Join Date: Dec 2002 Location: Daytona Beach Posts: 7,133	Billing Solutions For International Surfers... We all know the lifeblood of the webmaster is to be able to accept credit cards for site access however, with the global markets emerging more and more, many webmasters still do not realize that they can accept credit cards from international countries at little or no extra cost to themselves or, their business. Presuming you already have your sites translated into a selection of global formats you need to make sure you can process foreign transactions and, these should be handled differently than regular US based credit card users however. This is what we will approach upon in this article. The main reason we own our businesses is to turn a profit and, from a profit making point of view is just how the details below will enable you to benefit your long term global business. The first step you need to take in order to correctly 'charge' your international customers is to ensure that you are sending them to the right language, afterall, over 70% of internet users can not speak English, let alone read it. This is where having some geo-scripting comes in handy on your join page, the second the surfer hits this page he (or she) will be directed to a localized version of your join page. Now that you have the surfer on your join page you also need to ensure they have a variety of options available to them to actually finalize the purchase however, you should also ensure that, if they want to view your join page in another language, that they have this as an option too. Some alternate payment methods for your international customs could include one or more of the following, PayPal, JCB, Mastercard, Discover, Maestro, EuroDebit, Checks and, of course, a dialer. I would however use the dialer as a last minute option should their chosen method of payment not be accepted. Even though you may run a 'recurring' based site, you might not want to have your foreign surfers recur and risk having their card declined when it comes to authorizing your charge next, for this reason you may like to add the option of a 3 month membership or perhaps a 6 month membership however, make sure you lower the cost of this membership in relation to buying a monthly membership, this might just be the clincher you need to close the international sale. As with any purchase the aftersales support is also needed, especially if you are wanting your international customer to rebill for several months and, trust me, they WILL rebill, often for in excess of 6 months. They pulled their credit or debit card out for a reason and, they will stay if you can give them more reason too. With any type of sale a follow up is always good, many sponsors and processors snd out an email automatically upon sign up, however, how many of these emails are written in the surfers native tongue? In conclusion, when dealing with international customers you should cater to them NOT make them cater to YOU by doing this you will ensure the longevity of your international business. Finally, if you have any type of online business you should carefully consider the global market place as it is growing a rapid rate with millions of new international surfers coming online each year this would be a bad business choice on your part if you were not to cater for them. Regards, Lee http://www.europeanwebmasters.com __________________ YOUR TRAFFIC IS SAFE WITH US - CONDOM CASH PUTTING THE GAY ADULT INDUSTRY ON YOUR PC!! AFFORDABLE 2257 COMPLIANT GAY + BI CONTENT

04-27-2003, 04:24 PM	#4
dantheman OG Industry Role: Join Date: May 2002 Posts: 3,308	nice post lee, if your not selling the international traffic your losing big bucks, and it's getting bigger. __________________ M3server.com VPS>Get your 2nd month free Ded>$100 off your 2nd month since 1996 icq-25135623 dannyh at~m3server DOT com

04-27-2003, 06:01 PM	#5
The Other Steve Confirmed User Join Date: Dec 2001 Location: Sunny Queensland - perfect one day and better the next. Posts: 2,106	That's fine but what are the international billing options - 2000 Charge never answer my emails and I'm still waiting for an English billing company to get back to me too. __________________ Left intentionally blank ... just like my brain

04-27-2003, 07:55 PM	#6
Soteko Registered User Join Date: Aug 2002 Posts: 37	What about 2000charge.com? Is anyone using them?

04-27-2003, 09:06 PM	#7
kmanrox aka K-Man Industry Role: Join Date: Oct 2001 Location: The Gutter Posts: 29,292	what processors take jcb, eudodebit maestro, etc?