Value of my site?

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  • uncle zebbo
    Confirmed User
    • Nov 2009
    • 100
    #1

    Value of my site?

    someone approached me to buy my site - maybe it's a scam - but what is the going rate?

    turnover = z
    value = 3.5 x z? or more/less

    and how do you transfer a site and all the code/Db/money and retain security - for both parties?
    Tags: more/less, parties, security, site, transfer
    • OneHungLo
      So Fucking Banned
      • May 2001
      • 40906
      #2
      Originally posted by uncle zebbo

      and how do you transfer a site and all the code/Db/money and retain security - for both parties?
      Escrow.com

      Edit, I've sold many mainstream sites using escrow.com but I'm not sure if they allow adult.

        Comment

        • Barry-xlovecam
          It's 42
          • Jun 2010
          • 18083
          #3
          With regard to valuation: Past performance is no guarantee of future performance.

          What I am saying is that you need to consider;
          1. market growth or shrinkage
          2. vulnerability of the business' model to disruption
          3. market positioning and any future development done


          Escrow.com is ok for simple domain name transfers.

          Complex business transfers are usually handled by attorneys.

          IMHO, you want to recapture your investment in no more that 2 years. Exception being real estate or certain other hard asset investments.

            Comment

            • NatalieK
              Natalie K
              • Apr 2010
              • 20123
              #4
              Originally posted by Barry-xlovecam
              With regard to valuation: Past performance is no guarantee of future performance.

              What I am saying is that you need to consider;
              1. market growth or shrinkage
              2. vulnerability of the business' model to disruption
              3. market positioning and any future development done


              Escrow.com is ok for simple domain name transfers.

              Complex business transfers are usually handled by attorneys.

              IMHO, you want to recapture your investment in no more that 2 years. Exception being real estate or certain other hard asset investments.
              exactly this...

              yes 3.5 times the usual 3 months earning is appropriate, but some businesses could be worth more or valued more or less for obvious reasons...

              buying a solo model site for this, you would need to appreciate the traffic & that you may not have more content to continue the further updates. Of course a camsite or niche or mega porn site wouldn´t have the same problems to encounter
              My official site / Custom vids / Make money links / First time girls
              Email: [email protected] - "Converting traffic into income since 2005"

                Comment

                • bmwracer41
                  Confirmed User
                  • May 2013
                  • 1526
                  #5
                  I have used escrow.com for many adult transactions

                  The prices what I paid were from a $1000 up to 75K , never had any issues, they dont release funds until you give approval as the buyer

                  Good Luck
                  Label Dollars-Top Converting Games

                    Comment

                    • uncle zebbo
                      Confirmed User
                      • Nov 2009
                      • 100
                      #6
                      thanks for the feedback - very interesting - maybe I should advertise it?

                      where's the best place to advertise an established site (10+ years) with documented and provable turnover 150+k?

                      anyone interested?

                        Comment

                        • BigFurry
                          Confirmed User
                          • Nov 2003
                          • 1574
                          #7
                          GFY Sell & Buy Forum is the best place to sell in my opinion. You could try other adult webmaster forums as well. Mainstream auction sites don't really have the demand for these sites, nor allow adult listings.

                          As for a safe way to handle the transaction, I also had no issues with using Escrow.com for adult, and I recommend it.

                          By 3.5, what did you mean, months, or years? In my opinion, 3.5 months is too low, and 3.5 years is too high.

                          Also, there is no such thing as the "the usual 3 months earnings" that a poster above mentioned.

                            Comment

                            • Google Expert
                              Webmaster
                              • Jun 2004
                              • 14294
                              #8
                              Originally posted by uncle zebbo
                              thanks for the feedback - very interesting - maybe I should advertise it?

                              where's the best place to advertise an established site (10+ years) with documented and provable turnover 150+k?

                              anyone interested?
                              Right here.

                              Post the URL

                                Comment

                                • trevesty
                                  Confirmed User
                                  • Aug 2006
                                  • 3810
                                  #9
                                  If you own the site I think you own, fire me an email..

                                  gfy username at gmail.com

                                  Thanks
                                  The Fap Guide

                                    Comment

                                    • uncle zebbo
                                      Confirmed User
                                      • Nov 2009
                                      • 100
                                      #10
                                      I should just clarify a couple of points....

                                      turnover $150k per year
                                      alexa 20,000'ish
                                      revenue generated from affiliation

                                      I've only scratched the surface of the future potential - I've been coasting for the last 5 years.

                                        Comment

                                        • Barry-xlovecam
                                          It's 42
                                          • Jun 2010
                                          • 18083
                                          #11
                                          You will need written permission to assign the affiliate accounts for that site from the sponsors -- normally affiliate contracts prohibit assignment -- get approval of that first. A sponsor may require some due diligence with regard to assignees --ask.

                                          That is a potential pain point in a site sale

                                          (*working on site contracts this week ;o) top-of-mind I guess)

                                            Comment

                                            • uncle zebbo
                                              Confirmed User
                                              • Nov 2009
                                              • 100
                                              #12
                                              I'd guess the new owner would either use their existing affiliations or sign up fresh - so not my problem!

                                                Comment

                                                • celandina
                                                  Too lazy to set a custom title
                                                  • Jun 2006
                                                  • 11728
                                                  #13
                                                  Tha math is wrong....there are two ways to look at it..

                                                  1) if you are a tube, cam op or other basically stolen content site 3.5 x 3 formula is not so far.

                                                  But

                                                  2) if you own good an exlusive content, your site may be worth close to usual business valuation, which is annual gross x 10 - costs. ( or net before taxes per annum x 10)

                                                  Lets make an example: Met Art easily taking in 100 K / month is not worth 350 K but if their net is 1 mil. Their worth would be closer to 10 mil.

                                                    Comment

                                                    • Barry-xlovecam
                                                      It's 42
                                                      • Jun 2010
                                                      • 18083
                                                      #14
                                                      Then you will get the income. The site is now a domain with files.

                                                        Comment

                                                        • BigFurry
                                                          Confirmed User
                                                          • Nov 2003
                                                          • 1574
                                                          #15
                                                          Originally posted by Barry-xlovecam
                                                          You will need written permission to assign the affiliate accounts for that site from the sponsors -- normally affiliate contracts prohibit assignment -- get approval of that first. A sponsor may require some due diligence with regard to assignees --ask.

                                                          That is a potential pain point in a site sale

                                                          (*working on site contracts this week ;o) top-of-mind I guess)
                                                          Affiliate programs don't care if the new owner continues to send the same kind of quality traffic. Why would they put obstacles in the way?

                                                          The new owner can just change the info & payment details.

                                                          In my experience, most adult programs operate in a very practical way, and not in a high-enterprise bureaucratic manner. My bet is that 90% of the affiliate managers haven't even read their own TOS.

                                                            Comment

                                                            • Barry-xlovecam
                                                              It's 42
                                                              • Jun 2010
                                                              • 18083
                                                              #16
                                                              That is all fine and well -- just get permission and consent to the contract you operate under. The buyer will want that proof unless you can find an idiot with money

                                                                Comment

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