Higher price points like $29.95 are attractive to affiliates but only if they think your site is top quality and have great tours & tools that will convert. You should do lots of A/B testing, and add a script on the join page that detects of the customer leaves the page before joining, to offer him a second, cheaper / better deal, and A/B test that as well. After a few months you will know which price point works best for you.

We have tested the shit out of price points and on the current sites $29.95 outperforms by a long shot. We even went as low as $9.99 and it brought sales to a stand still. Back to $29.95 and the sales came back. Almost defies logic.

We're about to open some new sites and will test those as well, but I won't be shocked to find the same is true for them.

Customers expect a crap site if the site is super cheap, that's why you get less sales (or at least not more) with a $9.95 monthly membership fee.

The best pricing option for a full month membership is between $25 and $30

For the trial it's $1 and recurring at an amount between $25 and $40

It doesn't matter what content you have. These prices work the best, it's been tried and tested over and over again.

Just look what the biggest sites use.

Me as a surfer would be suspicious to anything cheap, for $ 9.99 would expect either not much content inside, not as good as other sites, getting my card banged etc.

It's the same flawed logic - why are they cheaper than others?

I assume someone who joined sites for $29.95 before and was satisfied will also be hardly persuaded to join by a lower price, unless it's review site surfers who, according to experience, usually look for a discount, try to download as much as possible and cancel immediately so they don't get rebilled.

Fiddy!!!!

Here's a few join prices for our sites :thumbsup

$49.50 - http://en.caribbeancom.com/eng/join.htm
$65.00 - http://en.1pondo.tv/eng/join.htm
$48.50 - http://en.10musume.com/eng/join.html
$80.00 - http://en.jpboys.com/nyukai.php

Too cheap and I agree. However, $29.94 outselling $24.95 doesn't make a lot of scenes to me. $29.95 outselling $32.95 or $39.99 also doesn't make a lot of scenes. It just seems there is something comfortable about $29.95.

I've also seen stats of a few larger companies who offer $1 trials. Silly numbers.

That said, file lockers sell the hell out of $9.99 memberships. Not sure if you saw any of the Oron stats, but they were selling insane numbers of memberships. You would think the same logic would apply there, a higher cost would result in more sales. Who knows, maybe it would. But who can't afford 9 bucks?

Whatever the case, this is the importance of testing, testing, testing. And what works for me may not work for you.

DWB your avatar is so wrong :1orglaugh

Don't quit your dayjob.

When you say "outperform" are you talking join conversions or overall member value after months of longterm rebill data?

Hey I was looking for input and that's what I am getting so it's cool :thumbsup

And here I thought 29.95 was the old faithful

hell, Nicky I am seeing it should have been for me...lol

:winkwink:

You are talking CLIP STORES and that is a whole other animal...

PAYSITES have differant price points for a reason....

$29.95 is the standard but I'm considering raising prices to $39.96 for a month to test it all out. :)

Gotcha. :)

But the number of videos doesn't really matter...I have a site with just 14 videos and i charge $29.95...then again, the Member gets 32 paysites, tons of bonus content, etc so it's well worth the moolah. :)

You should offer 29.95 for 1 site and 49.95 for all 32 sites (that should be the radio button default) and then offer *best deal ever*, all 32 sites for 6 months for 99.95. Then make sure every option recurs but only show that on the ccbill form which should be customized and the recurring portion taken out of the drop down box and below the form.

You will significantly increase your income.

We settled in on $24.95 for one month (CuckoldLand) and increases on all other prices and conversions are doing great, I could kick myself for leaving money on the table for so long.

Just need to change all my other sites.

I have considered this but the problem is that when you join 1 site you get all 32 included. I suppose I could "upsell" the rest of the network....

So you need to set up 32 single site price points. Or just tell them they are getting access to one site and they are still getting all 32. They will think they gamed the system. Bottom line is you want to sell 49.95 recurring memberships.

I suggest to have 3 prices:

- 1 trial with rebill (0.99, foot-in-the-door)
- 1 classic one month membership ($24.95, reasonnably low so people don't mind if there is rebills)
- 1 year membership ($69.96, low enough to tempt people, but higher that what you usually get from a single member per year, including trials)

What do you think about Brazzers pricing strategy ?
$24.95 1 months
$49.95 3 months, recurring
$95.40 1 Year, non-recurring

Do you think the $24.95 will help user to stay longer, eg. 3-4 months ?
I like the 3 months pricing, keep more long term user.
The yearly is a little low to me, i prefer the traditional 1Yr $119.95, so the 3 month user wouldn't easily swift to yearly.
I'm sure the below $100 yearly will attract LOTS of user ...

$10 is the difference.

best thing I ever did :) , settled on $24.95

It's like you have no idea what you are doing. Your cuckoldland site is really bad for conversions... hit me up if you want to step it up.

This is a funny thread.

Like when music companies thought they could keep ass fucking people.

why ass fucking?

We are firm, on $24.95 and recurring the same cost. Use ccbill and offer customers a CANCELLATION DISCOUNT to 14.95/mo. If you have a good site and GOOD CONTENT they are willing to pay and recur at a good price.

To be frank, if you have a good tour and a shit members area with no chance of recurring, go for 29.95 lol.

the new trend is charging 299 recurring. ask the new guy.

Conversions seem ok to me :thumbsup

Seems I had been leaving money on the table

39.95$ here

Damn really :pimp

Casio vs Cartier
People think expensive must be and usually is better

50%? .....