Interesting new change = new opportunities
Source: http://socialmediatoday.com/alex-smi...ld-mean-brands
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Source: http://socialmediatoday.com/alex-smi...ld-mean-brands
Page updates no longer garner the engagement they used to, and certainly don’t reach as many eyeballs, which is a problem for any brands, whether it is an internal digital PR team or an appointed social media agency.
However, Facebook has just introduced a new element of functionality that will allow page presences to be tagged in images on the network. For example, a picture of a certain brand of chocolate bar being eaten by a fan could be tagged with that brand’s page, or a picture of a celebrity could be tagged with their fan page. Below I’ve outlined what this change could mean for pages; branded pages in particular:
However, Facebook has just introduced a new element of functionality that will allow page presences to be tagged in images on the network. For example, a picture of a certain brand of chocolate bar being eaten by a fan could be tagged with that brand’s page, or a picture of a celebrity could be tagged with their fan page. Below I’ve outlined what this change could mean for pages; branded pages in particular:
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