Originally Posted by SilentKnight

Good point.

Another thing, and as odd as it may sound - we've found over the years that surfers seem to enjoy behind-the-scene pics of stuff like prop-building and set construction. We've gotten a lot of feedback on short storyboard sets that illustrate things we build or scenes we set up for photoshoots.

Again, comparing it to a backstage pass - I guess its akin to having the chance to see how the sound system works...or how the stage rigging is handled. Gives them that feeling of being among the groupies and seeing stuff most people don't.