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The point of this thread is a PRIME example of why it is such a bad idea to put all your eggs in one basket.
From day one (back in '98) I chose multiple sponsors to send hits to, and as my business grew so did the stable of good sponsors.
I now send small to medium amounts of traffic to over 30 sponsors, and if any one of them craps out on me in some way, closes up shop or what-have-you, it doesn't hurt my overall business much at all.
If you're sending 90% of your traffic to sponsor A and relying on them for virtually ALL your income, and tomorrow they decide to close up shop you are screwed, period.
But if you are sending 100% of your traffic to 20 different sponsors (about 5% to each one) and recieving 20 smaller paycheques, if any one particular program craps out on you it doesn't hurt you near as much. Those sponsors are easily replaced as well.
Granted, no sponsor out there will ever consider you a "whale", but I can live with that. I do pretty okay for a non-whale, I'm loyal to those programs good enough to have earned it, and am in this biz for the long haul rather than the quick score.
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