Originally Posted by Sly

Assuming you're talking about exclusive, I would say at least $20-30k worth of content already in the site and another $5-10k worth on the way for updates. I would cut out some of the marketing cost for a start-up, you should already have some traffic or traffic methods available or affiliates lined up. For example, I could start a paysite in a few different niches tomorrow and I already have affiliates lined up for it.