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i think you should run with the contest idea....
write ur own PR and submit it to all the PR sites you can find... say u are offering a free PR package to the first XXX people who are signing up... i see a site u released for doing that righ tnow and it enticed me into clicking...
for your package you might want to offer to write the PR -- as you mentioned not everyone knows how to write one.
If you do submit PRs to other sites as a service u might want to tag themw ith "syndicated by XXXX" or something to that effect.
I might have taken it too far but maybe its an idea.
and actually i never heard of your site until this post... i would like to do a PR and if you do offer something like i mentioned i would be the first one to try it and post the results.
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