|
You need to create a script that can deduce what the surfer was trying to reach that gave them the 404 and then dynamically produce ads specific to their wants.
And never make your 404 page look like a 404 page.
__________________
“Wolves which batten upon lambs, lambs consumed by wolves, the strong who immolate the weak, the weak victims of the strong: there you have Nature, there you have her intentions, there you have her scheme: a perpetual action and reaction, a host of vices, a host of virtues, in one word, a perfect equilibrium resulting from the equality of good and evil on earth.”
|