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You can judge by past performance, the only way to know is to see past successes, or know what your talking about befor you hire one (but then you dont need one), allthough im not sure i understand your question.
Most seo's dont look for business, but look for what pays best. But i would have no idea on billing someone for seo work i do, i wouldnt show my stuff for less then 20-25k, and a real look, with consulting would be a silly ammount.
Why create more competition, there really is such a small ammount of seo's that you could count them on a hand. People are gonna snicker and laugh at that statement but its the truth, maybe 4-6 adult seo's are capable of big things and big terms with a thought, and even that ammount is a stretch.
So someone worth the money, often it isnt worth there time to consult, i often give advice to people and im sure have made some people here good money BUT its not worth my time to create another me with someone elses ref code on it.
Im no fool, i'll take 10k this year for fresh terms vs 1k today i could make consulting and getting someone else them.
Probably wasnt much help..lol sorry Gene.
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