Quote:
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Originally Posted by DynaSpain
WRONG!
Bad business doesn't work......good business + bad publicity does work  |
Wrong. Spread the rumor (on a large scale) that rat feces have been found in Danone desserts, watch the effects on their sales (and the actions of their lawyers as they find out you spread the rumours).
There are multiple kinds of bad publicity, some are good for business, others are bad for business.